At a Glance
- Tasks: Lead product strategy for affiliate marketing solutions, driving innovation and performance enhancement.
- Company: Join TrafficGuard.ai, a leader in ad fraud prevention and marketing intelligence.
- Benefits: Competitive salary, equity options, flexible work, and professional development budget.
- Other info: Collaborative culture with opportunities for growth and learning.
- Why this job: Shape the future of affiliate marketing while making a real impact on client success.
- Qualifications: 5+ years in product management and adtech, with a focus on affiliate marketing.
The predicted salary is between 54000 - 66000 £ per year.
About TrafficGuard.ai
TrafficGuard.ai is a leading ad fraud prevention and marketing intelligence platform that helps businesses protect their digital advertising investments. We specialize in detecting and preventing invalid traffic across Affiliate Marketing, Social Media, Google PPC, and Performance Max (PMAX) channels, ensuring our clients maximize ROI and campaign performance.
Position Overview
We are seeking an exceptional Senior Product Manager to join our growing product team. This role reports directly to the Chief Product Officer. The ideal candidate is a strong communicator who deeply understands the affiliate marketing industry and can effectively articulate product vision and strategy to diverse stakeholders. This is a pivotal role that will drive our strategic evolution from fraud detection and prevention into optimization and performance enhancement solutions for our Affiliate Marketing product line. You will be responsible for expanding our capabilities across multiple verticals, including iGaming (Sports Betting, Online Casinos, Poker) and e-commerce, ensuring our affiliate fraud prevention and optimization solutions deliver measurable performance improvements for our clients.
Key Responsibilities
- Affiliate Product Line Strategy: Own the complete product strategy for our Affiliate Marketing solutions, leading the strategic transition from fraud detection to prevention and optimization and performance enhancement across iGaming (Sports Betting, Online Casinos, Poker) and e-commerce verticals.
- Product Roadmap Development: Build and maintain a comprehensive product roadmap that balances fraud prevention capabilities with optimization features, prioritizing based on market demands, competitive landscape, and revenue opportunities.
- MVP Planning & Execution: Take complete ownership of MVP definition, planning, and launch execution for new Affiliate product features. Identify core capabilities, define success metrics, and create phased rollout strategies that balance speed‑to‑market with quality.
- Sales Process Alignment: Maintain tight alignment with the sales team, providing product expertise during customer conversations, developing compelling demo narratives for affiliate solutions, and ensuring product roadmap reflects market demands and revenue opportunities.
- Feature Launch Excellence: Lead end‑to‑end product feature launches for Affiliate solutions, articulating clear value propositions and go‑to‑market strategies that demonstrate measurable impact on affiliate program performance and fraud reduction.
- Stakeholder Communication: Present product roadmaps, feature specifications, and success metrics to executive leadership, engineering teams, sales, and customers with clarity and confidence.
- Market Intelligence: Maintain deep understanding of the affiliate marketing ecosystem, competitive landscape, and emerging trends in affiliate fraud prevention, affiliate management platforms, optimization technologies, and performance marketing across iGaming and e-commerce verticals.
- Customer Discovery: Conduct customer interviews with affiliate managers and marketing teams, analyze usage data, and synthesize insights to identify unmet needs and validate product hypotheses across different vertical markets.
- Cross‑functional Collaboration: Work closely with Engineering, Sales, Marketing, and Customer Success teams to ensure seamless product development and successful market adoption.
- Success Metrics: Define, track, and communicate KPIs for Affiliate product performance, feature adoption, customer satisfaction, and fraud detection effectiveness.
Required Qualifications
- 5+ years of product management experience AND 5+ years of adtech industry experience, with specific focus on affiliate marketing (experience can be concurrent).
- Proven track record of successfully planning and launching MVPs that have achieved product‑market fit and measurable business impact.
- Demonstrated ability to take complete ownership of product planning and maintain alignment with sales processes throughout the product lifecycle.
- Proven success launching B2B SaaS products across multiple industry verticals, with bonus points if it includes iGaming (Sports Betting, Online Casinos, Poker).
