Head of Paid Media

Head of Paid Media

Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead a team to create and optimise paid media strategies for top brands.
  • Company: Join a leading digital marketing agency in Manchester, known for innovation and creativity.
  • Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration.
  • Why this job: Be at the forefront of digital marketing, driving impactful campaigns and client success.
  • Qualifications: Experience in PPC and Paid Social leadership is essential; strong communication skills required.
  • Other info: Work with high-profile clients and stay ahead of industry trends.

The predicted salary is between 43200 - 72000 £ per year.

We are a dynamic digital marketing agency based in Manchester, renowned for our innovative approach to social media and paid performance strategies. Our mission is to be at the forefront of the ever-evolving digital landscape, helping brands realise their full digital potential through creative content, strategic community engagement, and data-driven paid media campaigns.

Overseeing a team of 6, you will lead the team whilst working with an exciting list of high-profile clients. We are at the top of our game when it comes to driving client performance.

The role:

  • Own and manage the Paid Advertising function with full P&L responsibility for key clients.
  • Oversee the teams to develop, execute, and optimise multi-channel paid strategies (Google Ads, Meta, TikTok & more) and ensure that we are hitting targets.
  • Lead, mentor, and grow a team of Paid Specialists, Account Managers & Executives.
  • Work closely with clients to drive results and build long-term partnerships.
  • Stay ahead of industry trends, driving innovation and thought leadership across the team.
  • Contribute to new business development, pitching and upselling services.

Requirements:

  • Proven PPC and Paid Social experience, with a number of years in a leadership role within an agency.
  • Strong team leadership & development experience.
  • Proven track record of successful paid campaigns across multiple platforms goes without saying.
  • Expertise in analytics, forecasting & budget management.
  • Exceptional communication & client relationship skills.
  • A proactive, commercial mindset with a passion for growth.
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Contact Detail:

Social Trinity Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Paid Media

✨Tip Number 1

Familiarise yourself with the latest trends in paid media and digital marketing. Follow industry leaders on social media, subscribe to relevant newsletters, and participate in webinars to stay updated. This knowledge will not only help you in interviews but also demonstrate your passion for the field.

✨Tip Number 2

Network with professionals in the digital marketing space, especially those who have experience in paid media. Attend industry events, join online forums, and connect with people on LinkedIn. Building relationships can lead to valuable insights and potential referrals for the Head of Paid Media position.

✨Tip Number 3

Prepare to discuss specific case studies from your previous roles where you successfully led paid media campaigns. Highlight your leadership skills and how you mentored your team to achieve outstanding results. This will showcase your capability to manage a team effectively.

✨Tip Number 4

Research StudySmarter's approach to paid media and their client portfolio. Understanding our unique strategies and values will allow you to tailor your discussions during the interview, showing that you're genuinely interested in contributing to our mission and growth.

We think you need these skills to ace Head of Paid Media

PPC Management
Paid Social Advertising
Team Leadership
Budget Management
Client Relationship Management
Data Analysis
Campaign Optimisation
Multi-Channel Strategy Development
Forecasting
Performance Metrics Analysis
Industry Trend Awareness
Creative Problem Solving
Communication Skills
Commercial Acumen
Mentoring and Coaching

Some tips for your application 🫡

Understand the Role: Read the job description thoroughly to grasp the responsibilities and requirements. Tailor your application to highlight your relevant experience in PPC, paid social, and team leadership.

Craft a Compelling CV: Ensure your CV showcases your achievements in managing paid media campaigns, leading teams, and driving client performance. Use metrics to demonstrate your success, such as percentage increases in ROI or engagement.

Write a Strong Cover Letter: In your cover letter, express your passion for digital marketing and your proactive approach to growth. Mention specific examples of how you've led successful campaigns and built long-term client relationships.

Showcase Industry Knowledge: Demonstrate your understanding of current trends in digital marketing and paid media. Mention any innovative strategies you've implemented in the past and how you plan to stay ahead in this ever-evolving landscape.

How to prepare for a job interview at Social Trinity

✨Showcase Your Leadership Skills

As the Head of Paid Media, you'll be leading a team. Be prepared to discuss your leadership style and provide examples of how you've successfully managed and developed teams in the past.

✨Demonstrate Your Industry Knowledge

Stay updated on the latest trends in digital marketing, especially in paid media. Be ready to share insights on recent developments and how they could impact the agency's strategies.

✨Prepare Case Studies

Bring along specific examples of successful paid campaigns you've led. Highlight the strategies used, the results achieved, and how you overcame any challenges during the process.

✨Emphasise Client Relationship Management

Since building long-term partnerships with clients is crucial, prepare to discuss your approach to client communication and how you've fostered strong relationships in previous roles.

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