At a Glance
- Tasks: Own and develop Pulse's content strategy across social media platforms.
- Company: Join Pulse, a startup revolutionising health data with innovative wearable tech.
- Benefits: Enjoy a dynamic work environment with global impact and creative freedom.
- Why this job: Shape brand identity and engage with Gen Z culture in a fast-paced setting.
- Qualifications: 3+ years in social media content management with a focus on TikTok and Instagram.
- Other info: Be the first dedicated content hire and influence our brand's voice.
The predicted salary is between 28800 - 48000 £ per year.
About Pulse
We’re on a mission to break the health data oligarchy by empowering humanity to take control of their health data. Pulse turns vitals into value by aggregating health data and allowing users to share it with third parties in return for rewards. We’re building a DePin network powered by our native wearable device The Pulse One.
Our team is venture-backed by leading investors such as Collab+Currency, Lemniscap, Delphi Ventures, and Lattice Fund.
Check out our mission at Pulse Website and follow us on Twitter.
About The Role
Pulse is looking for a Founding Content & Brand Engagement Manager to own our content strategy. This is a rare opportunity to define the voice and brand identity of a next-gen wearable tech company. If you’re obsessed with TikTok, Instagram, and emerging platforms, know how to create viral, culturally relevant content, and have experience launching products in North America & Europe, we want you on our team.
As our first dedicated content hire, you’ll have full ownership over strategy, execution, and growth. From crafting engaging short-form videos to developing influencer partnerships, you’ll play a pivotal role in shaping how Pulse connects with the world. This is more than a content role—it’s a brand-building, culture-defining opportunity in a fast-moving startup.
If you thrive in a high-growth, high-energy environment and want to be part of a company that’s set to scale, this is the role for you.
What You’ll Do
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Develop and manage Pulse’s Social Media content strategy, ensuring consistent brand voice and audience engagement.
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Stay ahead of trends, pop culture, and platform updates to create timely and relevant content.
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Work cross-functionally to plan and execute social media campaigns for new product launches in North America and Europe.
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Build, nurture, and activate our online community, fostering brand loyalty and advocacy.
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Track key metrics, analyze engagement, and optimize content for growth.
What We’re Looking For
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3+ years of experience managing end to end content campaigns across social media platforms such as TikTok & Instagram
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Proven track record of driving engagement & virality on social platforms
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Deep understanding of Gen Z culture, social trends, and consumer behavior
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Experience working with startups and launching consumer products in North America & Europe
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Strong creative eye, storytelling ability, and familiarity with video editing tools
Why Join Pulse?
Work with a high-energy team shaping the future of wearable tech
Global reach with an opportunity to impact audiences in NA & Europe
A fast-paced, creative, and collaborative environment
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Content & Brand Engagement Manager employer: SOLANA FOUNDATION
Contact Detail:
SOLANA FOUNDATION Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content & Brand Engagement Manager
✨Tip Number 1
Familiarise yourself with Pulse's mission and values. Understanding their goal to empower users with health data will help you align your content strategy ideas with their vision, making you a more attractive candidate.
✨Tip Number 2
Showcase your knowledge of current trends on platforms like TikTok and Instagram. Prepare examples of successful campaigns you've managed that resonate with Gen Z culture, as this will demonstrate your ability to create relevant content.
✨Tip Number 3
Network with professionals in the wearable tech industry. Engaging with influencers or brands that align with Pulse can provide insights and connections that may give you an edge during the hiring process.
✨Tip Number 4
Prepare to discuss how you would build and nurture an online community for Pulse. Think about strategies that foster brand loyalty and advocacy, as this is a key aspect of the role and will show your proactive approach.
We think you need these skills to ace Content & Brand Engagement Manager
Some tips for your application 🫡
Understand the Company: Before applying, take some time to understand Pulse's mission and values. Familiarise yourself with their products and how they engage with their audience. This knowledge will help you tailor your application to align with their goals.
Craft a Tailored CV: Highlight your relevant experience in content creation and social media management. Make sure to showcase any specific campaigns you've worked on that demonstrate your ability to drive engagement and virality, especially on platforms like TikTok and Instagram.
Write a Compelling Cover Letter: Use your cover letter to express your passion for the role and the company. Discuss your understanding of Gen Z culture and how your creative skills can contribute to Pulse's brand identity. Be sure to mention any experience you have with startups or launching products.
Showcase Your Work: If possible, include links to your portfolio or examples of previous content campaigns you've managed. This could be videos, social media posts, or any other relevant work that demonstrates your storytelling ability and creative eye.
How to prepare for a job interview at SOLANA FOUNDATION
✨Showcase Your Content Strategy Skills
Be prepared to discuss your previous experiences in managing content strategies. Highlight specific campaigns you've led, focusing on how you engaged audiences and drove virality, especially on platforms like TikTok and Instagram.
✨Demonstrate Trend Awareness
Stay updated on the latest trends in social media and pop culture. During the interview, share examples of how you've successfully leveraged current trends to create relevant content that resonates with target audiences.
✨Highlight Cross-Functional Collaboration
Since the role involves working across different teams, be ready to talk about your experience collaborating with various departments. Discuss how you’ve coordinated efforts for product launches and the impact it had on brand engagement.
✨Prepare for Creative Challenges
Expect to face creative challenges during the interview. Think of innovative ideas for potential campaigns or content pieces that could elevate Pulse's brand identity. This will showcase your creativity and understanding of the brand's mission.