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- Tasks: Design and run impactful ad campaigns to grow the FAT Karting community.
- Company: Join FAT Karting League, a disruptive sports brand redefining racing culture.
- Benefits: Fast career growth, immediate impact, and a vibrant team culture.
- Why this job: Shape the future of sport while working with industry leaders in a dynamic environment.
- Qualifications: 2-3 years in growth marketing with proven campaign success and creative flair.
- Other info: Work in Oxfordshire and travel to exciting events across the UK.
The predicted salary is between 36000 - 60000 £ per year.
This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board. Most growth roles are about selling someone else's product. This one is about disrupting an entire sport. FAT Karting League is creating the pathway from karting to F1, and you'll be part of the team turning a transformative idea into a worldwide movement.
FAT Karting League has taken the UK & US by storm with our electric karting series; a community driven sports brand breaking down barriers to entry, removing 95% of the traditional costs, and redefining racing culture for a new generation. With plans to expand to 50+ markets in the next five years, we're moving fast and looking for a Growth Marketing Manager who shares our ambition. This is your chance to help shape the future of a disruptive brand with massive global potential.
You’ll play a central role in building scalable growth processes, driving demand, and converting hype into loyal fans. From digital campaigns that sell out races to repeatable playbooks that unlock new markets, your work will directly fuel our expansion.
What You’ll Do- Design and run high impact ad campaigns across Meta, Google, email sequences, influencers, and partnerships to fill grids and grow the community.
- Own and optimise the customer funnel, driving improvements in conversion from awareness through to ticket sales and season pass renewals.
- Develop and own scalable growth playbooks that drive repeatable success in hub launches, customer acquisition, onboarding and retention.
- Lead on data & reporting - define the key metrics, monitor performance, and feedback insights that drive decisions.
- Support hub growth - work with local teams to launch new hubs, providing them with the tools, campaigns and support to succeed.
- Work cross-functionally with product, operations and brand marketing to align growth initiatives with brand storytelling.
If you’ve ever dreamed of working at the intersection of sport, culture, and brand-building, this is it. Build a sport. Not a product, not an app - a sport. Your campaigns will literally decide how fast FAT Karting scales worldwide.
Our team is headed up by the best in the business: Rob Smedley, former Ferrari F1 Engineer and Ferdi Porsche, CEO of FAT International. Front row seat. Upper Heyford (Oxfordshire) isn’t a drag; it’s the main hub. This is where our F1 engineered karts are designed, drivers are made, and plans are born. You won’t just be watching from behind a laptop - you’ll be in the thick of it.
Immediate impact. You’ll see your work pay off instantly as we go from 3 to 15+ hubs across multiple markets in the next 18 months. Fast track career upside. This role is built to evolve into Head of Growth role as we scale. Culture + adrenaline. Join a young, hungry team rewriting the motorsport story for a new generation. Action > ego, always.
What You Bring - essentials- 2-3 years’ experience in growth, digital, or performance marketing, at a fast-paced consumer brand, event company, or agency.
- Proof you can run paid campaigns that actually deliver ROI.
- Strong grasp of funnel optimisation and CRM/email marketing (HubSpot experience is a plus).
- A creative, content-savvy mindset: you know how to create ads that work on TikTok, Insta, and beyond.
- Analytical and data-driven, comfortable turning performance into insights and insights into action.
- Energy of a self-starter, hunger of an entrepreneur and excitement to be in on the ground floor of something massive.
- Ability to work at least 3 days a week in our Oxfordshire office.
- Willingness to travel on an ad hoc basis to our events in the UK and beyond.
Growth Marketing Manager in Bicester employer: Smedley Group
Contact Detail:
Smedley Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager in Bicester
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past campaigns and successes. This is your chance to demonstrate how you can drive growth and make an impact, just like we do at StudySmarter.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand their mission and values, especially how they’re disrupting the sport. Tailor your answers to show how you can contribute to their vision and growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of our exciting journey at FAT Karting League.
We think you need these skills to ace Growth Marketing Manager in Bicester
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role and the brand shine through. We want to see that you’re genuinely excited about disrupting the sport and being part of our journey!
Tailor Your Experience: Make sure to highlight your relevant experience in growth marketing. We’re looking for proof that you can run successful campaigns, so share specific examples that demonstrate your skills and achievements.
Be Data-Driven: Since this role is all about optimising funnels and driving conversions, don’t forget to mention your analytical skills. Show us how you've used data to inform your decisions and improve campaign performance in the past.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to see your application and get you into the process quickly. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Smedley Group
✨Know the Brand Inside Out
Before your interview, dive deep into FAT Karting League's mission and values. Understand their unique approach to karting and how they aim to disrupt the sport. This knowledge will not only impress the interviewers but also help you align your answers with their vision.
✨Showcase Your Campaign Successes
Be ready to discuss specific examples of growth marketing campaigns you've run in the past. Highlight the strategies you used, the results achieved, and how you optimised the customer funnel. This will demonstrate your hands-on experience and ability to drive real results.
✨Emphasise Data-Driven Decision Making
FAT Karting League is looking for someone who can turn data into actionable insights. Prepare to talk about how you've used analytics tools to monitor campaign performance and make informed decisions. Bring examples of metrics you've tracked and how they influenced your marketing strategies.
✨Be Ready to Collaborate
This role requires working cross-functionally with various teams. Share experiences where you've successfully collaborated with product, operations, or brand marketing teams. Highlight your communication skills and how you can contribute to a cohesive team environment.
