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- Tasks: Lead a team of Data Scientists to drive innovative analytics solutions for Boots.
- Company: Join SMG, the #1 Best Marketing and Media Agency, known for its vibrant culture.
- Benefits: Enjoy a competitive salary, 10% bonus, wellbeing fund, and flexible working options.
- Other info: Dynamic environment with opportunities for personal and professional growth.
- Why this job: Shape the future of analytics while making a real impact on growth strategies.
- Qualifications: Experience in advanced analytics and strong leadership skills required.
The predicted salary is between 53000 - 53000 ÂŁ per year.
Location: London, hybrid (this role could also be based in Nottingham)
Salary: From ÂŁ53k+ & 10% discretionary bonus
Level: Manager
About the Role
We are looking for an Analytics Manager to join our BMG team, working in partnership with Boots on an initial 12 month fixed term contract. In this role, you’ll shape and evolve BMG’s insight and measurement proposition, harnessing Boots’ first-party Advantage Card data to deliver standout, actionable analysis that drives incremental growth for Boots and its brand partners.
If you love variety, thrive in a fast-paced environment, and embrace change with energy, this could be the right role for you.
Why SMG?
At SMG, we hire for the future, which is fast-moving and changing shape. Do you have the potential to help shape our business? We’re looking for brilliant, diverse talent who want to grow with us—people who are curious, ambitious, and eager to learn, whether as specialists or across teams.
Our culture is everything. If you’re someone who stays honest, stays hungry, stays foolish, and has fun, you’ll feel right at home here. We value those who take ownership of their growth and bring fresh perspectives. That’s why we’re committed to equity, inclusion, and building a place where everyone feels empowered to grow. At SMG, it’s not just about filling a role but building the future together.
We’re proud to be ranked the #1 Best Marketing and Media Agency and to have received World-Class accreditation from Best Companies.
- 10% discretionary bonus
- ÂŁ1,800 yearly wellbeing fund (on top of your salary!)
- Free Headspace subscription
- £500 yearly “Learning Fund” for learning
- 4 extra Wellbeing Days off per year
- 4pm finishes every Friday
- Flexible and hybrid working
Are We What You’re Looking For?
We move fast, adapt quickly, and like to challenge each other. We're looking for people who enjoy the buzz of change, the satisfaction of building something better, and the joy of working with a close-knit, values-driven team. This isn’t for everyone, but if you thrive in this environment, we’d love to meet you!
A Little Bit About You
You’ll bring:
- Strong experience in marketing effectiveness and advanced analytics (e.g. forecasting, regression, segmentation, machine learning)
- Confidence working with customer-level, first-party data at scale
- The ability to translate complex analysis into clear, compelling stories for non-technical audiences and build trusted-advisor relationships with senior stakeholders
- A forward-thinking, curious mindset with a drive to innovate and improve measurement approaches
- Excellent organisation skills, able to juggle multiple complex projects and stakeholder groups
- Proven people leadership, motivating, developing, and growing high-performing data science teams
- Understanding of data pipelines/data warehouse environments to partner effectively with data engineering/platform teams
- Familiarity with digital measurement tools (e.g. Google Analytics, Criteo)
Don’t meet every single requirement? We still want to hear from you. If you believe you’d thrive in this role, your unique perspective might be just what we’re looking for.
What You’ll Be Doing
Your days will be dynamic. You might find yourself:
- Leading, managing and developing a team of Data Scientists, setting priorities and raising the bar on delivery quality
- Driving new applications of Boots’ Advantage Card first-party data through advanced measurement solutions (e.g. predictive analytics, causal modelling, optimisation)
- Owning and communicating roadmaps, learning agendas, and innovation plans with senior stakeholders at Boots and BMG, showing how advanced analytics unlocks growth and competitive advantage
- Overseeing advanced analytics and insight delivery across projects such as campaign effectiveness, omnichannel measurement, and customer-level analysis
- Acting as a senior analytics partner to clients, leading conversations on objectives, measurement challenges, and insight opportunities
- Identifying and building deeper metrics and measurement solutions for existing and emerging channels to create strategic client value
Our Values: Stay honest. Stay hungry. Stay foolish. Have fun.
Analytics Leader: First-Party Data & Growth Insights in England employer: SMG
Contact Detail:
SMG Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Analytics Leader: First-Party Data & Growth Insights in England
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with yours. This will help you stand out and show that you're genuinely interested in being part of the team.
✨Tip Number 3
Practice your storytelling skills! Be ready to share your experiences and how they relate to the role. Use the STAR method (Situation, Task, Action, Result) to structure your answers and keep them engaging.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our team.
We think you need these skills to ace Analytics Leader: First-Party Data & Growth Insights in England
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for analytics and growth shine through. We want to see how your curiosity and ambition align with our values at StudySmarter.
Tailor Your Experience: Make sure to highlight your relevant experience in marketing effectiveness and advanced analytics. Use specific examples that demonstrate your ability to work with first-party data and translate complex analysis into compelling stories.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and focus on communicating your skills and experiences in a way that's easy to understand.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with StudySmarter!
How to prepare for a job interview at SMG
✨Know Your Data Inside Out
Make sure you’re well-versed in first-party data, especially how it relates to marketing effectiveness. Be ready to discuss specific examples of how you've used data analytics to drive growth in previous roles.
✨Craft Your Story
Prepare to translate complex analyses into compelling narratives. Think about how you can explain your insights to non-technical stakeholders, showcasing your ability to communicate effectively and build trust.
✨Showcase Your Leadership Skills
Be prepared to talk about your experience in leading data science teams. Highlight how you’ve motivated and developed team members, and share examples of how you’ve set priorities and improved delivery quality.
✨Embrace the Buzz of Change
Demonstrate your adaptability and enthusiasm for working in a fast-paced environment. Share instances where you’ve thrived amidst change and how you’ve contributed to innovative measurement approaches.