At a Glance
- Tasks: Lead social media strategies and create compelling content for diverse clients.
- Company: Dynamic PR agency focused on innovative communications and DEI initiatives.
- Benefits: Competitive salary, professional development, and a supportive team environment.
- Why this job: Make a real impact in the evolving social media landscape and drive client success.
- Qualifications: 5+ years in social media marketing and strong leadership skills required.
- Other info: Join a creative team with opportunities for growth and award-winning campaigns.
The predicted salary is between 48000 - 72000 £ per year.
Join to apply for the Social Media Account Director role at Smoking Gun
Join to apply for the Social Media Account Director role at Smoking Gun
Thanks to a bumper start to 2024 and our continued ambitious growth plans, we have a rare opportunity for a Social Media Account Director to join our ambitious and fast-paced Manchester team.
If you are an experienced Social Media Account Director with a flair for creativity and a passion for building strong client relationships and delivering world-class social media campaigns, then this could be the role for you!
You will be the driving force behind implementing social media strategies for some of the UK’s most well known brands. You will serve as the primary point of contact, building and nurturing strong relationships with clients, understanding their goals, and delivering exceptional results whilst expertly managing and motivating your team.
The right fit
Over the last 10+ years, we’ve worked hard to achieve a fantastic culture at Smoking Gun. There are no egos here. It’s a truly collaborative team that is passionate about delivering award-winning work.
Smoking Gun’s values (nurture, aspiration, accountability, courage, adaptability and rigour) are embedded into the agency’s day to day operations, and we regularly recognise and reward staff for demonstrating these values within their roles.
It’s really important that whoever joins our team fits these values and will match our passion, positivity and supportive culture, whilst delivering world class work.
More About The Role
The role is full-time and on a permanent basis. You will be responsible for –
- Working collaboratively with the Digital Strategy Director and wider SLT including Head of Consumer, Head of B2B and Planning and Strategy Director
- Developing and executing social media strategies and campaigns aligned with clients’ business goals, brand objectives and target audiences
- Manage the team to oversee all social media accounts, including content creation, scheduling, and publishing across various platforms
- Working collaboratively to deliver world class, highly innovative and inherently social campaigns
- Establishing strong relationships with clients at a senior level, acting as the main day-to-day contact for all digital campaign related activities
- Monitoring social media trends, tools, and applications to ensure our agency stays ahead of the curve in utilising new features and technologies effectively
- Maintaining relationships with the major global social platforms
- Continuously monitor campaign performance and adjust strategies and plans as required to ensure campaign success
- Conducting in-depth social media audits and analysis, providing actionable insights and recommendations to optimise campaign performance
- Collaborating with cross-functional teams, including creative, marketing, and account management, to develop integrated campaigns that deliver against objectives
- Staying up-to-date with industry trends and best practices, ensuring our agency remains at the forefront of social media marketing strategies
- Leading and mentoring junior team members, providing guidance and support to help them achieve their professional growth
- Leading client meetings. Ensuring that preparation for the meeting is well organised and that account directors or seniors are fully briefed on meeting contents.
- Promoting our range of services and the expansion of business with existing clients
- Working with the senior team on new business briefs and pitches
- Ensuring projects are completed to a specific schedule and within an agreed budget
- Resource planning for the social team
Resources
Some of our Tik Tok work and our Tik Tok webinar
Digital content examples
Our approach to influencer marketing
Essential Experience/ Requirements
- Approx. 5 years experience working on big brand social media accounts, preferably within an agency or similar creative environment
- Strong knowledge of various social media platforms, their functionalities, and best practices for organic and paid campaigns
- Proficiency in using social media management tools and analytics platforms to track and measure performance
- Excellent written and verbal communication skills, with the ability to craft compelling and engaging content
- Analytical mindset with the ability to interpret data and draw meaningful insights to drive strategy
- Strong organisational skills and the ability to manage multiple projects simultaneously, meeting deadlines and delivering high-quality work
- Demonstrated leadership skills, with the ability to lead and inspire a team
- Strong interpersonal skills and the ability to build and maintain relationships with clients and team members
- Represent your company at industry forums, conferences and seminars.
- Support company culture wholeheartedly, sharing the company’s vision and values with staff and encouraging a positive working environment.
