TikTok Shop Manager in London

About Somerce:

Somerce is a dynamic, fast-growing creative agency on a mission to help brands thrive on TikTok Shop. With a flexible hybrid setup and a vibrant, collaborative team, we work hand-in-hand with ambitious brands to drive growth, spark engagement, and make a real impact in the social commerce space.

We\’re looking for a proactive and organised Live Manager to lead and optimise our TikTok Shop livestream operations. This role combines strategic management with hands-on execution. Ideal for someone who can balance team leadership, client communication, and day-to-day live commerce coordination.

You\’ll work closely with creators, hosts, and clients to deliver engaging, high-performing livestreams while ensuring all operations run smoothly and align with brand and revenue goals.

Requirements

Strategy & Management

• Develop, update, and execute the weekly live strategy across multiple client accounts.
• Oversee and coordinate the live operations team (execs, coordinators, hosts).
• Monitor performance metrics, using data to optimise scheduling, host performance, and conversion rates.
• Conduct presenter and host reviews, providing feedback and development support.
• Support in recruitment, onboarding, and training of new hosts and live execs.

Client & Stakeholder Communication

• Serve as a primary point of contact for client communications, ensuring clear updates and aligned expectations.
• Manage client schedules and campaign calendars, adjusting to changing priorities.
• Share insights and performance reports regularly with clients and internal stakeholders.

Live Operations & Execution

• Support daily coordination of live shows, ensuring smooth setup and execution.
• Check live set quality and readiness daily (content, lighting, tech, compliance).
• Check in with hosts before they go live to ensure readiness and consistency.
• Track data, sales, and performance during and after each show.
• Assist in the day-to-day running of accounts, stepping into exec-level tasks when required.

Team Collaboration

• Collaborate closely with marketing, creative, and talent teams to align live content with campaign goals.
• Maintain open communication channels across execs, managers, and hosts.
• Foster a positive, performance-driven team culture.

Skills & Experience

• 2+ years\’ experience in live shopping, influencer marketing, or social commerce (TikTok Shop experience highly preferred).
• Strong organisational and multitasking skills with the ability to manage shifting priorities.
• Confident communicator who can manage both internal teams and external clients.
• Data-driven mindset with experience tracking performance metrics.
• Creative problem solver who thrives in a fast-paced environment.
• Comfortable working flexible hours to support live content schedules.

Benefits

Why join Somerce?

In this fast-moving, growth-focused environment, the impact of your work will be seen and felt across the entire business. You won\’t just be a small part of a big machine, you\’ll have the chance to take ownership, bring your ideas to life, and directly influence how we grow. Along the way, you\’ll be supported by a collaborative team that values creativity, initiative, and celebrating wins together. This is an opportunity to develop your skills, take on real responsibility, and build a career where your contributions genuinely matter.

Benefits

• Hybrid/ remote working
• \”Work from anywhere\” policy for overseas work
• Regular team socials
• Pension Scheme
• £50 contribution towards Gym Membership