At a Glance
- Tasks: Lead creative direction for Meta and TikTok campaigns, crafting engaging content that drives growth.
- Company: Join a dynamic agency known for innovative social media strategies and creative excellence.
- Benefits: Remote work, competitive salary, and opportunities for professional development in a creative environment.
- Other info: Collaborate with talented teams and stay ahead of industry trends in a fast-paced setting.
- Why this job: Make an impact by creating compelling ads that resonate with audiences and drive results.
- Qualifications: 3+ years in content strategy or social media marketing, with strong analytical and communication skills.
The predicted salary is between 40000 - 50000 £ per year.
Paid Social Creative Strategist Function: Meta brings an exciting blend of creativity and ad strategy. We offer a range of bespoke top-of-funnel brand services for our clients, including performance and creative, high-production video, and design. As your growth partner, we strategise, ideate, create, and optimise exceptional creative content, including UGC, high-production, design, and motion graphic ads. We pride ourselves on being a one-stop performance creative solution, acting as an in-house creative team for our clients.
The Role: As a Paid Social Creative Strategist, you will own creative direction for Meta and TikTok campaigns. You’ll interpret creative performance data, identify winning patterns, and develop concepts, scripts, hooks, and frameworks that drive growth. You’ll partner with designers, editors, creators, and media buyers to build conversion-led creative.
- 3+ years of experience in a content/creative strategy or social media marketing role, preferably in an agency setting
- Proven track record of developing successful creative campaigns
- Preferred experience working within performance creative, media buying or D2C/E-commerce advertising
- Strong analytical skills and experience with data analysis and reporting
- Excellent communication and presentation skills, with the ability to clearly articulate creative ideas and strategies to clients and internal teams
- Strong attention to detail and ability to manage multiple projects at once
- Knowledge of digital marketing platforms, especially Meta, and understanding of performance marketing principles and theory
Responsibilities:
- Develop and execute social media performance creative strategies that align with our client's business objectives.
- Conceptualise and execute performance creative campaigns for Meta ad campaigns (such as UGC, high-production ads, motion graphic ads and static design ads).
- Understand what makes creative convert and continually be looking to optimise creative performance within ad campaigns on Meta and TikTok, familiarity with soft and hard ad matrices.
- Scripting and briefing creative for D2C campaigns.
- Utilise creative data to measure and report on campaign performance, and provide actionable insights and recommendations to optimise future campaigns.
- Work closely with an Account Manager to ensure the quality and effectiveness of our creative deliverables.
- Stay up-to-date on industry trends, market research, and consumer insights to inform our creative strategies.
- Collaborate with cross-functional teams, including account management, media buying, and production, to deliver integrated creative campaigns that drive results.
- Participate in client meetings to discuss campaign performance, creative recommendations, and strategic planning.
- Contribute to the development and implementation of Hambi Media's overall creative vision and strategy.
- Manage multiple projects at once, prioritising and delegating tasks as needed to ensure timely and effective delivery of client work.
- Have the ability to confidently write and edit ad copy and scripts for a variety of formats, including UGC, design, and video ads.
- You will be responsible for creating intricate and in-depth briefs for user generated content (UGC) creators.
- Ability to understand human psychology, sociology.
Remote Paid Social Creative Strategist in Portsmouth employer: Soar With Us
At Hambi Media, we foster a dynamic and inclusive work culture that champions creativity and collaboration, making us an exceptional employer for a Remote Paid Social Creative Strategist. Our commitment to employee growth is evident through continuous learning opportunities and a supportive environment where innovative ideas thrive. With the flexibility of remote work and a focus on performance-driven creative solutions, you will be empowered to make a meaningful impact while enjoying a healthy work-life balance.
StudySmarter Expert Advice🤫
We think this is how you could land Remote Paid Social Creative Strategist in Portsmouth
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn or other platforms. Don’t be shy; ask for informational interviews or advice. You never know who might have a lead on your dream job!
✨Tip Number 2
Show off your creative flair! Create a portfolio that highlights your best work, especially campaigns that drove results. Make sure it’s easy to navigate and visually appealing – first impressions matter!
✨Tip Number 3
Prepare for interviews by practising your pitch. Be ready to discuss your past campaigns, what worked, what didn’t, and how you used data to optimise performance. Confidence is key, so own your successes!
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining us. Tailor your application to highlight your experience with Meta and TikTok campaigns – we want to see how you can contribute to our creative vision!
We think you need these skills to ace Remote Paid Social Creative Strategist in Portsmouth
Some tips for your application 🫡
Show Off Your Creativity:As a Paid Social Creative Strategist, we want to see your creative flair! Make sure your application reflects your unique style and approach to creative strategy. Use examples from your past work to showcase how you've developed successful campaigns.
Be Data-Driven:We love numbers just as much as creativity! Highlight your analytical skills by discussing how you've used data to inform your creative decisions. Share specific metrics or results that demonstrate your ability to optimise campaigns effectively.
Tailor Your Application:Don’t send a generic application our way! Take the time to tailor your CV and cover letter to the role. Mention specific experiences that align with the responsibilities listed in the job description, especially around performance creative and social media marketing.
Apply Through Our Website:We encourage you to apply directly through our website for the best chance of getting noticed. It’s super easy, and it helps us keep track of all applications. Plus, it shows you’re genuinely interested in joining our team!
How to prepare for a job interview at Soar With Us
✨Know Your Creative Stuff
Make sure you brush up on the latest trends in social media advertising, especially for platforms like Meta and TikTok. Be ready to discuss your favourite campaigns and what made them successful. This shows you’re not just a strategist but also a creative thinker who stays updated with industry changes.
✨Data is Your Best Friend
Since the role involves interpreting creative performance data, come prepared with examples of how you've used data to drive creative decisions in past campaigns. Highlight specific metrics that improved due to your strategies, as this will demonstrate your analytical skills and understanding of performance marketing.
✨Show Off Your Collaboration Skills
This position requires working closely with designers, editors, and media buyers. Think of examples where you successfully collaborated with cross-functional teams. Be ready to share how you managed different personalities and ensured everyone was aligned towards a common goal.
✨Prepare Your Pitch
You’ll need to articulate your creative ideas clearly, so practice presenting a few concepts or scripts you’ve developed. Tailor your pitch to reflect the client’s business objectives, showing that you can think strategically while being creative. This will help you stand out as someone who can bridge the gap between creativity and strategy.
