At a Glance
- Tasks: Lead partner marketing strategy and campaigns to drive customer growth.
- Company: Join a people-first tech solutions provider with a collaborative culture.
- Benefits: Flexible hours, hybrid working, and career development opportunities.
- Other info: Dynamic environment with strong leadership and support for personal growth.
- Why this job: Shape impactful marketing strategies and expand market reach with key partners.
- Qualifications: Significant B2B marketing experience, especially in partner or alliance marketing.
The predicted salary is between 49500 - 60500 £ per year.
In this role you will shape Softcat's partner marketing efforts, leading strategy and integrated campaigns with alliance partners to drive customer growth and strengthen vendor relationships. You'll manage budgets, measure ROI, and guide cross-functional execution, while developing the Partner Marketing team. This is a fast-paced, collaboration-driven opportunity at a people-first tech solutions provider. You will help expand Softcat's market reach and influence through strategic partner activity.
Pay / Benefits
- Develop and lead the partner marketing strategy for key alliance partners, aligned with broader business goals
- Plan and deliver integrated joint go-to-market campaigns, including co-branded content and multi-channel activity
- Own and manage partner marketing budgets, tracking ROI and campaign performance to deliver insights
- Shape and support the vendor engagement framework for effective collaboration across partners
- Represent marketing in partner QBRs, strategy sessions, and joint planning with senior stakeholders
- Lead and develop the Partner Marketing team, setting objectives and coaching performance
Tasks
- Significant B2B marketing experience with at least 3 years in partner or alliance marketing (reseller/distribution experience preferred)
- Proven ability to deliver measurable results through joint marketing campaigns and strategic partner activity
- Strong leadership and stakeholder management skills with experience managing teams and influencing senior stakeholders
- Excellent understanding of co-marketing best practices, MDF management, and partner ecosystems
- Highly analytical and commercially minded with strong communication, problem-solving, and organisational skills
- Strategic yet hands-on, proactive, able to manage change in a fast-paced environment
Key requirements
- Hybrid working (3 days in the office)
- Flexible hours
- Flexibility around school pick up and drop offs
- Autonomy to realise potential
- Supportive, inclusive culture
- Career development opportunities
Senior Marketing Manager in Bristol employer: Softcat plc
Softcat plc is an excellent employer, offering a dynamic work environment in Marlow that fosters collaboration and innovation. With flexible working patterns and a strong emphasis on employee growth, you will have the opportunity to develop your skills in procurement while contributing to meaningful projects. The supportive culture and commitment to delivering value for money make Softcat a rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Manager in Bristol
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Softcat plc and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Softcat plc are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Softcat plc on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Softcat plc. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Marketing Manager in Bristol
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Softcat plc. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Softcat plc:Show us that you’ve done your homework! In your application, briefly mention what you admire about Softcat plc’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Softcat plc
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Softcat plc will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Softcat plc, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
