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- Tasks: Manage and optimise paid search campaigns for sustainable growth.
- Company: Join a dynamic digital marketing team with a focus on innovation.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional development.
- Why this job: Take ownership of impactful projects and drive real results in digital marketing.
- Qualifications: Graduate with 4+ years experience in digital marketing and strong analytical skills.
- Other info: Fast-paced environment with a focus on collaboration and creativity.
The predicted salary is between 36000 - 60000 £ per year.
Join our Digital Team as Senior Paid Search Executive! This is a chance to have real ownership and autonomy over this area of the business and really make your mark!
The Senior Paid Search Executive will work closely with the Digital Marketing Manager and wider digital team to deliver sustainable growth across the paid media channels. The role’s primary objective is to manage paid search activity across all markets. It is also responsible for working across paid social, affiliates, and other digital marketing channels when required.
Key responsibilities:
- PPC Day-to-day management of all campaigns, focusing on driving performance to deliver the expected ROAS within agreed budgets.
- Work with internal teams to ensure on-time launch of campaigns.
- Review and improve the account structure to maximise impression share, traffic, and revenue.
- Constant in-platform monitoring of performance.
- Product feed management & optimisation.
- Campaign structure and bidding strategy review.
- Co-ordinate all the required assets, from briefing to launch.
- Actively log in to the engines to review activity and report on performance.
- Report on performance and provide clear actionable insight.
- Responsible for proofreading all ads and checking all destination URLs before go-live.
- Support as required to ensure all ads are launched on time and to a high standard.
- Coordinate all the assets required, from briefing to the design team to uploading to the engines.
- Support the management of the full funnel ad plan and build social ads.
- Review performance and report on activity.
General:
- Produce daily / weekly / monthly reports for the Ecommerce team.
- Keep the digital marketing planner up to date.
- Monthly digital marketing reporting.
- Analysis of performance marketing campaigns.
- Periodic website testing through varying devices to ensure all pages, content and user journeys are functioning correctly.
What We’re Looking For:
- Graduate 2:1 or relevant industry qualification or experience, with a minimum of 4 years' work experience.
- Proficient user of Microsoft Excel.
- Confidence in handling & manipulating numerical data.
- Excellent communication skills, both written & spoken.
- Strong time management skills with ability to meet deadlines.
- Excellent organisational skills and attention to detail is a must.
- Google Analytics experience preferred.
- Have a visual and aesthetic awareness.
No agencies please, only successful candidates will be contacted.
Senior Paid Search Executive in Cambridge employer: Smythson of Bond Street
Contact Detail:
Smythson of Bond Street Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Paid Search Executive in Cambridge
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past campaigns and results. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and having your own questions ready. Make sure to highlight your experience with PPC and digital marketing strategies to impress the hiring team.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team and making an impact in the digital space.
We think you need these skills to ace Senior Paid Search Executive in Cambridge
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Paid Search Executive role. Highlight your experience with PPC campaigns and any relevant achievements that demonstrate your ability to drive performance and deliver results.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for digital marketing and how your skills align with our needs. Don’t forget to mention specific examples of your past successes in managing paid search activities.
Show Off Your Analytical Skills: Since this role involves a lot of data handling, make sure to emphasise your proficiency with Microsoft Excel and Google Analytics. Share examples of how you've used data to inform your decisions and improve campaign performance.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Smythson of Bond Street
✨Know Your PPC Inside Out
Make sure you brush up on your knowledge of PPC strategies and best practices. Be ready to discuss specific campaigns you've managed, the results you achieved, and how you optimised them for better performance. This shows you’re not just familiar with the theory but have real-world experience.
✨Showcase Your Analytical Skills
Since the role requires handling numerical data and reporting on performance, be prepared to demonstrate your analytical skills. Bring examples of how you've used data to drive decisions in past roles, and be ready to discuss tools like Google Analytics and Excel that you’ve used to analyse campaign performance.
✨Communicate Clearly and Confidently
Excellent communication is key in this role, so practice articulating your thoughts clearly. Whether it’s discussing your previous experiences or explaining complex concepts, being able to communicate effectively will set you apart. Consider doing mock interviews to refine your delivery.
✨Prepare Questions About the Role
Interviews are a two-way street, so come prepared with insightful questions about the company’s digital marketing strategy and how the Senior Paid Search Executive fits into it. This shows your genuine interest in the role and helps you assess if it’s the right fit for you.