At a Glance
- Tasks: Lead global experiential partnerships and drive growth at iconic cultural events.
- Company: Join Soho House, a leader in hospitality and cultural experiences.
- Benefits: Competitive pay, health perks, discounts, and unique training opportunities.
- Other info: Enjoy team events, personal development, and a vibrant workplace culture.
- Why this job: Shape unforgettable experiences at major events and work with top global brands.
- Qualifications: 15+ years in sales/commercial roles with strong leadership and communication skills.
The predicted salary is between 80000 - 100000 € per year.
We’re looking for a leader who can take our global experiential partnerships to the next level, someone who can own our presence at the world’s most iconic cultural moments, from Formula 1 and Coachella to Glastonbury, Madison Square Garden, and beyond. You’ll scale our footprint across festivals, stadiums, art fairs, film weeks, and every creative gathering that matters, shaping new hospitality concepts and steering multi‑million‑dollar P&L with confidence. Alongside the Global Partnerships Director, you’ll drive major marketing partnerships and unlock new business for 2026 and beyond, bringing a black book of senior‑level contacts and a track record of closing big‑ticket deals where you were the lead figurehead. As a global brand partner, you’ll nurture relationships with some of the world’s top 50 brands, working across departments, and with our C‑suite, to elevate their experience, deepen their investment, and build long‑term strategic growth with Soho House.
Key Responsibilities:
- Lead experiential partnerships: Oversee all current partnerships (Formula 1, Coachella, Madison Square Garden, Spotify Camp Nou, Glastonbury) and drive the growth of new global experiential opportunities.
- Expand global event presence: Triple Soho House’s footprint across major music festivals, stadiums, sports events, film festivals, art shows, and creative industry moments.
- Manage experiential & hospitality products: Oversee development of new hospitality concepts with full multi‑million‑dollar P&L responsibility.
- Deliver new marketing partnerships: Secure new global business for 2026 and beyond in collaboration with the Global Partnerships Director and wider team.
- Lead major advertising deals: Demonstrate ownership of high‑value marketing/advertising partnerships where you acted as the senior figurehead.
- Leverage senior‑level network: Bring a strong black book of C‑suite and senior marketing contacts, with immediate brand partnership opportunities ready to explore.
- Manage global brand relationships: Co‑own relationships with Top 50 global brands alongside the Global Partnerships Director and Sales Director for Private Hire & Bedrooms.
- Drive strategic brand growth: Nurture and cultivate long‑term partnerships to increase overall brand spend with Soho House.
- Collaborate with C‑suite leadership: Ensure Soho House leadership regularly connects with senior brand counterparts to strengthen global relationships.
What We Are Looking For:
- Sales / Commercial Experience - 15+ years’ experience in a director, VP, or C-suite sales / commercial role.
- Communication – Excellent verbal & written communication skills is a must, with the ability to represent the company at networking events or conferences as required.
- Global Brand Contracts – A strong black book of contacts and experience in managing at the highest level.
- Experiential Experience – Negotiating and executing large scale experiential pop-ups or leading commercial deals at leading global cultural events.
- Strong Sales Acumen – Responsibility for driving significant commercial value and sales to an organisation.
- Team Management – Experience of successfully managing & developing a team is required.
- Entrepreneurial – Mindset or experience as a founder, nurturing the ability to think of new partnership opportunities/products and be motivated by scaling businesses.
- Global Experience – Experience running teams in multiple regions in UK, US is a must, with Europe, Asia, LATAM experience as a bonus.
- Soho House Knowledge – Must have a deep understanding of the Soho House brand or be a current/former member of Soho House. Visiting multiple houses in different countries, and stayed in bedrooms & used Soho Health club is a bonus.
Benefits:
- Soho House offers competitive compensation packages that feature global benefits and perks.
- Annual Every House Membership.
- 50% off Food & Drink, 7 days a week.
- Staff Room Rates.
- Private Health and Dental Care.
- Weekly Pay.
- Life Assurance.
- Up to 50% Staff Discount on Cowshed & Soho Home.
- In Office Dog Policy on Fridays.
- Season Ticket Loan.
- Christmas Office Closure.
- In conjunction with Soho Impact, take 2 days paid a year to support a charity of your choice.
- Free Counselling Sessions.
- Cookhouse & House Tonic: Our Cookhouse & House Tonic programmes offer unique food and drink trainings, events and opportunities to inspire and educate.
- Continuous training to develop yourself personally and professionally.
- Exclusive access to our benefits platform with hundreds of discounts on shopping, gym memberships, holidays, insurance and much more.
- Team Events: From fitness sessions to cinema screenings and art classes, each month we hold a series of fun events which you can sign up to.
Growth Director, Partnerships in London employer: Soho House & Co
Soho House is an exceptional employer that fosters a vibrant and inclusive work culture, offering unparalleled opportunities for professional growth and development. With a focus on creativity and collaboration, employees benefit from competitive compensation packages, extensive training programmes, and unique perks such as exclusive access to events and discounts. Located in some of the world's most iconic cultural hubs, working at Soho House means being part of a dynamic team that shapes memorable experiences at major global events.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Director, Partnerships in London
✨Tip Number 1
Network like a pro! Attend industry events, festivals, and conferences where you can meet key players in the experiential marketing scene. Don’t be shy; introduce yourself and make those connections that could lead to your next big opportunity.
✨Tip Number 2
Showcase your experience! When you get the chance to chat with potential employers, highlight your past successes in managing high-value partnerships and driving growth. Use specific examples to illustrate how you've made an impact in previous roles.
✨Tip Number 3
Leverage social media! Use platforms like LinkedIn to connect with industry leaders and share your insights on experiential marketing trends. This not only builds your personal brand but also keeps you on the radar of companies looking for talent.
✨Tip Number 4
Apply through our website! We’re always on the lookout for passionate individuals who can elevate our brand. Make sure to check out our careers page regularly and submit your application directly to us for the best chance at landing that dream role.
We think you need these skills to ace Growth Director, Partnerships in London
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for experiential partnerships shine through. We want to see how much you love the world of events and culture, so don’t hold back on sharing your excitement!
Tailor Your Experience:Make sure to highlight your relevant experience in sales and partnerships. We’re looking for someone with a strong track record, so be specific about your achievements and how they relate to the role. Use examples that showcase your ability to drive growth and manage high-value contracts.
Be Clear and Concise:We appreciate clarity! Keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to see your key skills and experiences at a glance.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining the StudySmarter team!
How to prepare for a job interview at Soho House & Co
✨Know Your Partnerships
Before the interview, dive deep into the current partnerships that Soho House has, like Formula 1 and Coachella. Be ready to discuss how you can elevate these relationships and bring fresh ideas to the table. Showing that you understand their existing footprint will impress the interviewers.
✨Showcase Your Network
Bring your black book of contacts to the forefront. Prepare examples of how you've leveraged your senior-level connections in past roles to close significant deals. This will demonstrate your ability to hit the ground running and add immediate value to the team.
✨Demonstrate Sales Acumen
Be prepared to discuss specific instances where you've driven significant commercial value. Highlight your experience managing multi-million-dollar P&Ls and how you've successfully navigated high-stakes negotiations. This will show that you have the strong sales acumen they’re looking for.
✨Emphasise Cultural Understanding
Since this role involves global experiential partnerships, it’s crucial to showcase your understanding of different cultures and markets. Share experiences from your time working in various regions, and how that knowledge can help Soho House expand its global presence effectively.
