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- Tasks: Analyse marketing campaigns, track customer behaviour, and provide data-driven insights.
- Company: Join Smile White, a brand revolutionising dental care with innovative solutions.
- Benefits: Enjoy hybrid work, professional growth opportunities, staff discounts, and wellness perks.
- Why this job: Be part of a mission-driven team transforming smiles and making a real impact.
- Qualifications: Bachelor’s degree in Marketing or related field; 2+ years in marketing analytics required.
- Other info: Work with cutting-edge tools and collaborate across teams for exciting product launches.
The predicted salary is between 30000 - 42000 £ per year.
At Smile White, we're redefining the dental care experience. Our brand stands at the intersection of innovative oral health solutions and premium cosmetic dentistry, offering a seamless journey from at-home teeth whitening to dentist-led care. We're rapidly growing and are looking for passionate individuals to join our mission to help everyone smile with confidence.
We are seeking a data-driven and detail-oriented Marketing Analyst to join our dynamic marketing team. Based out of our LS11 office, the Marketing Analyst will play a key role in measuring campaign effectiveness, tracking customer behavior, and delivering insights that drive strategic decisions across all marketing channels.
- Analyse marketing campaign performance across channels (paid ads, social, email, influencer, SEO, etc.)
- Identify trends, patterns, and opportunities using data from Google Analytics, Meta Ads, CRM systems, and other digital platforms.
- Work with cross-functional teams to support product launches, promotions, and growth initiatives.
- Develop and maintain dashboards to visualise marketing performance and ROI.
- Conduct competitor analysis and market research to inform strategy.
- Provide data-driven recommendations to improve customer acquisition, conversion, and retention.
Qualifications:
- Bachelor’s degree in Marketing, Business, Data Analytics, or a related field.
- ~2+ years of experience in a marketing analytics or similar role.
- Strong proficiency in Excel/Google Sheets, Google Analytics, and data visualisation tools (e.g., Looker Studio, Power BI, Tableau).
- Experience working with paid media data.
- Ability to translate data into actionable insights.
- Familiarity with tools like HubSpot, Klaviyo, or similar CRM/Email platforms.
- Understanding of A/B testing and customer segmentation strategies.
Be part of a fast-growing, mission-driven brand transforming smiles across the UK. Opportunities for professional growth and development. Staff discounts and wellness benefits.
Market Planning Analyst (Hybrid) employer: Smile White
Contact Detail:
Smile White Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Market Planning Analyst (Hybrid)
✨Tip Number 1
Familiarise yourself with Smile White's brand and mission. Understanding their unique approach to dental care will help you align your insights and recommendations with their goals, making you a more attractive candidate.
✨Tip Number 2
Brush up on your data analysis skills, especially in Google Analytics and Excel. Being able to demonstrate your proficiency in these tools during discussions can set you apart from other candidates.
✨Tip Number 3
Prepare to discuss specific examples of how you've used data to drive marketing decisions in previous roles. Highlighting your experience with A/B testing and customer segmentation will show that you can contribute effectively from day one.
✨Tip Number 4
Network with current or former employees of Smile White on platforms like LinkedIn. Gaining insights into the company culture and expectations can give you an edge in interviews and help you tailor your approach.
We think you need these skills to ace Market Planning Analyst (Hybrid)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing analytics. Emphasise your proficiency with tools like Google Analytics and Excel, as well as any experience with data visualisation tools.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the dental care industry and how your skills align with Smile White's mission. Mention specific examples of how you've used data to drive marketing decisions in previous roles.
Showcase Your Analytical Skills: Provide concrete examples of how you've analysed marketing campaign performance in the past. Discuss any trends or insights you identified and how they influenced strategic decisions.
Highlight Team Collaboration: Since the role involves working with cross-functional teams, mention any experiences where you've collaborated with others to achieve marketing goals. This will demonstrate your ability to work effectively in a team environment.
How to prepare for a job interview at Smile White
✨Showcase Your Analytical Skills
As a Marketing Analyst, you'll need to demonstrate your ability to analyse data effectively. Be prepared to discuss specific examples of how you've used tools like Google Analytics or Excel to derive insights from marketing campaigns.
✨Understand the Company’s Mission
Smile White is all about redefining dental care. Familiarise yourself with their products and services, and be ready to explain how your skills can contribute to their mission of helping everyone smile with confidence.
✨Prepare for Technical Questions
Expect questions that assess your proficiency in data visualisation tools and CRM platforms. Brush up on your knowledge of Looker Studio, Power BI, and HubSpot, and be ready to discuss how you've used these tools in past roles.
✨Demonstrate Team Collaboration
The role involves working with cross-functional teams. Prepare to share experiences where you've successfully collaborated with others, highlighting your communication skills and ability to support product launches or promotions.
