Director, Sales

Director, Sales

Full-Time 72000 - 108000 £ / year (est.) No home office possible
Snyk

At a Glance

  • Tasks: Lead and scale a high-performing sales team in the EMEA region.
  • Company: Join Snyk, a leader in secure AI software development.
  • Benefits: Enjoy flexible working hours, generous vacation, and health benefits.
  • Why this job: Drive innovation in a fast-paced environment while making a real impact.
  • Qualifications: 5+ years of sales leadership experience in the EMEA Tech Market.
  • Other info: We value diversity and encourage all to apply, even if unsure.

The predicted salary is between 72000 - 108000 £ per year.

Snyk is the leader in secure AI software development, helping millions of developers develop fast and stay secure as AI transforms how software is built. Our AI-native Developer Security Platform integrates seamlessly into development and security workflows, making it easy to find, fix, and prevent vulnerabilities — from code and dependencies to containers and cloud. Our mission is to empower every developer to innovate securely in the AI era — boosting productivity while reducing business risk. We’re not your average security company - we build Snyk on One Team, Care Deeply, Customer Centric, and Forward Thinking.

As the Director, Sales – EMEA (Mid-Market), you will lead and scale a high-performing team of Account Executives (AEs) focused on the mid-enterprise (less than 5k employees) segment across the region. You will own the Mid-Market go-to-market (GTM) strategy, driving both new business acquisition, retention, and expansion within our customer base. This role requires a blend of strategic leadership and operational rigor, partnering closely with Sales Operations, Marketing, Solutions Engineering, and Customer Success to exceed revenue targets in a fast-paced, developer-first environment.

What You’ll Do

  • Define and execute the EMEA Mid-Market GTM strategy, ensuring alignment with global objectives and adapting to dynamic market conditions.
  • Lead from the front sales leader, hiring, coaching, and developing a team of Account Executives, ranging from entry-level to senior roles, to exceed revenue goals.
  • Drive consistent pipeline generation and sales execution, leading the team through complex deal cycles, negotiations, and closures.
  • Provide accurate weekly and quarterly forecasts for new business and expansion rates to the executive team.
  • Partner with Sales Operations to refine team design and optimize the use of Salesforce and other internal tools.
  • Build strategic relationships at senior stakeholder levels and join customer calls to assist reps in closing high-level business.
  • Work with Marketing and Customer Success to identify upselling opportunities and resolve risks within the customer install base.
  • Conduct regular talent assessments and Quarterly Business Reviews (QBRs) to ensure continuous team improvement.

What You Bring

  • 5+ years of experience leading sales teams within the EMEA Tech Market, ideally within AI, Cybersecurity, SaaS or DevSecOps.
  • Ability to build repeatable GTM strategies and lead accurate forecasting, with demonstrated success in driving growth and velocity sales cycles in a fast-paced environment.
  • Deep partner experience, driving net new pipeline and co-sell activities.
  • Strong understanding of EMEA market dynamics, procurement processes, and cultural nuances.
  • Executive presence with the ability to engage stakeholders at all levels, from developers to C-suite.
  • Passion for organizational rigor and continuous process improvement.
  • Strong proficiency in Command of the Message (CoM) and MEDDPICC frameworks to drive pipeline creation, deal qualification and progression, and forecast accuracy.

It’d Be Awesome If You Also…

  • Have a deep understanding of the software development lifecycle (SDLC) and the ability to articulate the value of Snyk’s product suite.
  • Bring fresh ideas and aren’t afraid to challenge the status quo.
  • Have a sense of humour — we take our mission seriously, but not ourselves!

We care deeply about the warm, inclusive environment we’ve created and we value diversity – we welcome applications from those typically underrepresented in tech. If you like the sound of this role but are not totally sure whether you’re the right person, do apply anyway!

About Snyk

Snyk is committed to creating an inclusive and engaging environment where our employees can thrive as we rally behind our common mission to make the digital world a safer place. From Snyk employee resource groups, to global benefits that help our employees prioritize their health, wellness, financial security, and a work/life blend, we aim to support our employees along their entire journeys here at Snyk.

Benefits & Programs

  • Prioritize health, wellness, financial security, and life balance with programs tailored to your location and role.
  • Flexible working hours, work-from home allowances, in-office perks, and time off for learning and self development.
  • Generous vacation and wellness time off, country-specific holidays, and 100% paid parental leave for all caregivers.
  • Health benefits, employee assistance plans, and annual wellness allowance.
  • Country-specific life insurance, disability benefits, and retirement/pension programs, plus mobile phone and education allowances.

Director, Sales employer: Snyk

Snyk is an exceptional employer that fosters a warm and inclusive work environment, prioritising employee well-being and professional growth. As the Director of Sales for EMEA, you will lead a dynamic team in a fast-paced, developer-first culture, with access to generous benefits including flexible working hours, wellness programmes, and comprehensive parental leave. Join us in our mission to empower developers while enjoying a supportive atmosphere that values diversity and innovation.
Snyk

Contact Detail:

Snyk Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Director, Sales

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. The more you engage, the better your chances of landing that Director, Sales role at Snyk.

✨Tip Number 2

Show off your expertise! When you get the chance to chat with potential employers, make sure to highlight your experience in leading sales teams and driving growth. Use specific examples to demonstrate how you've tackled challenges in the EMEA Tech Market.

✨Tip Number 3

Prepare for those interviews! Research Snyk’s mission and values, and think about how your skills align with their goals. Be ready to discuss how you can contribute to their customer-centric approach and help scale their mid-market strategy.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the Snyk team. Let’s make it happen!

We think you need these skills to ace Director, Sales

Sales Leadership
Go-to-Market Strategy
Pipeline Generation
Sales Execution
Forecasting
Stakeholder Engagement
Team Development
Negotiation Skills
Sales Operations
Customer Relationship Management
Understanding of EMEA Market Dynamics
Command of the Message (CoM)
MEDDPICC Framework
Process Improvement
Software Development Lifecycle (SDLC)

Some tips for your application 🫡

Show Your Passion: When writing your application, let your enthusiasm for the role and our mission shine through. We want to see how you connect with our values and how you can contribute to empowering developers in the AI era.

Tailor Your Experience: Make sure to highlight your relevant experience in sales leadership, especially within the EMEA Tech Market. We’re looking for specific examples that demonstrate your ability to drive growth and lead teams effectively.

Be Clear and Concise: Keep your application straightforward and to the point. Use clear language to describe your achievements and strategies, as we appreciate a well-structured application that’s easy to read.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to join our team at Snyk!

How to prepare for a job interview at Snyk

✨Know the Company Inside Out

Before your interview, dive deep into Snyk's mission and values. Understand how their AI-native Developer Security Platform works and be ready to discuss how you can contribute to their goal of empowering developers. This shows genuine interest and helps you align your answers with their core values.

✨Showcase Your Leadership Style

As a Director of Sales, your leadership approach is crucial. Prepare examples of how you've successfully built and led sales teams in the past. Highlight your experience in coaching and developing talent, especially in fast-paced environments, to demonstrate that you can lead from the front.

✨Master the GTM Strategy

Be ready to discuss your experience with go-to-market strategies, particularly in the EMEA Tech Market. Think about specific instances where you've driven new business acquisition and retention. This will help you illustrate your strategic thinking and operational rigor, which are key for this role.

✨Engage with Real Scenarios

Prepare to discuss complex deal cycles and negotiations you've handled. Use the MEDDPICC framework to explain how you've qualified deals and forecasted accurately. This practical knowledge will resonate well with the interviewers and show that you're equipped to tackle the challenges of the role.

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