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- Tasks: Bring innovative tech solutions to market with compelling messaging and launch support.
- Company: Join a growing tech business that values collaboration and creativity.
- Benefits: Enjoy a competitive salary, fully remote work, and opportunities for professional growth.
- Other info: Fast-paced environment with diverse projects and excellent career advancement potential.
- Why this job: Make an impact by turning technical solutions into clear customer value propositions.
- Qualifications: 2-4 years in B2B or Product Marketing, strong copywriting skills, and a collaborative spirit.
The predicted salary is between 45000 - 45000 £ per year.
I'm looking for a proactive and commercially minded Product Marketing Executive to bring innovative technology solutions to market through compelling messaging, launch support, and sales enablement activity. This is a non-strategic, hands-on role sitting between Product, Marketing, and Sales, ideal for someone who enjoys turning technical solutions into clear customer value propositions and impactful marketing collateral.
You’ll play a key role in supporting go-to-market initiatives, product launches, and campaign activity within a fast-growing technology-led environment. Working closely with Product and Marketing leadership, you’ll help shape how products and services are positioned in the market while supporting internal teams with practical, high-quality content and launch materials. This role is execution-focused and well suited to someone who enjoys variety, collaboration, and working across multiple projects in a fast-paced environment.
- Product & Service Messaging
- Support the development of clear product positioning and customer-focused messaging
- Translate technical capabilities into easy-to-understand value propositions
- Maintain product descriptions, proposition summaries, and messaging documentation
- Ensure website and product content remains accurate and aligned to commercial priorities
- Coordinate product and service launch activities
- Create launch materials including one-pagers, FAQs, solution briefs, and web content
- Support internal communications and launch readiness activities
- Produce practical sales and marketing collateral including:
- Pitch decks and presentations
- Case studies and customer success stories
- Solution overviews and one-pagers
- Competitive and objection-handling materials
- Assist with campaigns across email, website, events, and social channels
- Draft marketing copy and customer communications
- Coordinate with designers and external agencies where required
- Conduct market and competitor research
- Track campaign and content performance
- Use feedback and insight to continuously improve messaging and materials
Essential Experience
- 2–4 years’ experience in B2B Marketing or Product Marketing
- Background within technology, software, IT services, or professional services environments
- Strong copywriting and communication skills
- Experience producing sales and marketing collateral
- Comfortable working with cross-functional stakeholders
- Highly organized with the ability to manage multiple priorities
Desirable Experience
- Exposure to cloud technologies, cyber security, CRM or ERP solutions, IT services or managed services
- Experience within an SME or scaling business
- Familiarity with CRM platforms or marketing reporting tools
Skills & Attributes
- Commercially aware and customer-focused
- Curious and eager to learn technical concepts
- Collaborative and confident communicator
- Practical and delivery-oriented mindset
- Comfortable adapting in a fast-paced environment
Product Marketing Executive employer: So Code Limited
Contact Detail:
So Code Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend virtual events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects, campaigns, and any collateral you've developed. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and tailoring your answers to highlight your experience in B2B marketing and product launches. Be ready to discuss how you've turned technical solutions into customer value propositions.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in our company. Tailor your application to reflect your understanding of our products and how you can contribute to our growth.
We think you need these skills to ace Product Marketing Executive
Some tips for your application 🫡
Show Your Passion for Technology: When you're writing your application, let your enthusiasm for technology and digital solutions shine through. We want to see how you can turn complex tech into clear value propositions that resonate with customers.
Tailor Your Messaging: Make sure to customise your application to highlight your experience in B2B marketing or product marketing. Use specific examples of how you've created impactful marketing collateral or supported product launches in the past.
Highlight Collaboration Skills: Since this role involves working closely with various teams, emphasise your ability to collaborate effectively. Share instances where you've worked cross-functionally to achieve a common goal, especially in fast-paced environments.
Keep It Clear and Concise: We appreciate clarity! Ensure your application is well-structured and easy to read. Avoid jargon unless it's relevant, and focus on delivering your key messages succinctly. Don't forget to apply through our website!
How to prepare for a job interview at So Code Limited
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the products and services the company offers. Be ready to discuss how you would translate technical features into customer-friendly value propositions. This will show your proactive approach and ability to connect with both the product and the market.
✨Showcase Your Copywriting Skills
Since strong copywriting is essential for this role, prepare examples of your previous work. Bring along marketing collateral you've created, like pitch decks or case studies, and be ready to discuss your thought process behind them. This will demonstrate your practical skills and creativity.
✨Prepare for Collaborative Scenarios
This role involves working closely with various teams, so be prepared to discuss how you've successfully collaborated in the past. Think of specific examples where you coordinated with sales or marketing teams to achieve a common goal. Highlighting your teamwork skills will resonate well with the interviewers.
✨Research Market Trends
Stay updated on the latest trends in technology and digital solutions. Be ready to discuss how these trends could impact the company's products and marketing strategies. Showing that you're commercially aware and eager to learn will set you apart as a candidate who can contribute to the company's growth.