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- Tasks: Create compelling marketing content and support product launches in a fast-paced tech environment.
- Company: Join a growing tech business with a focus on innovation and collaboration.
- Benefits: Competitive salary, fully remote work, and opportunities for professional growth.
- Other info: Dynamic role with diverse projects and a chance to learn in a supportive team.
- Why this job: Make an impact by turning tech solutions into clear value for customers.
- Qualifications: 2-4 years in B2B or Product Marketing, strong communication skills, and tech-savvy.
I'm looking for a proactive and commercially minded Product Marketing Executive to help bring innovative technology solutions to market through compelling messaging, launch support, and sales enablement activity. This is a non-strategic, hands-on role sitting between Product, Marketing, and Sales, ideal for someone who enjoys turning technical solutions into clear customer value propositions and impactful marketing collateral.
You’ll play a key role in supporting go-to-market initiatives, product launches, and campaign activity within a fast-growing technology-led environment. Working closely with Product and Marketing leadership, you’ll help shape how products and services are positioned in the market while supporting internal teams with practical, high-quality content and launch materials. This role is execution-focused and well suited to someone who enjoys variety, collaboration, and working across multiple projects in a fast-paced environment.
Key Responsibilities:- Product & Service Messaging
- Support the development of clear product positioning and customer-focused messaging
- Translate technical capabilities into easy-to-understand value propositions
- Maintain product descriptions, proposition summaries, and messaging documentation
- Ensure website and product content remains accurate and aligned to commercial priorities
- Go-to-Market & Launch Support
- Coordinate product and service launch activities
- Create launch materials including one-pagers, FAQs, solution briefs, and web content
- Support internal communications and launch readiness activities
- Sales Enablement & Content Creation
- Produce practical sales and marketing collateral including pitch decks and presentations, case studies and customer success stories, solution overviews and one-pagers, competitive and objection-handling materials
- Work closely with sales teams to understand customer challenges and refine messaging
- Campaign & Digital Marketing Support
- Assist with campaigns across email, website, events, and social channels
- Draft marketing copy and customer communications
- Coordinate with designers and external agencies where required
- Insight & Performance
- Conduct market and competitor research
- Track campaign and content performance
- Use feedback and insight to continuously improve messaging and materials
- 2–4 years’ experience in B2B Marketing or Product Marketing
- Background within technology, software, IT services, or professional services environments
- Strong copywriting and communication skills
- Experience producing sales and marketing collateral
- Comfortable working with cross-functional stakeholders
- Highly organised with the ability to manage multiple priorities
- Exposure to Cloud technologies, Cyber security, CRM or ERP solutions, IT services or managed services
- Experience within an SME or scaling business
- Familiarity with CRM platforms or marketing reporting tools
- Commercially aware and customer-focused
- Curious and eager to learn technical concepts
- Collaborative and confident communicator
- Practical and delivery-oriented mindset
- Comfortable adapting in a fast-paced environment
Product Marketing Executive employer: SoCode Limited
Contact Detail:
SoCode Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend virtual events, and connect with potential colleagues on LinkedIn. The more you engage, the better your chances of landing that Product Marketing Executive role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing collateral, like pitch decks and case studies. This will help you demonstrate your ability to turn technical solutions into clear customer value propositions.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their market positioning and think about how you can contribute to their go-to-market initiatives. This will show you're proactive and ready to hit the ground running!
✨Tip Number 4
Don't forget to apply through our website! We love seeing candidates who are genuinely interested in joining our team. Plus, it makes it easier for us to keep track of your application and get back to you quickly.
We think you need these skills to ace Product Marketing Executive
Some tips for your application 🫡
Show Your Passion for Technology: When you're writing your application, let your enthusiasm for technology and digital solutions shine through. We love candidates who can convey their excitement about innovative products and how they can make a difference in the market.
Tailor Your Messaging: Make sure to customise your application to reflect the key responsibilities mentioned in the job description. Highlight your experience in product marketing and how you've successfully translated technical jargon into clear, customer-friendly messaging.
Be Clear and Concise: We appreciate straightforward communication, so keep your application clear and to the point. Use bullet points where possible to make it easy for us to see your relevant skills and experiences at a glance.
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity with StudySmarter.
How to prepare for a job interview at SoCode Limited
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the products and services the company offers. Be ready to discuss how you would translate technical features into customer-focused messaging. This shows your proactive approach and ability to connect with the target audience.
✨Prepare Compelling Examples
Think of specific examples from your past experience where you've successfully created marketing collateral or supported product launches. Highlight your role in these projects and the impact they had. This will demonstrate your hands-on experience and execution-focused mindset.
✨Showcase Your Collaboration Skills
Since this role involves working closely with various teams, be prepared to discuss how you've collaborated with cross-functional stakeholders in the past. Share instances where your communication skills helped bridge gaps between teams, ensuring successful project outcomes.
✨Stay Current with Market Trends
Research the latest trends in technology and digital solutions relevant to the company. Being able to discuss current market dynamics and competitor strategies will show that you're commercially aware and eager to contribute to the company's growth.