- Demonstrating exemplary conduct at all times, setting high standards to junior members of the team.
Company Package/ Perks
Salary banding – £40k+.
As well as a competitive salary, you will also receive –
- 25 days holiday and your birthday off
- Statutory pension scheme
- Discretionary annual bonus scheme
And we also offer our colleagues –
- Hybrid/ flexible working
- Summer hours where you can finish early throughout the summer holidays
- A structured development programme including monthly 121s with line manager and quarterly performance reviews
- Access to a dedicated mentor as part of our company-wide mentor scheme
- Personal development fund – £250 a year to spend on anything you want to develop an interest/ hobby/ life skill, non work related
- Regular socials / team building activities
- Monthly lunch and learn sessions featuring external experts
- Peer to peer reward system where points can be cashed in for vouchers, days off, meals out etc
- Discretionary annual company bonus scheme
- Work anniversary gifts
- Exclusive Perks – with discounts on lifestyle items from shopping to gyms to cinemas etc
- Volunteer days – up to x2 paid volunteering days per year to support a charity of your choice
- Sabbatical after 10 years service
- Office balcony and bbq where colleagues can work or dine alfresco
A Bit About Smoking Gun
We don’t do PR. We shift consumer behaviour. We build trust. We change perceptions. We move audiences.
We do intelligent, disruptive, ingenious communications campaigns – that solve real business problems.
For ballsy brands with brains – welcome to Smoking Gun.
When the gun fires, you need to be able to measure the smoke. We’re the agency with seven global effectiveness awards for impacting business goals.
We’re authentic storytellers, with a purpose. Our culture is built on values of aspiration, adaptability and accountability. Our people are courageous, rigorous and nurturing in all they do. At Smoking Gun, you’ll connect with some of the most experienced minds in the industry – strategists, creatives and former national news editors.
Spanning B2C and B2B, our roster includes market leaders and pioneering start-ups – all sharing our challenger brand mentality to disrupt norms and push boundaries.
If you think you could be a great addition to our ingenious team, please send your CV to jobs@smokinggun.agency
No recruiters please
Seniority level
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Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
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Job function
Marketing and Sales
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Industries
Public Relations and Communications Services
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Social Media Account Director / Senior Account Director employer: Smoking Gun
Contact Detail:
Smoking Gun Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Account Director / Senior Account Director
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. The more people you know, the better your chances of landing that dream role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best social media campaigns and content strategies. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire and express your interest in working with them. You never know when an opportunity might arise!
✨Tip Number 4
Apply through our website! We love seeing passionate candidates who are eager to join our team. Make sure to highlight your experience in social media and influencer marketing to stand out.
We think you need these skills to ace Social Media Account Director / Senior Account Director
Some tips for your application 🫡
Show Your Passion for Social Media: When you're writing your application, let your enthusiasm for social media shine through! We want to see how you can bring ingenious ideas to the table and how you've used social media to achieve client goals in the past.
Tailor Your Experience: Make sure to highlight your relevant experience in social media marketing and team leadership. We love seeing specific examples of campaigns you've led or contributed to, especially those that showcase your strategic thinking and creativity.
Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured content that’s easy to read. Use bullet points where necessary to make your achievements stand out and ensure we can quickly grasp your skills and experiences.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Smoking Gun
✨Know Your Stuff
Before the interview, dive deep into the company's social media presence and recent campaigns. Familiarise yourself with their tone, style, and any notable successes or challenges they've faced. This will not only show your genuine interest but also help you discuss how you can contribute to their goals.
✨Showcase Your Leadership Skills
As a Senior Account Director, you'll be expected to lead a team. Prepare examples of how you've successfully managed teams in the past, focusing on fostering a high-performance environment. Be ready to discuss specific strategies you've implemented to develop team members and improve service delivery.
✨Bring Creative Ideas to the Table
Think of a few ingenious social media ideas that could align with the company's objectives. Presenting fresh concepts during your interview can demonstrate your proactive approach and creativity. Make sure these ideas are tailored to their brand and showcase your understanding of both B2C and B2B dynamics.
✨Prepare for Client Conversations
Since client relationships are key, practice articulating how you would handle senior-level negotiations and build trust with clients. Think about past experiences where you've successfully navigated challenging conversations or identified new business opportunities, and be ready to share those stories.