At a Glance
- Tasks: Lead and execute Soldo's social media strategy across key platforms.
- Company: Join one of Europe's fastest growing fintech companies with a vibrant culture.
- Benefits: Enjoy flexible working, private healthcare, and generous holiday allowances.
- Other info: Collaborate with diverse teams and explore innovative AI tools for content creation.
- Why this job: Make an impact by shaping conversations that matter to finance leaders.
- Qualifications: Experience in social media management, especially in B2B tech or fintech.
The predicted salary is between 35000 - 45000 £ per year.
Soldo is here to change the way businesses spend, for the better. So every employee, department, and team is more productive and successful at work. Soldo connects company cards with a powerful management platform so finance teams can distribute money instantly, while staying in control of who spends, how much, where, and on what. With Soldo, budgeting, payments, reporting and reconciliation are simple and efficient.
We’re both a financial services and a software company and one of Europe’s fastest growing fintech companies. Operating in the UK, Italy and Ireland, we’re over 350 employees (from 26 nationalities) strong. We’re a place where anyone can thrive. We’re all about doing the right things for the right reasons, high standards, ambition, drive and focus.
What’s in it for you
- Private healthcare for you and your family
- Flexible working options including working from home or our Marylebone office
- 60 days’ work anywhere, even outside the UK if you want
- 25 days off a year, plus public holidays as well as Christmas Eve and New Year’s Eve, 2 volunteering days and an extra day off on your birthday
- Genuine career development opportunities, including our mentoring scheme, your own annual £500 learning budget
- Employee Assistance Programme and wellbeing portal
The role
This role will focus on executing our social media strategy, reporting to the Director of Communications and working very closely with the Revenue and Digital Marketing teams. You will bring structure, creativity and pace to our social output, helping us show up consistently and credibly in the conversations that matter to finance leaders.
This role is about oversight, planning, execution at scale, measurement, stakeholder management and collaboration across many teams. You will be responsible for turning strategy into action, coordinating input from across marketing, product and leadership, and ensuring our social presence is both consistent and commercially relevant.
Planning and execution
- Lead the day-to-day execution of our social media strategy across key platforms.
- Help craft Soldo’s social media strategy and how it fits into other team efforts, including marketing (paid campaigns and activations), content (blogs, podcasts, videos) and beyond.
- Develop and manage the social content calendar in line with campaigns, product launches, research and thought leadership.
- Create launch plans for product updates, research releases and media moments.
- Ensure our social presence always reflects our positioning.
Content & Channels
- Co‑own our social channels with the Director of Communications, including LinkedIn, YouTube, Substack, and other relevant platforms.
- Create lightly designed content, partnering with internal creative services and Brand to deliver higher‑impact assets.
- Translate key company narratives into engaging, platform‑native social content.
Insights and optimisation
- Establish clear metrics and report on performance, using data to create actionable insights with meaningful impact to the business.
- Stay up to date with emerging AI tools and explore how they can improve content creation, social listening, planning and reporting.
Must Haves
- Experience in social media management, ideally within B2B technology or fintech, either in-house or at an agency.
- Experience executing a defined social strategy and contributing to its development.
- Experience with social media management tools such as Sprout Social or similar tools.
- Experience with content production tools.
- Experience collaborating with other teams for successful programmes across paid, performance, and web marketing.
- Confidence in analysing performance data and presenting insights to senior stakeholders.
- Attention to detail, data‑driven mindset and a high bar for quality.
- Collaboration with other digital teams (Paid, Performance, Web).
Nice to haves
- Expert skills in Italian
- Experience producing or editing short‑form video content.
- Experience supporting executive profiles.
- Experience building structured influencer or employee advocacy programmes.
Social Media Specialist employer: Soldo
Soldo is an exceptional employer that fosters a dynamic and ambitious work culture, perfect for those looking to make a significant impact in the fintech sector. With a strong emphasis on personal and team success, employees benefit from comprehensive coaching and development opportunities, ensuring continuous growth in their careers. Located in the vibrant Greater London area, Soldo offers a collaborative environment where high standards are not just expected but celebrated, making it an ideal place for driven professionals to thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Specialist
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Soldo and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Soldo are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Soldo on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Soldo. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media Specialist
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Soldo. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Soldo:Show us that you’ve done your homework! In your application, briefly mention what you admire about Soldo’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Soldo
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Soldo will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Soldo, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
