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For Companies At a Glance
- Tasks: Lead creative strategy and ideation for high-performing paid social campaigns.
- Company: Join a dynamic agency formed from two leading D2C agencies in the UK.
- Benefits: Enjoy remote work, 30 days annual leave, and competitive salary up to £35k.
- Other info: Clear career progression opportunities in a fast-paced, collaborative environment.
- Why this job: Make a real impact by driving growth for ambitious ecommerce brands.
- Qualifications: Experience in creative strategy, ad copywriting, and performance-led creative.
The predicted salary is between 35000 - 35000 £ per year.
Our Mission
Social Paradigm Group is the result of two of the UK's leading D2C agencies, Social Nucleus and Paradigm Media, merging to form a single group built around one goal: helping ambitious ecommerce brands grow profitably. With 60+ brand partners, £50M+ in annual managed ad spend, proprietary tech built in-house (AdSynth and eCompass), and elite teams across paid media, creative, email and strategy, we're building something no other agency group in the UK has under one roof.
Our Creative Strategists are at the heart of how we win for clients. The quality of what we put in front of customers is the quality of the results we deliver. That starts with creative strategy.
As a Creative Strategist, you'll sit inside one of our delivery pods, working side by side with Growth Strategists (media buyers) and Designers to turn strategy into high-performing creative that drives growth for our clients. Briefing, ideation, and creative direction are the core of what you do. You'll be the person who translates performance data, client goals, and audience insight into creative concepts that actually move the needle.
This role is ideal for someone who thrives on ideas, understands how creative drives performance on paid social, and can translate that into clear, actionable direction for designers and editors to execute.
- Creative strategy, ideation and briefing
- Lead creative ideation and concept development for paid social campaigns across Meta, TikTok, and emerging platforms
- Write clear, detailed, high-standard creative briefs that designers and editors can execute without ambiguity
- Translate performance data, client goals, and audience insights into creative direction that drives results
- Work within the group's creative briefing workflow, ensuring briefs move through the pipeline on time and to standard
- Ad copy and creative development
- Support creative iteration by developing new angles from winning concepts
- Ensure creative output aligns with brand voice while remaining performance-led
- Contribute to email marketing strategy and creative, including campaigns and automations
- Write or brief performance-led email copy and creative direction in line with wider marketing plans
- Conduct ongoing creative and competitor research to inform ideation
- Stay up to date with platform trends, ad formats, and creative best practices
- Feed insights back into the wider creative team to raise the standard across the group
- Collaboration and quality control
- Work closely with Growth Strategists to align creative strategy with account goals and performance feedback
- Collaborate with designers and contractors to ensure creative briefs are executed to a high standard
- Operate to the group's creative and reporting standards, maintaining consistency across every client you work on
- Own quality control on your creative output — nothing goes out that doesn't meet the Social Paradigm Group standard
Requirements:
- Strong creative ideation and briefing skills
- Proven experience writing high-quality creative briefs for paid ads
- Experience with ad copywriting and performance-led creative
- Email marketing experience, including campaigns and/or automations
- Strong understanding of paid social advertising, Meta and TikTok preferred
- A performance mindset — you understand that creative is the biggest lever in paid social, and you care about the numbers
- High standards, attention to detail, and the ability to give and receive creative feedback constructively
- Comfortable working in a fast-paced, remote environment where briefs move quickly and deadlines are non-negotiable
60+ brand partners across health, wellness, lifestyle, fashion and more. Clear career progression — the group is growing and new leadership roles are being created as we scale. Fully remote, 30 days annual leave, birthday off, monthly team days and socials. Competitive base salary up to £35k.
Creative Strategist Contract employer: Social Paradigm Group
Contact Detail:
Social Paradigm Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist Contract
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend virtual events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your creative flair! When you get the chance to chat with hiring managers or during interviews, bring examples of your past work. Whether it’s a campaign you led or a brief you wrote, let your creativity shine through.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out to companies you admire, like Social Paradigm Group, and express your interest in working with them. A little initiative can go a long way!
✨Tip Number 4
Keep learning and adapting! Stay updated on the latest trends in paid social and creative strategy. Join online courses or webinars to sharpen your skills, and mention these in your conversations to show you’re committed to growth.
We think you need these skills to ace Creative Strategist Contract
Some tips for your application 🫡
Show Off Your Creative Flair: When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can turn ideas into action, so don’t hold back on showing us what you can do.
Tailor Your Application: Make sure to customise your application for the Creative Strategist role. Highlight your experience with paid social campaigns and how you've translated data into creative concepts. We want to see how your skills align with our mission of driving growth for ambitious ecommerce brands.
Be Clear and Concise: While we love creativity, clarity is key! Write clear, detailed briefs in your application that reflect your ability to communicate effectively. This will show us that you can create high-standard briefs for designers and editors without any ambiguity.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our culture and values!
How to prepare for a job interview at Social Paradigm Group
✨Know Your Creative Stuff
Make sure you brush up on the latest trends in creative strategy, especially for paid social platforms like Meta and TikTok. Be ready to discuss how you've used performance data and audience insights to drive creative concepts in your past roles.
✨Master the Brief
Get familiar with writing high-quality creative briefs. During the interview, be prepared to showcase examples of briefs you've written that led to successful campaigns. Highlight your ability to communicate clearly and ensure designers can execute without confusion.
✨Showcase Collaboration Skills
This role involves working closely with Growth Strategists and Designers, so be ready to talk about your experience collaborating in a team. Share specific examples of how you've aligned creative strategies with account goals and how you handle feedback constructively.
✨Demonstrate Your Performance Mindset
Emphasise your understanding of how creative impacts performance in paid social advertising. Be prepared to discuss metrics and results from previous campaigns you've worked on, showing that you care about the numbers and can translate them into actionable creative direction.