At a Glance
- Tasks: Execute and optimise paid marketing campaigns across Google, Meta, and LinkedIn.
- Company: Join Sokin, a next-gen B2B financial services provider transforming global payments.
- Benefits: Competitive salary, flexible working environment, and opportunities for professional growth.
- Other info: Be part of a diverse team driving innovation in the fintech space.
- Why this job: Make an impact in a fast-paced startup while honing your marketing skills.
- Qualifications: 2+ years of hands-on experience in paid media and strong analytical skills.
The predicted salary is between 30000 - 40000 £ per year.
We're looking for a data driven and execution focused Performance Marketing Executive to support paid acquisition activity across search and social. Reporting into the Paid Media & Growth Marketing Manager, this role will focus on the day-to-day execution, optimisation and reporting of campaigns designed to drive new account acquisition.
This role is ideal for someone earlier in their career who already has demonstrable hands‐on experience running and optimising campaigns across Google, Meta and LinkedIn, ideally within a B2B environment. We're looking for someone commercially minded, analytical and detail oriented who enjoys getting into campaign data, spotting opportunities quickly and improving performance.
Key Responsibilities
- Work closely with the Paid Media & Growth Marketing Manager to implement channel and testing strategies.
- Build, launch and optimise paid search and paid social campaigns across Google, Meta and LinkedIn.
- Monitor campaign performance daily and make proactive optimisation decisions based on performance data.
- Analyse campaign, funnel and conversion performance to identify opportunities to improve cost per acquisition and account growth.
- Support campaign testing across audience targeting, creative, messaging, landing pages and bidding strategies.
- Support campaign reporting and maintain clear visibility across spend, lead quality, conversion and acquisition performance.
- Identify trends, anomalies and performance shifts quickly and provide recommendations based on findings.
- Support creative briefing and feedback processes using campaign and audience insights.
- Help manage campaign pacing, budgets and weekly performance tracking.
- Collaborate with Sales and Lifecycle teams to understand lead quality and downstream conversion performance.
What We're Looking For
- 2+ years of hands‐on paid media experience across Google Ads, Meta and LinkedIn.
- Clear, demonstrable experience improving campaign performance through analysis and optimisation.
- Experience executing paid search and paid social campaigns directly within ad platforms.
- Strong analytical mindset with confidence working with campaign and funnel performance data.
- Comfortable working in spreadsheets and reporting environments to identify trends and opportunities.
- Ideally experience working within a B2B, fintech, SaaS or lead generation environment.
- Commercially minded with strong attention to detail.
- Able to manage multiple campaigns and priorities simultaneously.
- Curious, proactive and comfortable working in a fast‐moving environment.
- Strong communication skills and able to work collaboratively across Marketing and Sales.
Please note, candidates will need to have the right to work in the jurisdiction that they are looking to work in. We are an equal opportunities employer committed to creating an inclusive work environment. As a growing global startup, we value agility and flexibility in our working culture. If you require any accommodations during the recruitment process, please let us know.
Performance Marketing Executive Marketing & PR · London · employer: Sokin Global Currency Account
Sokin is an exceptional employer that fosters a dynamic and inclusive work culture, perfect for those looking to grow their careers in the fast-paced world of B2B financial services. With a strong emphasis on employee development and collaboration, team members are encouraged to innovate and optimise their skills while contributing to meaningful projects that simplify global payments. Located in London, employees benefit from a vibrant city atmosphere, alongside the opportunity to work with a diverse range of clients across various industries, making every day both challenging and rewarding.
Contact Details:
Sokin Global Currency Account Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Performance Marketing Executive Marketing & PR · London ·
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies of your past campaigns. This will give potential employers a clear view of what you can bring to the table, especially in performance marketing.
✨Tip Number 3
Prepare for interviews by practising common questions and showcasing your analytical mindset. Be ready to discuss how you've optimised campaigns in the past and what results you achieved.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in joining our team at Sokin and simplifying global business together.
We think you need these skills to ace Performance Marketing Executive Marketing & PR · London ·
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that match the Performance Marketing Executive role. Highlight any hands-on experience with Google, Meta, and LinkedIn campaigns to show us you’re the right fit!
Craft a Compelling Cover Letter:Use your cover letter to tell us why you're passionate about performance marketing. Share specific examples of how you've optimised campaigns in the past and what results you achieved – we love a good success story!
Show Off Your Analytical Skills:Since we're looking for someone with a strong analytical mindset, don’t shy away from showcasing your ability to work with data. Mention any tools or methods you’ve used to analyse campaign performance and how you’ve made data-driven decisions.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process!
How to prepare for a job interview at Sokin Global Currency Account
✨Know Your Campaigns
Before the interview, brush up on your experience with Google Ads, Meta, and LinkedIn campaigns. Be ready to discuss specific campaigns you've run, the strategies you implemented, and how you optimised them for better performance. This will show that you have the hands-on experience they're looking for.
✨Data is Your Best Friend
Since this role is all about being data-driven, come prepared with examples of how you've used data to make decisions in past campaigns. Highlight any tools or methods you used to analyse performance and how you identified opportunities for improvement. This will demonstrate your analytical mindset.
✨Show Your Commercial Mindset
Sokin is looking for someone who understands the commercial side of marketing. Think about how your previous work has contributed to business goals, like cost per acquisition or lead quality. Be ready to discuss how you can align your marketing efforts with their mission to simplify global business.
✨Be Ready to Collaborate
This role involves working closely with various teams, so be prepared to talk about your experience collaborating with others. Share examples of how you've worked with sales or creative teams to improve campaign outcomes. This will highlight your strong communication skills and ability to work in a fast-paced environment.
