Lead, Advertiser Growth Strategy in London
Lead, Advertiser Growth Strategy

Lead, Advertiser Growth Strategy in London

London Full-Time 36000 - 60000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead innovative strategies to grow Snap's medium-sized advertiser base globally.
  • Company: Join Snap Inc, a cutting-edge tech company revolutionising communication through the camera.
  • Benefits: Enjoy comprehensive medical coverage, paid parental leave, and mental health support.
  • Why this job: Make a real impact in a dynamic environment while driving growth for exciting brands.
  • Qualifications: 8+ years in growth or business development with strong analytical skills.
  • Other info: Collaborative culture with opportunities for personal and professional growth.

The predicted salary is between 36000 - 60000 ÂŁ per year.

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company's three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

We are looking for a Lead, Advertiser Growth Strategy to join Snap Inc. In this role, you will design, launch, and scale high-impact business development programs to acquire and grow medium-sized advertisers globally. You'll focus on building scalable, repeatable programs that expand Snap's customer base, while also ensuring newly acquired advertisers ramp successfully and continue to grow on our platform.

The ideal candidate brings experience driving customer acquisition and retention outcomes (e.g., new advertiser activations, early revenue growth, or advertiser retention) and leading go-to-market or business development initiatives across multiple channels — including owned, paid, events, and partnerships — that deliver measurable results. They will excel at identifying new market opportunities, developing playbooks that scale, and aligning cross‐functional teams to accelerate growth.

What you'll do:

  • Build and execute BD- and partnership-led programs to drive acquisition of medium-sized advertisers, while also supporting retention and revenue growth for new accounts.
  • Identify new growth opportunities using customer insights, product data, and market trends, and translate them into scalable acquisition and retention programs.
  • Partner with BD, Marketing, Product and external partners to design and roll out global GTM plays (campaigns, partnerships, events, and in-product experiences) that accelerate customer acquisition and adoption.
  • Develop and own program roadmaps and KPIs for both new advertiser acquisition and retentive growth, ensuring accountability and consistent performance tracking.
  • Test, optimize, and scale programs through experimentation frameworks and a test-and-learn approach.
  • Lead cross‐functional collaboration with Data Science, Operations, Insights, and Marketing to analyze performance, refine programs, and maximize advertiser success.
  • Communicate strategies, results, and recommendations clearly to executives and key stakeholders.

Knowledge, Skills & Abilities:

  • Proven track record in driving customer acquisition and retention through growth, business development and partnership programs.
  • Experience designing and scaling programs across multiple geographies.
  • Strong analytical and data‐driven decision‐making skills.
  • Excellent communication and presentation abilities; able to distill complex strategies into clear narratives for executive and external audiences.
  • Strong cross‐functional leadership with the ability to influence across Marketing, Product, Ops, and Sales.
  • Familiarity with the digital advertising industry and experience with SMB/medium‐sized advertisers is a plus.
  • Comfort with ambiguity, ability to experiment, iterate, and adapt at pace.

Minimum Qualifications:

  • BS/BA degree or equivalent years of experience.
  • 8+ years in growth, business development, consulting, corporate strategy, or product/growth marketing.

Preferred Qualifications:

  • Master's degree, MBA, or degree in engineering, mathematics, or economics.
  • Experience launching and scaling customer acquisition and retention programs with measurable impact.
  • Passion for structured problem solving, hypothesis testing, and growth strategy.
  • Enthusiasm for Snap's mission, creativity, and innovation.

If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.

Default Together Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a "default together" approach and expect our team members to work in an office 4+ days per week.

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.

Our Benefits: Snap Inc. is its own community, so we've got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap's long‐term success!

Lead, Advertiser Growth Strategy in London employer: Snap Inc.

Snap Inc. is an exceptional employer that fosters a vibrant work culture centred on creativity, collaboration, and innovation. With a strong commitment to employee growth, Snap offers comprehensive benefits including paid parental leave and mental health support, ensuring that team members thrive both personally and professionally. Located in a dynamic environment, employees are encouraged to engage in meaningful projects that contribute to the company's mission of enhancing communication through technology.
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Contact Detail:

Snap Inc. Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Lead, Advertiser Growth Strategy in London

✨Tip Number 1

Network like a pro! Reach out to people in your industry, especially those at Snap Inc. or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.

✨Tip Number 2

Prepare for the interview by knowing Snap's products inside out. Familiarise yourself with Snapchat, Lens Studio, and Spectacles. Show us how your experience aligns with their mission and how you can contribute to their growth strategy.

✨Tip Number 3

Practice your pitch! Be ready to explain how you've driven customer acquisition and retention in the past. Use specific examples that highlight your analytical skills and ability to work cross-functionally.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're genuinely interested in being part of the Snap community.

We think you need these skills to ace Lead, Advertiser Growth Strategy in London

Customer Acquisition
Retention Strategies
Business Development
Partnership Management
Analytical Skills
Data-Driven Decision Making
Cross-Functional Leadership
Communication Skills
Presentation Skills
Market Analysis
Program Development
Growth Strategy
Experimentation Frameworks
Digital Advertising Knowledge
Adaptability

Some tips for your application 🫡

Show Your Passion for Snap: When you're writing your application, let your enthusiasm for Snap's mission shine through! We want to see how you connect with our values and how you can contribute to improving the way people live and communicate.

Tailor Your Experience: Make sure to highlight your relevant experience in driving customer acquisition and retention. We love seeing specific examples of how you've successfully launched and scaled programs in the past, especially in the digital advertising space.

Be Clear and Concise: Keep your application straightforward and to the point. Use clear language to explain your strategies and results, as we appreciate candidates who can distill complex ideas into simple narratives that resonate with our team.

Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!

How to prepare for a job interview at Snap Inc.

✨Know Your Stuff

Before the interview, dive deep into Snap Inc.'s products and mission. Understand how their technology, like Snapchat and Lens Studio, impacts user communication and engagement. This knowledge will help you connect your experience in driving customer acquisition to their goals.

✨Showcase Your Success Stories

Prepare specific examples of how you've successfully driven advertiser growth or retention in previous roles. Use metrics to back up your claims, as numbers speak volumes. Highlight any innovative strategies you implemented that led to measurable results.

✨Collaborative Spirit

Since the role involves cross-functional collaboration, be ready to discuss how you've worked with teams across different departments. Share instances where your leadership influenced marketing, product, or sales outcomes, showcasing your ability to align diverse teams towards a common goal.

✨Ask Insightful Questions

Prepare thoughtful questions about Snap's current challenges in advertiser growth and how they measure success. This shows your genuine interest in the role and helps you understand how you can contribute to their objectives right from the start.

Lead, Advertiser Growth Strategy in London
Snap Inc.
Location: London

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