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- Tasks: Lead creative strategy to boost performance and optimise campaigns for top DTC brands.
- Company: Join Launch With Us, a leader in eCommerce growth with a data-driven approach.
- Benefits: Enjoy remote work flexibility, 26 days off, and performance bonuses.
- Why this job: Shape the future of creative strategy and make a real impact on client success.
- Qualifications: 3+ years in creative strategy, mastery of performance metrics, and strong analytical skills required.
- Other info: Opportunity for career progression and recognition as an industry expert.
The predicted salary is between 43000 - 51000 £ per year.
Role: Senior Creative Strategist
Function: Creative Strategy | Performance Creative | Data-Driven Optimisation
Responsibility: Leading the creative strategy function to deliver measurable performance improvements and scalable creative systems
Reports to: Head of Operations
Location: Remote-first with access to our London co-workspace
Compensation: £50,000 to £60,000 + performance bonus + comprehensive benefits
Overview:
Launch With Us stands at the forefront of eCommerce growth, partnering with ambitious DTC brands to achieve profitable scale through data-driven creative strategy, precision media buying, and rigorous performance optimisation.
We\’ve orchestrated over £10M+ in profitable ad spend across Meta, TikTok, and Google for category-defining brands including Khanum\’s, Lucy & Lola, DJK, Bubble Panda, and Watermans. Our competitive advantage lies in our systematic approach to creative development. We don\’t rely on intuition or hope. We engineer winning creative through structured experimentation, profound customer insight, and relentless optimisation.
Our methodology has consistently delivered industry-leading performance metrics, making us the growth partner of choice for brands serious about scaling.
This isn\’t another creative role. This is your chance to architect the creative strategy function that will set the industry standard for performance-driven DTC growth.
We\’re seeking an exceptional creative strategist who doesn\’t just understand what drives conversion, but who can systematically engineer scalable creative frameworks that deliver consistent, measurable impact across million-pound media investments.
If you\’ve been waiting for the opportunity to build something transformational, to take genuine ownership of outcomes, and to work alongside the brightest minds in performance marketing, this is that moment.
As Senior Creative Strategist, you\’ll own the strategic creative function that drives client growth. This is a leadership position where your decisions directly influence millions in ad spend and determine the trajectory of our clients\’ businesses.
- Lead Monthly Creative Strategy: Own the development and delivery of monthly creative roadmaps for our premium client portfolio, ensuring all activity is aligned to performance KPIs and wider business objectives.
- Drive Creative Performance: Continually optimise creative within Meta and TikTok ad campaigns, using data-led insights to improve key metrics such as hook rate, CTR, and ROAS.
- Design and Implement Testing Frameworks: Build and manage structured creative testing systems that identify winning concepts, scale proven formats, and reduce wasted spend.
- Oversee Creative Briefing and Production: Write high-quality briefs for UGC creators, performance editors, and designers, then direct production across Meta, TikTok, and YouTube to ensure assets meet both creative and performance standards.
- Own the Data-to-Creative Feedback Loop: Use tools such as Atria, Motion, Meta, and Triple Whale to extract insights, translate them into clear recommendations, and feed them back into creative development.
- Innovate with Hooks, Messaging, and Formats: Develop fresh approaches to creative angles, messaging, and ad formats based on performance trends, market shifts, and audience psychology.
Build Scalable Creative Systems: Codify best practices, streamline workflows, and implement processes that enable faster, more efficient creative output without sacrificing quality.
Requirements:
- At least 3 years of experience in creative strategy or performance creative fore-commerce brands, ideally within a high-growth agency environment.
- Mastery of creative testing methodologies and a deep understanding of performance metrics and consumer psychology.
- Expert knowledge of Meta and TikTok advertising platforms, along with experience creating conversion optimised content.
- A proven track record of writing compelling creative briefs, ad copy, and scripts across multiple formats.
- Extensive experience managing UGC creator relationships and overseeing creative production workflows.
- Strong analytical skills. You do not just report numbers, you uncover the strategic story behind the data.
- Excellent communication and presentation skills, with the ability to clearly explain creative ideas and strategies to clients and internal teams.
- A track record of presenting creative strategy to C-level executives or senior stakeholders.
- Proficiency with AI-powered creative tools and emerging video production technologies.
Success in 6 months:
- Demonstrate measurable improvement in creative performance across our portfolio of clients, directly correlated to strategies, testing frameworks, and ways of working you have implemented.
- Deliver at least one breakthrough creative concept that has scaled profitably across multiple campaigns and brands.