- Exceptional communication skills with demonstrated ability to present complex technical concepts to both technical and non‑technical audiences.
- Deep understanding of the affiliate marketing ecosystem, including how affiliate programs operate, commission structures, attribution models, and optimization strategies.
- Strong analytical skills with the ability to synthesize data from multiple sources into actionable insights.
- Data‑driven decision‑making approach with comfort using analytics platforms and product intelligence tools.
Technical Knowledge & Skills
- Affiliate Management Platforms (AMPs): Deep familiarity with leading AMPs across both verticals including Impact, Affilka, PartnerMatrix, Cellxpert, Income Access, TheAffiliatePlatform, Post Affiliate Pro, Tapfiliate, Refersion, and others.
- Affiliate Fraud Types: Comprehensive understanding of common affiliate fraud tactics.
- Affiliate Marketing KPIs & Metrics: Deep expertise working with critical affiliate marketing metrics including EPC (Earnings Per Click), Conversion Rate, Click‑Through Rate (CTR), AOV (Average Order Value), CPA (Cost Per Acquisition), Commission Rate, ROAS (Return on Ad Spend), Reversal Rate, Player Lifetime Value (LTV), and Revenue Share.
- Product Analytics Tools: Experience with Figma and general analytics platforms. Bonus points for proficiency with Looker for data visualization and business intelligence.
- Invalid Traffic Detection: Familiarity with bot traffic, click fraud, conversion fraud, and industry standards for traffic quality (e.g., TAG, MRC guidelines).
- API & Integrations: Understanding of REST APIs, webhooks, postback URLs, and common integration patterns for affiliate tracking platforms and marketing technology.
- Agile Methodologies: Experience with Scrum, Kanban, or other agile frameworks; familiarity with Jira, Confluence, or similar tools.
What Makes You Stand Out
- Experience building optimization and performance enhancement products specifically for affiliate marketing that measurably improve program efficiency and ROI.
- Track record of successfully expanding affiliate‑focused products across multiple verticals, particularly iGaming and e-commerce.
- Experience building AI/ML‑powered products for fraud detection, pattern recognition, or optimization algorithms in affiliate marketing.
- Direct experience working as an affiliate manager or in an affiliate network, providing first‑hand understanding of affiliate program operations.
- Proficiency with Looker for data visualization and analytics.
- Knowledge of Google Ads and Performance Max (PMAX) campaign structures (bonus).
- Track record of thought leadership through speaking engagements, published articles, or industry contributions in affiliate marketing, performance marketing, or fraud prevention.
- Experience working with enterprise clients in iGaming or e-commerce and navigating complex B2B sales cycles.
- Prior experience at a high‑growth SaaS startup or scale‑up in the adtech, martech, or affiliate marketing space.
- Certifications in product management (CSPO, CPM) or related areas.
What We Offer
- Competitive salary and equity package.
- Opportunity to shape product strategy for a rapidly growing affiliate marketing intelligence platform.
- Direct reporting relationship with the Chief Product Officer.
- Ownership of a strategic product line serving high‑growth iGaming and e‑commerce markets.
- Flexible work arrangements with remote options.
- Professional development budget for conferences, courses, and certifications.
- Comprehensive health benefits package.
- Collaborative, innovative culture with smart, passionate colleagues.
TrafficGuard.ai is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Senior Product Manager (Affiliate) employer: Solis Recruitment Ltd
Join a dynamic B2B SaaS company at the forefront of energy intelligence in Oxford, where your contributions will directly impact thousands of energy professionals. With a strong emphasis on employee growth, a collaborative international team, and a commitment to innovation through AI, this role offers a unique opportunity to shape the future of energy data solutions while enjoying competitive benefits and a flexible hybrid working environment.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Manager (Affiliate)
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like Solis Recruitment Ltd!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at Solis Recruitment Ltd would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at Solis Recruitment Ltd through your school's career services!
We think you need these skills to ace Senior Product Manager (Affiliate)
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Senior Product Manager (Affiliate), let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Senior Product Manager (Affiliate) position at Solis Recruitment Ltd. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at Solis Recruitment Ltd
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.
