At a Glance
- Tasks: Lead the global brand strategy for Olezarsen, ensuring successful product launch and execution.
- Company: Join a dynamic team at Sobi, focused on innovative healthcare solutions.
- Benefits: Enjoy a competitive salary, remote work options, and opportunities for professional growth.
- Other info: Flexible work environment with a focus on collaboration and innovation.
- Why this job: Make a real impact in the healthcare industry while working with cross-functional teams globally.
- Qualifications: 5+ years in global brand management, preferably in cardiometabolic diseases.
The predicted salary is between 72000 - 108000 £ per year.
The Global Brand Director will support the pre-commercialization / commercialization strategic and tactical plan in close collaboration with the entire Global Specialty Care TA cross functional team, the Global Medical and Scientific Affairs team, and in support of in-country sales and marketing. This role will play a pivotal role in brand operations including Strategic and Tactical Plan Development, Branding and Creative, Strategic Communication, Budget Management, and Key Performance Indicator Monitoring.
Key Responsibilities
- Drive the Olezarsen brand in close partnership with the Senior Global Brand Director Olezarsen to ensure a successful launch, ensuring strategies are successfully developed and executed in a timely manner to realise product potential and support country activities.
- Support the development and coordinate the implementation of Global cross-functional Brand Strategy positioning and communication, congress strategy, KOL management, and Training plan across all regions, affiliates, and Sobi markets during all phases of Olezarsen life cycle funneled into the Global Commercialization Plan.
- Own the day-to-day brand marketing activities in alignment with major milestones, budget, and defined KPIs.
- Work with the Global teams including cross-functional representatives from Market Access, Medical, Patient Access, Regulatory, Tech Ops, Business Intelligence, Finance, and align team output to an integrated strategy for the brand.
- Partner strategically and operationally with the Senior Brand Director Olezarsen in daily activities and specific processes (e.g. LRP, EPR / SPR / ExCom reviews, CEO Meetings).
- Build and nurture a fruitful partnership with Affiliates to gather key insights and provide them with strategic guidance and tactical support to ensure local successful launch preparation and execution in line with business opportunities and needs.
- Engage with external stakeholders (e.g. KOLs) to set the best foundation to realise Olezarsen's ambition.
- Control of External Expenses, promotion, advertisement, maximising Sobi resources and in alignment with financial requirements and forecasting control. Ensure product(s) A&P stays within budget.
- Represent the commercial function in the Global Enterprise Team (GET) as a core member and work in alignment with peers to guarantee the appropriate synergies and tackle the common obstacles.
- Liaise with Ionis (commercialization partner) to maximise the potential of a global footprint.
- Operate with high ethical standards in line with the Sobi corporate values and SOPs by ensuring ongoing completion of all required initial and ongoing training in local regulations and policies and adherence to those regulations and policies for self and any direct reports.
Qualifications
- University degree level education (medical / science based).
- Proven solid experience of global pre-launch and launch activities in rare cardiometabolic disease states (preferably in the lipid space, statins, PCSK9).
- Strong brand management experience gained in at least 5 years in global roles and/or leadership roles in marketing/commercial departments.
- Project Management skills and result-driven attitude.
- Multi-stakeholder project management and leadership experience delivering results on time and within budget.
- Additional commercial experiences including sales, market analytics, and business intelligence would be a plus.
- Ability to manage and coordinate external consultants and agencies.
- Demonstrable customer relationship management experience.
Additional Information
- Skills / Knowledge / Languages Required: Fluency in written and spoken English. Additional European language skills is an advantage. Proficient IT skills in PowerPoint, Excel, and Word. Adept in using MS Teams.
- Personal Attributes Required: Cross-cultural awareness, effective communication and team working skills, good interpersonal and social skills. Flexible/agile with an ability to manage change, operate in an environment of ambiguity, and be solution-focused. Indirect leadership capabilities, ability to influence, motivate, and delegate without a direct leadership mandate. Project management experience. Excellent planning, organising, and coordination skills. Demonstrate embrace and align with the company’s values (Care, Ownership, Ambition, Urgency, and Partnership). Ability to control and flourish in an environment of ambiguity, uncertainty, and stressful situations. Solid strategic and business acumen. Significant track record of demonstrated personal leadership with ability to influence, lead, and get the job done without line authority and in all conditions. Cross-cultural working appreciation and experience. Knowledgeable in medical and technical aspects. Autonomy, entrepreneurship attitude, and proactivity. Solution-oriented and pragmatic attitude. Effective communication and team working skills. Personal transparency, candour, and full integrity.
Desired: Ability to see the big picture.
Remote Work: Yes
Employment Type: Full-time
Key Skills: Digital Marketing, Marketing Management Experience, Profit & Loss Analysis Skills, Microsoft PowerPoint, Market Research, Project Management, Product Management, P&L Management, Product Development, Branding.
Experience: years Vacancy 1 #J-18808-Ljbffr
Global Brand Director Olezarsen employer: Sobi
Contact Detail:
Sobi Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Brand Director Olezarsen
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with yours. This will help you show them you're not just a fit for the role, but for the team too!
✨Tip Number 3
Practice your pitch! Be ready to talk about your experience and how it relates to the Global Brand Director role. Highlight your strategic thinking and project management skills to impress the interviewers.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Global Brand Director Olezarsen
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Global Brand Director role. Highlight your experience in brand management and pre-launch activities, especially in the cardiometabolic space. We want to see how your skills align with our needs!
Showcase Your Achievements: When detailing your past roles, focus on specific achievements that demonstrate your project management skills and ability to deliver results. Use metrics where possible to show how you’ve made an impact. We love numbers that tell a story!
Be Authentic: Let your personality shine through in your application. We value personal attributes like integrity and teamwork, so don’t hesitate to share examples of how you've embodied these traits in your previous roles. Be yourself, we’re looking for a good fit!
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way to ensure it gets into the right hands. Plus, you’ll find all the details you need about the role and our company culture there!
How to prepare for a job interview at Sobi
✨Know Your Brand Inside Out
Before the interview, dive deep into the Olezarsen brand and its positioning in the market. Understand its unique selling points, target audience, and recent developments. This will help you articulate how your experience aligns with the brand's goals and demonstrate your genuine interest.
✨Showcase Your Strategic Mindset
Prepare to discuss specific examples of how you've developed and executed strategic plans in previous roles. Highlight your experience in managing cross-functional teams and how you’ve successfully navigated complex projects. This will show that you can handle the multifaceted responsibilities of the Global Brand Director role.
✨Engage with Key Performance Indicators
Familiarise yourself with key performance indicators relevant to brand management. Be ready to discuss how you've monitored and achieved KPIs in past positions. This will illustrate your results-driven attitude and ability to manage budgets effectively, which are crucial for this role.
✨Demonstrate Cross-Cultural Awareness
Given the global nature of the position, be prepared to discuss your experience working in diverse teams and markets. Share examples of how you've adapted strategies to fit different cultural contexts. This will highlight your flexibility and ability to thrive in an ambiguous environment.