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- Tasks: Manage and optimise paid search campaigns to drive performance and growth.
- Company: Join a dynamic digital marketing team with a focus on innovation.
- Benefits: Enjoy autonomy, competitive salary, and opportunities for professional development.
- Why this job: Make a real impact in a fast-paced environment while honing your digital marketing skills.
- Qualifications: Graduate with 4+ years of experience and strong analytical skills.
- Other info: Collaborative culture with a focus on continuous improvement and career advancement.
The predicted salary is between 36000 - 60000 £ per year.
Join our Digital Team as Senior Paid Search Executive! This is a chance to have real ownership and autonomy over this area of the business and really make your mark!
The Senior Paid Search Executive will work closely with the Digital Marketing Manager and wider digital team to deliver sustainable growth across the paid media channels. The role’s primary objective is to manage paid search activity across all markets. It is also responsible for working across paid social, affiliates, and other digital marketing channels when required.
Key responsibilities:
- PPC Day-to-day management of all campaigns, focusing on driving performance to deliver the expected ROAS within agreed budgets.
- Work with internal teams to ensure on-time launch of campaigns.
- Review and improve the account structure to maximise impression share, traffic, and revenue.
- Constant in-platform monitoring of performance.
- Product feed management & optimisation.
- Campaign structure and bidding strategy review.
- Co-ordinate all the required assets, from briefing to launch.
- Actively log in to the engines to review activity and report on performance.
- Report on performance and provide clear actionable insight.
- Responsible for proofreading all ads and checking all destination URLs before go-live.
- Support as required to ensure all ads are launched on time and to a high standard.
- Coordinate all the assets required, from briefing to the design team to uploading to the engines.
- Support the management of the full funnel ad plan and build social ads.
- Review performance and report on activity.
General:
- Produce daily / weekly / monthly reports for the Ecommerce team.
- Keep the digital marketing planner up to date.
- Monthly digital marketing reporting.
- Analysis of performance marketing campaigns.
- Periodic website testing through varying devices to ensure all pages, content and user journeys are functioning correctly.
What We’re Looking For:
- Graduate 2:1 or relevant industry qualification or experience, with a minimum of 4 years' work experience.
- Proficient user of Microsoft Excel.
- Confidence in handling & manipulating numerical data.
- Excellent communication skills, both written & spoken.
- Strong time management skills with ability to meet deadlines.
- Excellent organisational skills and attention to detail is a must.
- Google Analytics experience preferred.
- Have a visual and aesthetic awareness.
No agencies please, only successful candidates will be contacted.
Senior Paid Search Executive in Southampton employer: Smythson of Bond Street
Contact Detail:
Smythson of Bond Street Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Paid Search Executive in Southampton
✨Tip Number 1
Network like a pro! Reach out to people in the digital marketing space, especially those who work with paid search. Attend industry events or webinars, and don’t be shy about sliding into DMs on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past campaigns and results. Use data to highlight your achievements, like ROAS improvements or successful ad launches. This will give potential employers a clear picture of what you can bring to their team.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of PPC strategies and tools. Be ready to discuss how you’ve managed campaigns in the past and the insights you've gained from performance reports. Confidence is key, so practice makes perfect!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team. Let’s make your mark together!
We think you need these skills to ace Senior Paid Search Executive in Southampton
Some tips for your application 🫡
Show Your Passion for Digital Marketing: When writing your application, let your enthusiasm for digital marketing shine through! We want to see how you can bring your unique flair to the Senior Paid Search Executive role and make a real impact on our team.
Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter to highlight your relevant experience in paid search and digital marketing. We love seeing how your skills align with our needs, so don’t hold back on showcasing your achievements!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your key skills and experiences are easy to spot. Remember, we’re looking for someone who can manage campaigns effectively, so show us you can communicate well!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team at StudySmarter!
How to prepare for a job interview at Smythson of Bond Street
✨Know Your Numbers
As a Senior Paid Search Executive, you'll be dealing with data all the time. Brush up on your numerical skills and be ready to discuss how you've used data to drive performance in past campaigns. Be prepared to share specific examples of how you’ve maximised ROAS or improved account structures.
✨Showcase Your Campaign Management Skills
Make sure you can talk through your experience managing PPC campaigns. Highlight any successful strategies you've implemented, especially those that involved cross-channel coordination. Bring along examples of reports you've produced and insights you've derived from them.
✨Demonstrate Your Attention to Detail
Attention to detail is crucial in this role. Be ready to discuss how you ensure accuracy in ad copy and URL checks before launch. You might even want to mention a time when your attention to detail saved a campaign from going awry.
✨Be Ready to Discuss Tools and Platforms
Familiarity with tools like Google Analytics and Excel is key. Prepare to talk about how you've used these tools in your previous roles. If you have experience with product feed management or social ads, make sure to highlight that too!