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For Companies At a Glance
- Tasks: Support ad coverage and performance monitoring for Google Ads and Meta Ads.
- Company: Join a dynamic team working with a US-based client in digital marketing.
- Benefits: Remote work, flexible hours, and opportunities for professional growth.
- Why this job: Be part of exciting product launches and optimise ad performance.
- Qualifications: Analytical skills and experience in paid media operations preferred.
- Other info: Collaborative environment with a focus on achieving business goals.
The predicted salary is between 30000 - 50000 £ per year.
We are hiring a Paid Media Coverage & Optimization Associate to support product-level ad coverage and performance monitoring across Google Ads and Meta Ads. This is an operations + analytics role. You will work directly with a US-based client and align with their existing paid media and analysis teams.
What This Role Is
- Paid media operations & execution
- Product feed and SKU-level coverage
- Performance monitoring using predefined targets
- Cross-team coordination
Core Responsibilities
- Product Ad Coverage
Ensure all new products and categories are:
Properly mapped
Approved
Live in Google & Meta ad accounts
Maintain a master product-to-ad coverage tracker - New Product Launch Operations
Create and enforce a launch checklist:
Product added → feed updated → campaign/ad group created → QA → live
Coordinate with analysts and ads teams to avoid launch delays - Performance Guardrails
Monitor predefined ROAS / CPA / MER targets
Identify underperforming products and:
Pause
Optimize
Escalate to the ads team - Coordination (Not Strategy)
Work alongside the existing ads team to:
Follow established campaign structures
Respect budgets and bidding strategies
Align with business goals - Reporting
Weekly reports:
New products added % live in ads
Time-to-launch
Monthly summaries:
Products meeting vs missing return targets
Working Details
- Client location: United States
- Working hours: 9 AM – 6 PM CST, Mon–Fri
- Engagement: Candidate works directly with the client
- Location: Remote (Work from anywhere)
Paid Media Coverage & Optimization Associate employer: Snaphunt
Contact Detail:
Snaphunt Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Coverage & Optimization Associate
✨Tip Number 1
Network like a pro! Reach out to folks in the industry on LinkedIn or through mutual connections. A friendly chat can open doors and give you insights that might just land you that Paid Media Coverage & Optimization Associate role.
✨Tip Number 2
Prepare for the interview by brushing up on your Google Ads and Meta Ads knowledge. We all know how crucial it is to speak the lingo, so get familiar with performance metrics like ROAS and CPA. Show them you’re ready to hit the ground running!
✨Tip Number 3
Don’t forget to showcase your analytical skills! Be ready to discuss how you've monitored performance in past roles. Use specific examples to demonstrate how you’ve optimised campaigns and met targets – this will really impress the hiring team.
✨Tip Number 4
Finally, apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us. Let’s make it happen!
We think you need these skills to ace Paid Media Coverage & Optimization Associate
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Paid Media Coverage & Optimization Associate role. Highlight your experience with Google Ads and Meta Ads, and show us how you can support product-level ad coverage and performance monitoring.
Showcase Your Analytical Skills: Since this role is all about operations and analytics, don’t forget to mention any relevant experience you have with performance monitoring and reporting. We want to see how you’ve tackled similar challenges in the past!
Follow the Application Instructions: Remember, we’re only accepting applications via email. Make sure to send your application to the specified email address and include all required documents. It’s a simple step that can make a big difference!
Be Professional Yet Personable: While we love a friendly tone, keep it professional in your written application. Show us your personality, but also demonstrate that you understand the importance of aligning with business goals and working within established structures.
How to prepare for a job interview at Snaphunt
✨Know Your Ads Inside Out
Make sure you brush up on Google Ads and Meta Ads before the interview. Familiarise yourself with how product-level ad coverage works and be ready to discuss specific examples of campaigns you've managed or optimised in the past.
✨Showcase Your Analytical Skills
Since this role is heavily focused on performance monitoring, be prepared to talk about how you've used data to drive decisions. Bring examples of how you've monitored KPIs like ROAS or CPA and what actions you took based on your findings.
✨Demonstrate Coordination Experience
This position requires working closely with various teams. Share experiences where you've successfully coordinated with others to meet deadlines or launch products. Highlight your ability to follow established processes and ensure smooth operations.
✨Prepare Questions for Them
Interviews are a two-way street! Prepare thoughtful questions about their current paid media strategies or how they measure success. This shows your genuine interest in the role and helps you assess if it's the right fit for you.
