At a Glance
- Tasks: Lead a dynamic team to turn data into impactful insights for retail media.
- Company: Join SMG, the #1 Best Marketing and Media Agency, known for innovation.
- Benefits: Enjoy a competitive salary, wellbeing fund, flexible working, and extra days off.
- Why this job: Shape the future of marketing with your insights and leadership in a fast-paced environment.
- Qualifications: Proven leadership in insight and analytics, preferably in retail or media.
- Other info: Embrace a culture of growth, equity, and fun with year-round celebrations.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Location: London, hybrid (two days per week in the office)
Level: Senior Director
About the Role
Lead SMG’s UK Insight powerhouse - driving innovation, shaping strategy, and turning data into powerful stories that fuel growth across retail media and beyond. We are looking for a Senior Insight Director to lead our UK central insight function. In this role, you will drive best-in-class measurement and deliver actionable insights across our retail media networks and agency, Capture. You’ll be at the forefront of turning complex data into strategic, future-facing decisions that create real value for our clients and retail partners. If you love variety, thrive in a fast-paced environment, and embrace change with energy, this could be your right role.
Why SMG?
At SMG, we hire for the future, which is fast-moving and changing shape. Do you have the potential to help shape our business? We’re looking for brilliant, diverse talent who want to grow with us—people who are curious, ambitious, and eager to learn, whether as specialists or across teams. Our culture is everything. If you’re someone who stays honest, stays hungry, stays foolish, and has fun, you’ll feel right at home here. We value those who take ownership of their growth and bring fresh perspectives. That’s why we’re committed to equity, inclusion, and building a place where everyone feels empowered to grow. At SMG, it’s not just about filling a role but building the future together. We’re proud to be ranked the #1 Best Marketing and Media Agency and to have received World-Class accreditation from Best Companies.
Benefits:
- 10% discretionary bonus
- ÂŁ1,800 yearly wellbeing fund (on top of your salary)
- Free Headspace subscription
- £500 yearly “Learning Fund” for learning
- 4 extra Wellbeing Days off per year
- Summer & Winter conferences + year-round celebrations
- 4pm finishes every Friday
- Flexible and hybrid working
Are We What You’re Looking For?
We move fast, adapt quickly, and like to challenge each other. We're looking for people who enjoy the buzz of change, the satisfaction of building something better, and the joy of working with a close-knit, values-driven team. This isn’t for everyone, but if you thrive in this environment, we’d love to meet you!
A Little Bit About You
You’ll bring:
- Proven leadership in insight, analytics, or strategy, ideally in a retail, media or marketing background
- Deep knowledge of campaign measurement and translating data into actionable insights
- A strategic mindset with a bias for action and strong problem-solving skills
- Experience building & leading high-performing, scalable teams
- Understanding of data platforms, first party data, test & learn frameworks and econometrics
Don’t meet every single requirement? We still want to hear from you. If you believe you’d thrive in this role, your unique perspective might be just what we’re looking for.
What You’ll Be Doing
Your days will be dynamic. You might find yourself:
- Leading a team of 20+ across retail media networks, defining priorities and driving team capability
- Ensuring accurate, timely campaign evaluations and championing operational excellence
- Delivering insights that shape smarter investment strategies for clients and partners
- Driving the evolution of plan-apps and insight measurement frameworks across RMNs
- Representing SMG in industry conversations on measurement, standardisation and innovation
- Identifying future measurement trends and translating them into commercial opportunities
Useful Links
- Learn about our agencies
- Our hiring process
- EDI at SMG
- FAQs
Click apply now to learn more! Our full data retention policy can be found here.
Seniority level: Director
Employment type: Full-time
Job function: Marketing and Advertising
Industries: Advertising Services
Senior Insight Director employer: SMG
Contact Detail:
SMG Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Insight Director
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream role.
✨Tip Number 2
Prepare for those interviews by researching the company inside out. Understand their values, recent projects, and how they measure success. This will help us show them that we’re not just another candidate, but the perfect fit for their team.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms to get comfortable with common questions. The more we rehearse, the more confident we’ll be when it’s our turn in the hot seat.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way in keeping us top of mind. It shows we’re genuinely interested and appreciate the opportunity to chat.
We think you need these skills to ace Senior Insight Director
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role shine through! We want to see how your passion for insights and data can drive innovation at SMG. Don’t hold back—share what excites you about this opportunity!
Tailor Your Experience: Make sure to highlight your relevant experience in insight, analytics, or strategy. We’re looking for leaders who can turn complex data into actionable insights, so be specific about your achievements and how they relate to our needs.
Be Authentic: We value honesty and fresh perspectives, so don’t be afraid to show your true self in your application. Share your unique journey and how it has shaped your approach to leadership and problem-solving in the insights space.
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to connect with you and see how you can contribute to our vibrant team at SMG!
How to prepare for a job interview at SMG
✨Know Your Data Inside Out
As a Senior Insight Director, you'll be expected to turn complex data into actionable insights. Brush up on your knowledge of campaign measurement and be ready to discuss how you've used data to drive strategic decisions in the past. Prepare specific examples that showcase your analytical skills and how they’ve led to successful outcomes.
✨Showcase Your Leadership Style
You'll be leading a team of 20+ people, so it's crucial to demonstrate your leadership capabilities. Think about your approach to building high-performing teams and how you foster collaboration and innovation. Be prepared to share stories that highlight your experience in guiding teams through change and achieving results.
✨Embrace the Fast-Paced Environment
SMG thrives on change and innovation, so convey your adaptability during the interview. Share experiences where you've successfully navigated fast-paced situations or implemented new strategies. Highlight your enthusiasm for tackling challenges head-on and how you keep your team motivated in dynamic environments.
✨Align with SMG's Values
Familiarise yourself with SMG's culture and values, as they are looking for candidates who resonate with their mission. Be ready to discuss how your personal values align with theirs, particularly around equity, inclusion, and growth. This will show that you're not just a fit for the role but also for the company culture.