Paid Social Manager

Paid Social Manager

Full-Time 37000 - 40000 ÂŁ / year (est.) Home office possible
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At a Glance

  • Tasks: Own and execute paid social strategy for high-growth DTC brands on Meta and TikTok.
  • Company: Join a dynamic team at Launch With Us, a remote-first agency focused on ecommerce growth.
  • Benefits: Enjoy competitive salary, extra holiday for your birthday, and monthly team incentives.
  • Why this job: Shape brand growth directly with founders and make a real impact in a fast-paced environment.
  • Qualifications: 3+ years of experience in running ads for DTC brands and strong communication skills.
  • Other info: Access to training, clear progression plans, and the opportunity to work abroad.

The predicted salary is between 37000 - 40000 ÂŁ per year.

Launch With Us builds ecommerce brands at the point where growth decisions really matter. We partner with ambitious, founder-led DTC brands typically turning over £1–2 million and help them scale profitably through creative-led paid social and growth strategy. These are brands in active scale mode, not legacy accounts, and our work directly influences their trajectory. Unlike larger agencies, there are no layers between you and the decision-makers. Our Paid Social Managers work directly with founders, giving them deep exposure to how brands operate, how growth decisions are made, and how paid social fits into the wider commercial picture.

The Role

At Launch With Us, Paid Social Managers are owners of growth, not just channels. You will take ownership of paid social strategy and performance across a small portfolio of high-growth DTC ecommerce brands, while also supporting and guiding junior team members. This is a hands‑on role with meaningful autonomy, where your thinking, decisions and recommendations have visible commercial impact. You will sit at the intersection of performance, creative and client strategy, working closely with founders, Creative Strategists and Growth Leads to scale brands sustainably. This role is ideal for someone who has moved beyond pure execution and is ready to own outcomes, influence direction and play a bigger role in shaping how accounts are run.

What You’ll Be Doing

  • Owning paid social strategy and execution across Meta and TikTok for 5-6 DTC ecommerce brands
  • Managing daily budgets typically ranging from ÂŁ2,000 to ÂŁ5,000+ per brand
  • Working directly with founders on strategy, performance reviews and scaling decisions
  • Leading structured creative testing and iteration in collaboration with Creative Strategists
  • Analysing performance using CAC, MER, eROAS, NC ROAS and efficiency metrics
  • Forecasting performance, managing budget pacing and protecting efficiency as spend scales
  • Reviewing campaign builds, testing plans and performance insights
  • Identifying underperformance early and leading recovery strategies
  • Collaborating with CRO, retention and creative partners to align full‑funnel efforts
  • Sharing insights and best practices across the wider team

Mindset and Approach

  • You take ownership of outcomes, not just tasks
  • You enjoy being close to clients and decision‑making
  • You think commercially and understand how paid media impacts a business
  • You’re confident in guiding others while still being hands‑on
  • You thrive in fast‑moving environments where expectations are high

Skills and Experience

  • 3+ years’ experience running Meta and TikTok ads for DTC ecommerce brands
  • Experience managing meaningful budgets across multiple accounts
  • Comfortable operating within Shopify ecosystems and acquisition funnels
  • Strong understanding of paid social economics and scaling principles
  • Experience supporting or mentoring junior team members
  • Confident communicator, able to work directly with founders and creatives
  • Organised, proactive and solutions‑focused

Development and Progression

Growth at Launch With Us is intentional and accelerated. As a Paid Social Manager, you will continue to deepen your strategic thinking, leadership capability and commercial influence. Development is driven by exposure, responsibility and trust, not hierarchy. You’ll have access to:

  • Weekly training across Growth Strategy and Creative Strategy
  • Direct founder exposure and involvement in high‑impact decisions
  • Unfiltered access to performance data across high‑spend DTC brands
  • Advanced testing frameworks and proprietary internal IP
  • Cross‑training across creative strategy, CRO and lifecycle marketing
  • Clear 6 and 12 month progression plans tied to impact and ownership

Fully remote‑first role with optional access to our London office

Ability to work abroad for up to 30 days per year (T&Cs apply)

Extra holiday for your birthday

Company pension scheme

Structured training and development support

Annual salary reviews

Monthly team incentives

Kudos reward system with vouchers including Deliveroo, Just Eat and Amazon

Christmas bonus based on tenure and performance

Why Join Launch With Us

If you want to move beyond running ads and into genuinely shaping how brands grow, this role offers something different to traditional agency environments. You’ll gain deep brand exposure, work directly with founders, influence strategy and develop faster than you would in a larger, more layered organisation.

Paid Social Manager employer: Soarwithus

At Launch With Us, we pride ourselves on being an exceptional employer that empowers our Paid Social Managers to take ownership of growth strategies for high-potential DTC brands. Our remote-first culture fosters flexibility and work-life balance, while our commitment to employee development ensures you have access to training, mentorship, and direct involvement with founders, allowing for rapid career progression in a dynamic environment. Join us to make a tangible impact and thrive in a collaborative atmosphere where your contributions are valued and rewarded.
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Contact Detail:

Soarwithus Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Paid Social Manager

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend virtual events, and connect with founders on LinkedIn. The more you engage, the better your chances of landing that Paid Social Manager role.

✨Tip Number 2

Show off your skills! Create a portfolio showcasing your best paid social campaigns. Use real data to demonstrate how you've driven growth for DTC brands. This will make you stand out when we’re looking for someone who can own outcomes.

✨Tip Number 3

Prepare for interviews by understanding our clients' brands inside out. Research their current strategies and think about how you could improve them. This shows us you're ready to jump in and make an impact from day one!

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you’re genuinely interested in joining our team at Launch With Us.

We think you need these skills to ace Paid Social Manager

Paid Social Strategy
Meta Advertising
TikTok Advertising
Budget Management
Performance Analysis
Creative Testing
DTC Ecommerce Knowledge
Client Communication
Team Leadership
Shopify Ecosystem Familiarity
Commercial Awareness
Problem-Solving
Organisational Skills
Proactive Mindset

Some tips for your application 🫡

Show Your Passion for Paid Social: When writing your application, let your enthusiasm for paid social shine through! Share specific examples of campaigns you've managed and the impact they had. We love seeing candidates who are genuinely excited about the role and understand how it fits into the bigger picture.

Tailor Your Application: Make sure to customise your application for this role. Highlight your experience with Meta and TikTok ads, and how you've successfully managed budgets in the past. We want to see how your skills align with what we do at Launch With Us, so don’t hold back!

Be Authentic: We appreciate authenticity, so be yourself in your application. Share your unique perspective on how you approach paid social strategy and what makes you a great fit for our team. Remember, we’re looking for someone who can own outcomes and influence direction!

Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about who we are and what we do at Launch With Us.

How to prepare for a job interview at Soarwithus

✨Know Your Numbers

Make sure you’re familiar with key performance metrics like CAC, MER, and eROAS. Be ready to discuss how you've used these metrics in past roles to drive growth and make informed decisions.

✨Showcase Your Strategy Skills

Prepare to talk about your approach to developing paid social strategies. Think of specific examples where your strategic thinking led to successful outcomes for DTC brands, especially in fast-paced environments.

✨Demonstrate Leadership Potential

Since this role involves guiding junior team members, be prepared to share experiences where you’ve mentored others or taken ownership of projects. Highlight your ability to lead while still being hands-on.

✨Engage with Founders' Mindset

Understand the importance of working closely with founders. Research the brands you might be working with and think about how you can align your paid social strategies with their overall business goals.

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