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For Companies At a Glance
- Tasks: Lead a team of Data Scientists and drive innovative analytics solutions for Boots.
- Company: Join SMG, the #1 Best Marketing and Media Agency, known for its vibrant culture.
- Benefits: Enjoy a competitive salary, 10% bonus, wellbeing fund, and flexible working options.
- Why this job: Shape the future of analytics while making a real impact in a fast-paced environment.
- Qualifications: Strong analytics experience and ability to communicate insights effectively.
- Other info: Embrace change, grow with us, and enjoy a supportive, values-driven team.
The predicted salary is between 53000 - 60000 ÂŁ per year.
Location: London, hybrid (this role could also be based in Nottingham)
Salary: From ÂŁ53k+ & 10% discretionary bonus
Level: Senior Manager
About the Role
We are looking for a Senior Analytics Manager to join our BMG team, working in partnership with Boots on an initial 12 month fixed term contract. In this role, you’ll shape and evolve BMG’s insight and measurement proposition, harnessing Boots’ first-party Advantage Card data to deliver standout, actionable analysis that drives incremental growth for Boots and its brand partners. If you love variety, thrive in a fast-paced environment, and embrace change with energy, this could be the right role for you.
Why SMG?
At SMG, we hire for the future, which is fast-moving and changing shape. Do you have the potential to help shape our business? We’re looking for brilliant, diverse talent who want to grow with us—people who are curious, ambitious, and eager to learn, whether as specialists or across teams. Our culture is everything. If you’re someone who stays honest, stays hungry, stays foolish, and has fun, you’ll feel right at home here. We value those who take ownership of their growth and bring fresh perspectives. That’s why we’re committed to equity, inclusion, and building a place where everyone feels empowered to grow. At SMG, it’s not just about filling a role but building the future together. We’re proud to be ranked the #1 Best Marketing and Media Agency and to have received World-Class accreditation from Best Companies.
Benefits:
- 10% discretionary bonus
- ÂŁ1,800 yearly wellbeing fund (on top of your salary!)
- Free Headspace subscription
- £500 yearly “Learning Fund” for learning
- 4 extra Wellbeing Days off per year
- 4pm finishes every Friday
- Flexible and hybrid working
Are We What You’re Looking For?
We move fast, adapt quickly, and like to challenge each other. We're looking for people who enjoy the buzz of change, the satisfaction of building something better, and the joy of working with a close-knit, values-driven team. This isn’t for everyone, but if you thrive in this environment, we’d love to meet you!
A Little Bit About You
You’ll bring:
- Strong experience in marketing effectiveness and advanced analytics (e.g. forecasting, regression, segmentation, machine learning)
- Confidence working with customer-level, first-party data at scale
- The ability to translate complex analysis into clear, compelling stories for non-technical audiences and build trusted-advisor relationships with senior stakeholders
- A forward-thinking, curious mindset with a drive to innovate and improve measurement approaches
- Excellent organisation skills, able to juggle multiple complex projects and stakeholder groups
- Proven people leadership, motivating, developing, and growing high-performing data science teams
- Understanding of data pipelines/data warehouse environments to partner effectively with data engineering/platform teams
- Familiarity with digital measurement tools (e.g. Google Analytics, Criteo)
Don’t meet every single requirement? We still want to hear from you. If you believe you’d thrive in this role, your unique perspective might be just what we’re looking for.
What You’ll Be Doing
Your days will be dynamic. You might find yourself:
- Leading, managing and developing a team of Data Scientists—setting priorities and raising the bar on delivery quality
- Driving new applications of Boots’ Advantage Card first-party data through advanced measurement solutions (e.g. predictive analytics, causal modelling, optimisation)
- Owning and communicating roadmaps, learning agendas, and innovation plans with senior stakeholders at Boots and BMG—showing how advanced analytics unlocks growth and competitive advantage
- Overseeing advanced analytics and insight delivery across projects such as campaign effectiveness, omnichannel measurement, and customer-level analysis
- Acting as a senior analytics partner to clients, leading conversations on objectives, measurement challenges, and insight opportunities
- Identifying and building deeper metrics and measurement solutions for existing and emerging channels to create strategic client value
Our Values: Stay honest. Stay hungry. Stay foolish. Have fun.
Senior Analytics Manager employer: SMG
Contact Detail:
SMG Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Analytics Manager
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We want to see how you fit into our values, so think about how your experiences align with what we stand for.
✨Tip Number 3
Showcase your skills through real-life examples. When discussing your experience, use specific projects or challenges you've tackled to demonstrate your expertise and problem-solving abilities.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Senior Analytics Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Senior Analytics Manager role. Highlight your experience in marketing effectiveness and advanced analytics, and don’t forget to mention any work with first-party data!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re excited about this role and how your unique perspective can contribute to our team. Be genuine and let your personality come through.
Showcase Your Storytelling Skills: Since you'll be translating complex analysis into clear stories, give us examples in your application of how you've done this before. We want to see how you can make data relatable and actionable for non-technical audiences.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to the right people. Plus, you’ll find all the info you need about the role and our culture there!
How to prepare for a job interview at SMG
✨Know Your Data Inside Out
As a Senior Analytics Manager, you'll be working with Boots' first-party Advantage Card data. Make sure you understand the nuances of this data and how it can drive marketing effectiveness. Prepare examples of how you've used similar data in the past to deliver actionable insights.
✨Craft Your Story
You’ll need to translate complex analysis into compelling narratives for non-technical audiences. Practice explaining your previous projects in simple terms, focusing on the impact of your work. This will show your ability to communicate effectively with senior stakeholders.
✨Showcase Your Leadership Skills
This role involves leading a team of Data Scientists, so be ready to discuss your leadership style. Share specific examples of how you've motivated and developed teams in the past. Highlight any successful projects that resulted from your guidance.
✨Embrace Change and Innovation
The fast-paced environment at StudySmarter means adaptability is key. Be prepared to discuss how you've embraced change in your previous roles and any innovative approaches you've implemented. Show your curiosity and willingness to learn new techniques in analytics.