At a Glance
- Tasks: Drive growth for Snomad Premium through innovative marketing strategies and performance optimisation.
- Company: Join Snomad, the fastest-growing platform in skiing, connecting skiers and snowboarders.
- Benefits: Competitive salary, flexible working hours, and opportunities for personal growth.
- Other info: Work closely with the founder in a dynamic and fast-paced environment.
- Why this job: Be a key player in shaping the future of skiing experiences and community engagement.
- Qualifications: Experience in performance marketing and a passion for skiing or outdoor activities.
The predicted salary is between 67500 - 82500 £ per year.
Snomad is the fastest-growing platform in skiing, helping skiers and snowboarders discover the best places to ski through authentic ratings, reviews, community insights and detailed resort information. Our community has contributed over 400,000 skier and snowboarder ratings, alongside tens of thousands of reviews, tips and recommendations. Following rapid audience and revenue growth, we're launching Snomad Premium, our new paid membership product.
We’re looking for an experienced Performance Marketing Manager to take ownership of growing our Premium membership base and help make subscription revenue a major part of Snomad's future growth.
The Role
- You’ll own the acquisition, conversion and retention engine behind Snomad Premium.
- This includes paid acquisition across Meta, Google and TikTok, budget management, funnel optimisation, lifecycle marketing and performance reporting.
- You’ll be focused on continuously improving key metrics including Customer Acquisition Cost, Return on Ad Spend, conversion rate, retention and Lifetime Value.
- This isn’t just a paid media role; you'll look at the entire journey from first click through to registration, Premium sign-up, onboarding and renewal.
- A major part of the role will be improving conversion by optimising landing pages, registration and sign‑up flows, upgrade journeys and the product itself.
- You'll work closely with product and development to identify changes that can increase registration, Premium conversion, engagement and retention.
- You’ll work directly with the founder and have significant autonomy to test, learn and build.
Performance Marketing Manager in Twickenham employer: Snomad | Discover Ski Resorts
At Snomad, we pride ourselves on being an innovative and dynamic employer that values creativity and collaboration. As a Performance Marketing Manager, you'll enjoy a supportive work culture that encourages professional growth and offers unique opportunities to shape the future of our Premium membership product. With a focus on work-life balance and a passion for skiing, our team thrives in a vibrant environment where your contributions directly impact our community of skiers and snowboarders.
Contact Details:
Snomad | Discover Ski Resorts Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Performance Marketing Manager in Twickenham
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Snomad | Discover Ski Resorts and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Snomad | Discover Ski Resorts are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Snomad | Discover Ski Resorts on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Snomad | Discover Ski Resorts. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Performance Marketing Manager in Twickenham
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Snomad | Discover Ski Resorts. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Snomad | Discover Ski Resorts:Show us that you’ve done your homework! In your application, briefly mention what you admire about Snomad | Discover Ski Resorts’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Snomad | Discover Ski Resorts
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Snomad | Discover Ski Resorts will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Snomad | Discover Ski Resorts, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
