Paid Social Growth Strategist

Function:

Growth Strategy / Performance Marking / Paid Media

Reports to:

Head of Growth

Location:

Remote-first (UK-based), with optional access to a London, Leeds or Manchester office.

Seniority Level:

Mid-Senior

The Role:

We’re hiring a Growth strategist to take ownership of a cross‑functional POD focused on driving strategic growth for a portfolio of e‑commerce brands. You’ll lead performance, creative, and client teams to align strategy and execution around clear growth goals. This is a high‑impact role for a growth expert who thrives on leadership, accountability, and data‑driven decision‑making.

About Us

Founded by Olly Hudson and Joe Marston, Soar With Us is one of the UK’s fastest‑growing performance advertising agencies for e‑commerce brands. We exist to help ambitious D2C brands scale profitably — powered by our core values of collaboration, innovation, and accountability.

With a team of 50+ A-Players and a full performance creative department, we managed over £250M in ad spend across Meta, Google, and TikTok in 2024, driving breakthrough growth for brands like Puresport, Styrkr, Trip Drinks, and many more.

As a Growth Strategist, you’ll play a pivotal role in shaping our clients’ growth journeys. You’ll connect data, creative, and performance, translating insights into strategies that scale brands and deliver exceptional outcomes.

This is a high‑impact role for someone who thrives at the intersection of data, creativity, and fast‑paced problem‑solving — and wants to make a measurable difference for some of the most exciting brands in e‑commerce.

Your Impact:

• Deliver measurable client growth through data‑driven paid media strategy, campaign execution, and cross‑team leadership.
• Set and manage client growth roadmaps tied to revenue and acquisition KPIs.
• Lead a cross‑functional POD (media buyers, creatives, and account managers).
• Ensure alignment across media, creative, and client success teams.
• Deliver measurable revenue growth and strong client outcomes.
• Support client retention and cross‑service upsells.

Requirements

As a Growth Strategist, you’ll take ownership of client growth, transforming data‑driven insights into impactful strategies that drive revenue and customer acquisition. You’ll be the link between creative direction and performance, ensuring every campaign is both strategically sound and operationally effective. Your role will span from high‑level planning to team coordination and client communication.

Growth Strategy and Planning:

• Develop comprehensive 12‑month growth roadmaps, aligning creative, performance, and financial goals.
• Use the Growth Xcelerator to set ambitious, data‑backed KPIs for revenue growth and customer acquisition.
• Conduct in‑depth market research and competitive analysis to identify high‑potential growth opportunities.
• Regularly review and adapt strategies based on performance data and client goals.

POD Leadership and Collaboration:

• Lead a cross‑functional Performance Operating Division (POD), coordinating efforts between Account Managers, Media Buyers, and Creative Strategists.
• Drive alignment across teams to ensure consistent messaging, creative quality, and data‑driven decision‑making.
• Act as the strategic anchor within the POD, setting direction and ensuring everyone is working towards the same client outcomes.
• Use platforms like Shopify, Triple Whale, and ad account analytics to monitor performance, identify trends, and make real‑time optimisations.
• Transform raw data into actionable insights, guiding creative adjustments and media strategy refinements.
• Regularly assess the health of client accounts, ensuring that targets for ROAS, CAC, and customer LTV are consistently met or exceeded.

Client Communication and Relationship Building:

• Build strong, trust‑based relationships with clients, acting as their primary strategic advisor.
• Present clear, data‑backed insights and growth recommendations, ensuring clients understand the impact of your work.
• Provide regular performance updates, helping clients connect day‑to‑day tactics with long‑term growth goals.
• Partner closely with creatives to develop impactful, conversion‑focused campaigns that align with strategic goals.
• Use data to refine creative direction, ensuring every asset is designed to drive measurable results.

Skills & Experience:

• Minimum 3 years of hands‑on experience managing paid media campaigns on Meta or Google.
• Deep understanding of Acquisition channels, landing pages, e‑commerce best practices, and growth levers.
• Proven track record in producing accurate forecasts and data‑driven strategies.
• Strong grasp of creative ideation, data‑backed execution, and performance analysis.
• Clear, confident communicator with a talent for simplifying complex ideas.
• Experience leading cross‑functional teams, aligning creative and media strategies for maximum impact.
• High proficiency in Shopify, Triple Whale, and other E‑commerce analytics tools.
• Long‑Term Holiday Scheme: 25 days annual leave, including your birthday off and additional days for long‑term service.
• Life Insurance: Financial security for your loved ones, including Smart Health services for 24/7 health and wellbeing support.
• Private Health Insurance: Comprehensive cover with rewards and wellness perks after 6 months of service.
• Cash Plan: Reimbursement for routine healthcare expenses, including dental, optical, and physiotherapy.
• Company Pension: Auto‑enrolment scheme with employer contributions for your long‑term financial stability.
• Professional Development: Access to resources and courses for ongoing skill growth.
• End of Year Bonus Scheme: Performance‑based rewards for high achievers.
• Kudos System: Peer recognition platform to celebrate great work.
• Remote or Hybrid Working: Flexibility to work remotely, in‑office, or a mix of both.
• Working Abroad Scheme: The opportunity to work from abroad for up to 30 days at a time