TikTok Shop Manager

TikTok Shop Manager

Full-Time 36000 - 60000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Manage TikTok Shops, optimise storefronts, and drive revenue through strategic campaigns.
  • Company: Join For You Advertising, the UK's top TikTok marketing agency for ambitious brands.
  • Benefits: Enjoy flexible remote work, extra holiday for your birthday, and annual salary reviews.
  • Why this job: Be part of a high-performance team shaping the future of social commerce on TikTok.
  • Qualifications: Experience with TikTok Shop or social commerce platforms; strong communication and organisational skills required.
  • Other info: Opportunities for leadership roles and structured training available.

The predicted salary is between 36000 - 60000 £ per year.

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For You Advertising is the UK’s leading TikTok marketing agency, partnering with ambitious, high-growth brands to master TikTok commerce. As TikTok UK’s preferred partner for ecommerce and DTC, we help brands unlock full-funnel growth; from shop setup to viral content.

As specialists on TikTok, we partner with brands to build ecosystem fluency to drive acquisition, launch shops, fuel creative pipelines, and deliver results that ripple across every channel. As a result, we are the chosen content and performance partners for TikTok UK’s ecommerce & DTC team. Dedicated support from TikTok alongside early access to new product features.

We are seeking A-Players to join our team of high-performance marketers. Our mission is to be the UK’s most renowned TikTok marketing agency and we want you to be a part of this journey.

The Role:

We’re hiring a highly organised and results-driven TikTok Shop Manager to oversee the end-to-end operations of multiple TikTok Shops. You will manage a small internal team of affiliate managers, optimise storefronts, coordinate with influencers and creators, and drive revenue through shop strategies. This is both a strategic and hands-on role. Perfect for someone who lives and breathes eCommerce and TikTok.

Requirements

Key Responsibilities:

TikTok Shop Setup & Management

  • Launch and maintain TikTok Shops for multiple brand clients.
  • Manage product listings, pricing, inventory sync, promotions, and monthly Shop strategies.
  • Co-ordinate with client teams for continued shop growth opportunities and strategic evolvement.

Affiliate Management

  • Support the managing of up to 2 internal Affiliate Managers and a TikTok Shop Executive across outreach, content, shop strategy & performance.
  • Set goals, monitor performance to ensure regular strategic adaptions are made.
  • Manage client results through weekly and monthly reporting cadences.

Sales & Campaign Strategy

  • Build and execute sales strategies including promotions, product drops, and shop-led campaigns.
  • Collaborate with internal creative and paid teams to ensure shop strategies are aligned with brand goal.
  • Analyse performance metrics to optimise conversion and engagement

Reporting & Communication

  • Provide regular performance reports and actionable insights to clients and internal stakeholders.
  • Act as a key contact for clients regarding TikTok Shop operations.

Who You Are:

  • Proven experience with TikTok Shop or other social commerce platforms (Amazon, Shopify, etc.)
  • Deep understanding of TikTok as a platform: trends, content, creators, and commerce tools.
  • Experience managing teams and/or affiliates/influencer programs.
  • Highly organised, data-driven, and comfortable juggling multiple accounts.
  • Strong communication and client-facing skills.
  • Startup or agency background is a big plus.

Nice to Have:

  • Previous experience managing DTC eCommerce stores.
  • Background in digital marketing, influencer strategy, or paid social.
  • Experience with TikTok Creator Marketplace and Shop Affiliate features.
  • Working knowledge of tools like Shopify, WooCommerce, or other eComm platforms.
  • You will be part of a world-class team, made up of high-performing, motivated individuals that are shaping the future of social commerce.
  • Competitive salary + performance-based bonus structure.
  • Flexible remote work options available. We also have offices in London, Manchester and Leeds if that is your preference.
  • Extra holiday – take your birthday off.
  • Annual salary reviews.
  • Structured training and development.
  • Frequent team building activities.
  • Ability to progress into leadership roles.
  • Company pension scheme.

Are you ready to drive the future of TikTok commerce?

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TikTok Shop Manager employer: Soar With Us

At For You Advertising, we pride ourselves on being the UK's leading TikTok marketing agency, offering a dynamic work environment that fosters creativity and innovation. Our commitment to employee growth is evident through structured training programmes, annual salary reviews, and opportunities for progression into leadership roles. With flexible remote work options and a vibrant office culture in London, Manchester, and Leeds, we ensure our team members thrive both personally and professionally while driving the future of TikTok commerce.
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Contact Detail:

Soar With Us Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land TikTok Shop Manager

✨Tip Number 1

Familiarise yourself with TikTok's latest features and trends. Being up-to-date with the platform will not only help you in interviews but also show your passion for TikTok commerce, which is crucial for the role.

✨Tip Number 2

Network with professionals in the eCommerce and TikTok marketing space. Attend relevant webinars or events to connect with industry experts, as they might provide insights or even referrals that could boost your application.

✨Tip Number 3

Showcase your understanding of successful TikTok campaigns. Prepare examples of how you've driven engagement or sales through social media, particularly on TikTok, to demonstrate your hands-on experience.

✨Tip Number 4

Be ready to discuss your management style and how you handle team dynamics. Since the role involves managing affiliate managers, having a clear strategy for team leadership will set you apart from other candidates.

We think you need these skills to ace TikTok Shop Manager

Experience with TikTok Shop or social commerce platforms
Understanding of TikTok trends and content creation
Affiliate management skills
Sales strategy development
Data analysis and performance optimisation
Strong communication skills
Client relationship management
Organisational skills
Ability to manage multiple accounts
Experience with eCommerce platforms like Shopify or WooCommerce
Knowledge of influencer marketing strategies
Reporting and analytical skills
Collaboration with creative teams
Adaptability in a fast-paced environment

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience with TikTok Shop or other social commerce platforms. Emphasise your understanding of TikTok trends, content, and commerce tools, as well as any team management experience.

Craft a Compelling Cover Letter: In your cover letter, express your passion for eCommerce and TikTok. Mention specific examples of how you've successfully managed shops or campaigns in the past, and how you can contribute to the company's mission.

Showcase Your Analytical Skills: Since the role requires data-driven decision-making, include examples of how you've used performance metrics to optimise campaigns or shop strategies. This will demonstrate your ability to analyse and adapt based on results.

Highlight Communication Skills: As the role involves client-facing responsibilities, make sure to mention your strong communication skills. Provide examples of how you've effectively communicated with clients or stakeholders in previous roles.

How to prepare for a job interview at Soar With Us

✨Show Your TikTok Expertise

Make sure to demonstrate your deep understanding of TikTok as a platform. Discuss current trends, successful campaigns, and how you can leverage TikTok's unique features to drive eCommerce growth for brands.

✨Highlight Your Organisational Skills

As the role requires managing multiple TikTok Shops, it's crucial to showcase your organisational abilities. Share examples of how you've successfully juggled various projects or teams in the past.

✨Prepare for Team Management Questions

Since you'll be overseeing affiliate managers, be ready to discuss your experience in team management. Talk about how you've set goals, monitored performance, and adapted strategies to ensure success.

✨Bring Data-Driven Insights

The role is highly data-driven, so come prepared with examples of how you've used performance metrics to optimise campaigns. Be ready to discuss specific tools or methods you've employed to analyse and report on results.

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