- The Head of Operations is overheard saying to the CEO, “The new Senior Creative Strategist is killing it, I can’t believe how lucky we were to have found them…”
Success in 12 months:
- Have an immaculate track record in establishing robust, scalable, and highly effective creative strategies that consistently deliver exemplary results for clients.
- Churn rates within the accounts you influence are the lowest they have ever been, with creative-led performance playing a key role.
- Have consistently raised the creative bar within the team by focusing on mentorship, skills development, and embedding performance-first creative thinking.
- Begin to operate beyond your immediate role, thinking more big picture about how creative integrates with Paid Social, Paid Search, CRM, and other services to maximise growth.
Success in 24 months:
- Establish the most effective creative strategy function in the UK DTC agency space, recognised by clients and peers as industry-leading in driving profitable growth.
- Progress towards a Head of Creative Strategy or equivalent senior leadership position, taking ownership of the agency’s entire creative output.
- Make a name for yourself in the e-commerce industry as a go-to expert for performance-driven creative strategy, speaking at events or being sought out for insights.
- Implement multiple new creative processes, technologies, or testing methodologies that have permanently changed the way the agency delivers creative.
- Develop and promote new creative leaders within the agency, ensuring the creative function continues to scale without bottlenecks.
- Contribute significantly to the overall growth and reputation of Launch With Us, ensuring creative is seen as one of the agency’s biggest competitive advantages.
- Flexible hybrid working with access to premium central London co-working facilities
- Comprehensive time off: 26 days annual leave plus birthday holiday
- Private pension scheme with company contributions
- Performance-based rewards: Monthly team incentives and annual Christmas bonus
- Recognition programme: Kudos system for dining, shopping, and lifestyle rewards
- Structured career progression with transparent advancement criteria and annual reviews
Ready to Define Your Career?
We\’re not seeking the conventional choice. We\’re looking for the creative strategist who will shape the future of performance-driven creative and who thrives on the responsibility of delivering results.
If you\’re ready to take ownership of strategic creative excellence and drive measurable impact at scale, we want to hear from you.
Apply now with your CV and a compelling portfolio or case study that demonstrates your strategic thinking and results-driven approach.
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Senior Creative Strategist employer: Soarwithus
Contact Detail:
Soarwithus Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Creative Strategist
✨Tip Number 1
Familiarise yourself with the latest trends in performance marketing, especially on platforms like Meta and TikTok. Understanding what’s currently working in the industry will help you speak confidently about innovative strategies during interviews.
✨Tip Number 2
Prepare to discuss specific examples of how you've used data-driven insights to optimise creative campaigns. Be ready to share metrics that demonstrate your impact on previous projects, as this role heavily relies on measurable performance improvements.
✨Tip Number 3
Network with professionals in the eCommerce and creative strategy space. Engaging with others in the industry can provide valuable insights and potentially lead to referrals or recommendations for the position.
✨Tip Number 4
Showcase your leadership skills by preparing to discuss how you've mentored or developed other creatives in past roles. This is a senior position, so demonstrating your ability to elevate a team will be crucial.
We think you need these skills to ace Senior Creative Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in creative strategy and performance marketing. Use specific examples that demonstrate your ability to drive measurable results, particularly in eCommerce.
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for creative strategy and your understanding of data-driven optimisation. Mention specific achievements that align with the responsibilities outlined in the job description.
Showcase Your Portfolio: Include a portfolio or case study that illustrates your strategic thinking and results-driven approach. Highlight projects where you successfully implemented creative strategies that led to improved performance metrics.
Highlight Leadership Experience: Since this is a leadership position, emphasise any previous roles where you led teams or projects. Discuss how your decisions influenced outcomes and contributed to the success of campaigns.
How to prepare for a job interview at Soarwithus
✨Showcase Your Data-Driven Mindset
As a Senior Creative Strategist, it's crucial to demonstrate your ability to use data to inform creative decisions. Be prepared to discuss specific examples where you've used data insights to optimise campaigns and improve performance metrics.
✨Prepare Compelling Creative Briefs
Since you'll be responsible for writing high-quality briefs, come ready with examples of briefs you've created in the past. Highlight how these briefs led to successful outcomes and how you ensured they met both creative and performance standards.
✨Demonstrate Your Testing Methodologies
Familiarise yourself with various creative testing frameworks. Be ready to explain how you've implemented structured testing systems in previous roles and the impact they had on campaign performance. This will show your strategic approach to creative development.
✨Communicate Your Vision Clearly
Strong communication skills are essential for this role. Practice articulating your creative strategies and ideas clearly and confidently. Consider how you would present these concepts to C-level executives or senior stakeholders, as this will be a key part of your responsibilities.
