At a Glance
- Tasks: Drive organic growth through SEO and content strategies for SNAP and its brands.
- Company: Join SNAP, a leader in digital payment solutions for the transport industry.
- Benefits: Hybrid working, competitive salary, and opportunities for professional development.
- Other info: Fast-paced environment with opportunities to manage multiple projects and grow your career.
- Why this job: Make a real impact on organic visibility and revenue in a growing international business.
- Qualifications: Proven SEO experience, exceptional writing skills, and ability to analyse performance data.
The predicted salary is between 35000 - 45000 € per year.
We’re looking for an experienced SEO & Content Executive to take ownership of organic growth across SNAP and its brands. The role is hands-on, focused on driving qualified traffic, improving search visibility, and supporting pipeline growth through organic channels. You’ll play a key role in shaping how SNAP shows up in search, from content strategy through to on-page optimisation and performance tracking. This role is not suited to generalists or entry-level marketers. We’re looking for someone with proven experience delivering measurable organic growth.
A BIT ABOUT US: SNAP provides digital payment and mobility solutions for the European transport industry, connecting fleets, drivers and service partners through one platform. Used by nearly 10,000 fleets and over 200,000 drivers, SNAP simplifies access to services like truck parking, tolls and vehicle washing, while giving operators greater control and visibility. More than a way to pay. Hybrid working is supported where appropriate, alongside the benefits of working as part of a well-established and innovative organisation.
WHAT YOU'LL BE DOING:
- Plan and execute SEO and content strategies to drive organic traffic, visibility and qualified leads across SNAP and its brands.
- Create, edit and optimise high-quality written content across multiple formats, including website pages, landing pages, blogs, guides, case studies and campaigns.
- Own web copy across all brands, ensuring it is clear, consistent, conversion-focused and aligned to brand positioning.
- Continuously improve existing content through on-page SEO, keyword optimisation and content refreshes.
- Carry out keyword research and search intent analysis to inform content planning and site structure.
- Write compelling, polished B2B copy tailored to different audiences, industries and stages of the funnel.
- Collaborate with design, product and commercial teams to produce content that supports campaigns, launches and propositions.
- Ensure all content follows SEO best practices, including metadata, internal linking and technical considerations.
- Monitor and analyse organic performance, using data to refine content and improve results.
- Identify content gaps and opportunities to expand SNAP’s presence in search.
- Maintain a consistent tone of voice and high editorial standards across all written output.
- Support wider marketing activity with copywriting for email, social and sales enablement materials.
- Stay up to date with SEO, content and search trends, including AI-driven search changes and evolving best practices.
WHAT WE'RE LOOKING FOR:
- Native or high-level English proficiency is essential. Additional European language skills would be advantageous.
- Proven experience delivering SEO and content strategies.
- Strong hands-on experience with on-page SEO, keyword research and content optimisation.
- Exceptional writing and editing skills, with the ability to produce clear, persuasive and polished B2B copy.
- Experience writing for a range of formats, including web pages, landing pages, blogs and long-form content.
- Strong understanding of search intent and how to create content that ranks and converts.
- Ability to analyse performance data and turn insights into content and SEO improvements.
- Experience using SEO tools such as Google Search Console, GA4, Ahrefs, SEMrush or similar.
- Strong attention to detail with a focus on quality, consistency and accuracy across all content.
- Ability to manage multiple content projects and priorities in a fast-paced environment.
NICE TO HAVE:
- Experience working on international or multi-market SEO and content strategies.
- Additional language capabilities are an advantage but not essential.
- Understanding of technical SEO fundamentals and site structure.
- Basic understanding of UX and conversion principles for web content.
WHY JOIN SNAP? This is a great opportunity to take ownership of SEO and content in a growing international business, with a direct impact on organic growth, visibility and revenue.
SEO & Content Executive in Norwich employer: SNAP
SNAP is an exceptional employer that fosters a dynamic and innovative work culture, offering employees the chance to make a significant impact on organic growth within a rapidly expanding international business. With a focus on hybrid working, competitive benefits, and ample opportunities for professional development, SNAP empowers its team members to thrive in their roles while contributing to the evolution of digital payment solutions in the European transport industry.
StudySmarter Expert Advice🤫
We think this is how you could land SEO & Content Executive in Norwich
✨Tip Number 1
Get your networking game on! Connect with people in the industry, attend events, and join online forums. The more you engage, the better your chances of landing that SEO & Content Executive role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best SEO and content work. Include case studies that highlight measurable growth you've achieved. This will make you stand out when applying through our website.
✨Tip Number 3
Prepare for interviews by brushing up on the latest SEO trends and tools. Be ready to discuss how you've used data to drive organic growth in past roles. We want to see your passion and expertise shine!
✨Tip Number 4
Follow SNAP on social media and engage with our content. This shows your interest in the company and helps you stay updated on what we’re doing. Plus, it’s a great way to get noticed before you apply!
We think you need these skills to ace SEO & Content Executive in Norwich
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the SEO & Content Executive role. Highlight your relevant experience in driving organic growth and showcase specific examples of your work that align with what we’re looking for.
Show Off Your Writing Skills:Since this role is all about content, don’t hold back on demonstrating your writing prowess. Include samples of your best B2B copy or any content you’ve created that showcases your ability to engage different audiences.
Be Data-Driven:We love numbers! When discussing your past experiences, include metrics that show how your SEO strategies have improved traffic or visibility. This will help us see the tangible impact of your work.
Apply Through Our Website:To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to keep track of your application and ensure it reaches the right people!
How to prepare for a job interview at SNAP
✨Know Your SEO Basics
Before the interview, brush up on your SEO knowledge. Be ready to discuss on-page optimisation, keyword research, and how you’ve used tools like Google Search Console or SEMrush in past roles. This shows you’re not just familiar with the concepts but have practical experience.
✨Showcase Your Content Strategy Skills
Prepare examples of content strategies you've developed that led to measurable organic growth. Discuss specific campaigns, the content formats you used, and how you tailored your writing for different audiences. This will demonstrate your hands-on experience and strategic thinking.
✨Be Data-Driven
Highlight your ability to analyse performance data. Come prepared with insights from previous projects where you used data to refine content or improve SEO results. This will show that you understand the importance of metrics in driving organic traffic and can back up your claims with evidence.
✨Stay Current with Trends
Familiarise yourself with the latest trends in SEO and content marketing, especially around AI-driven changes. Being able to discuss recent developments will show your passion for the field and your commitment to staying ahead of the curve, which is crucial for a role focused on organic growth.
