At a Glance
- Tasks: Lead marketing strategy for a £100m portfolio and manage a £7m budget.
- Company: Join a dynamic FMCG company with a focus on innovation and growth.
- Benefits: Enjoy flexible hours, generous leave, and comprehensive health insurance.
- Why this job: Shape the future of iconic brands and drive impactful marketing initiatives.
- Qualifications: Proven experience in consumer marketing and team leadership required.
- Other info: Collaborative culture with opportunities for personal growth and community engagement.
The predicted salary is between 80000 - 100000 £ per year.
Leads the brands’ strategy and market implementation for a £100m portfolio of multiple brands and management of a c. £7m marketing budget. Develops and implements a clear vision and long-term strategy which contributes to company success. Oversees the development, implementation and effectiveness of media, activation, shopper, PR and e-commerce plans. Manages business performance through relevant analysis and recommendations to drive profitable growth. Ensures portfolio, products, packaging and price are optimised based on market trends and customer needs. Shapes and sets standards, KPIs, processes and then drives success through compliance and accountability. Stays ahead of consumer trends and competitor activity and uses consumer and shopper insights to identify innovation opportunities on existing products as well as new lines or categories. Influences global team to ensure innovation pipeline is appropriate to UK needs. Regularly shares knowledge, experience and best practice with international teams to help grow the Yoplait business around the world. Works closely with the Director of Sales and Category to ensure marketing plans align with promotional and customer plans. Plays an active role in business wide leadership initiatives as part of the UK leadership team. Works closely with cross functional colleagues to shape the organization and role model the right behaviours. Takes the lead on commercial and cultural projects that will create a positive impact on business environment and performance. Inspires, motivates and directly manages a large team to create a high performing team.
Position Criteria
- Significant consumer marketing experience with leading FMCG or other consumer goods companies
- Experience of developing and delivering long term growth strategies
- Strong understanding of the broad spectrum of P&L management, with an ability to analyse and make recommendations
- Proven track record in media management (strategy and planning) as well as comms/activation development
- Consumer-centricity; strong evidence of using insight to develop effective plans and consumer propositions
- Results oriented with a strategic mindset
- Significant people management and team leadership experience; proven to inspire and develop highly effective teams
- Proactive and motivated demeanour
- Entrepreneurial spirit and resistance; ability to work in a fast-paced, dynamic, changing environment
Family-Friendly Policies
- ‘FlexFriday’ (possibility to finish at 3pm and no-meeting Fridays)
- Join our culture Pillar: CSR, personal growth, well-being…there is something for you!
- Collaborative workspace with monthly building events
- Generous matching pension scheme (L&G)
- Company paid Dental Insurance (BUPA)
- Company paid Private Medical Insurance for you and your family (AXA)
- Life Assurance
- 25 days of annual leave + 8 BH
- Service Scheme (1 additional day off per year from Year 2 until reaching 30 days)
- Buying/ Selling/ Carry over scheme
Job Info
Type of employment contract: Permanent Employment Contract
Marketing Director UK in London employer: Sodiaal Group
Contact Detail:
Sodiaal Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Director UK in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their products and marketing strategies, especially in the FMCG space. This will help you tailor your answers and show that you’re genuinely interested in the role and the brand.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or family to get comfortable with common questions. Focus on showcasing your leadership experience and how you’ve driven successful marketing strategies in the past.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and take the initiative to engage with us directly.
We think you need these skills to ace Marketing Director UK in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Director UK. Highlight your experience with FMCG and consumer goods, and don’t forget to showcase your P&L management skills. We want to see how you’ve driven growth and led teams in your previous roles!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us about your vision for the role and how you plan to implement strategies that align with our goals. Be sure to mention any innovative ideas you have that could benefit our portfolio.
Showcase Your Leadership Style: As a Marketing Director, you’ll be leading a large team. Share examples of how you’ve inspired and developed high-performing teams in the past. We love to see a proactive and motivated demeanour, so let that shine through in your application!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining the StudySmarter family!
How to prepare for a job interview at Sodiaal Group
✨Know Your Numbers
As a Marketing Director, you'll be managing a hefty budget and portfolio. Brush up on your P&L management skills and be ready to discuss how you've successfully analysed budgets in the past. Bring specific examples of how your financial insights have driven growth.
✨Showcase Your Strategic Mindset
Prepare to talk about your long-term growth strategies. Think about how you've developed and implemented successful marketing plans before. Be ready to share insights on market trends and how you've adapted strategies to stay ahead of competitors.
✨Demonstrate Team Leadership
This role requires significant people management experience. Come prepared with stories that highlight how you've inspired and developed high-performing teams. Discuss your leadership style and how you foster collaboration within cross-functional teams.
✨Consumer-Centric Approach
Be ready to discuss how you've used consumer insights to shape marketing strategies. Prepare examples of how you've identified innovation opportunities based on shopper behaviour and market research. This will show your understanding of the consumer landscape and your ability to drive effective marketing propositions.