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- Tasks: Own and optimise marketing tech stack, manage email campaigns, and analyse performance metrics.
- Company: Join SmartVault, a leading cloud-based document management solution in a collaborative environment.
- Benefits: Enjoy top-notch health benefits, generous vacation time, and hybrid remote work options.
- Why this job: Make a real impact on customer journeys while working with cutting-edge marketing tools.
- Qualifications: 3-5 years in B2B SaaS marketing, strong skills in marketing automation and email management.
- Other info: Diverse and inclusive culture with excellent career growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
Overview
Who We Are…
About Us
SmartVault is a cloud-based document management and file-sharing solution for small-to-medium-sized businesses, professional accountants, and bookkeepers. In 2017, SmartVault became part of the GetBusy Group, which is AIM-listed and currently trading on the London Stock Exchange. SmartVault continues to operate as a wholly owned subsidiary in the US, but we are now part of a much larger global team with expanded products serving the US, UK, and Australia/New Zealand markets.
SmartVault Team Culture and Values
SmartVault is a collaborative environment, where the number one goal is to solve problems for our customers. We use data to make informed decisions, and we work hard to be transparent with each other and with our customers. Our ultimate purpose is to make people’s lives better at work, so they can focus on higher-value activities in their business or personal lives. Learn more about our business and our values.
Key Responsibilities
Marketing Operations (60%)
- Own and optimize our marketing tech stack, including Pardot, Outreach, ZoomInfo, and Salesforce, to improve lead flow, campaign execution, attribution, and reporting
- Build and maintain scalable processes for lead scoring, campaign tracking, data cleanliness, and lifecycle workflows
- Partner with Business Operations to ensure seamless lead handoff, proper routing, and pipeline visibility
- Monitor and analyze funnel performance metrics, providing insights to improve marketing ROI and campaign effectiveness
- Support campaign tagging, list segmentation, and contact management in collaboration with marketing team members
Email Marketing (40%)
- Develop and execute the email strategy across the full customer journey, from lead nurturing and webinar promotion to onboarding, retention, and upsell campaigns
- Build and test segmented email campaigns in Pardot and Outreach, with a strong focus on deliverability, performance, and personalization
- Work closely with content, product marketing, and customer success teams to craft compelling messaging for targeted email programs
- Analyze open rates, CTRs, and conversion rates to continuously optimize and report on performance
- Own A/B testing and experimentation across email templates, subject lines, and send times to drive better results
Essential Skills
- Bachelor’s degree in Marketing, Communications, Business, or related field (preferred)
- 3–5 years of experience in B2B SaaS marketing with a strong focus on marketing automation and email campaign management
- Hands-on experience with marketing automation tools (Pardot preferred), CRM systems (Salesforce preferred), and data analysis tools (e.g. Tableau)
- Strong understanding of funnel reporting, attribution models, and lead lifecycle stages
- Proven ability to build, segment, and optimize email programs across multiple audience types
- Experience partnering with Sales and Customer Success to drive pipeline and customer retention initiatives
- Meticulous attention to detail, with excellent project management and prioritization skills
- A passion for data, experimentation, and continuous optimization
Benefits of Working at SmartVault
We’re striving to make SmartVault the best place to work in Houston. We work in a relaxed environment that emphasizes work/life balance. Our health benefits are top-notch, vacation time is generous, and we encourage community involvement with time off to volunteer. We also offer hybrid remote working. Learn more about our benefits.
We value diversity at SmartVault, and we\\\’re committed to creating an inclusive culture where everyone can be themselves and reach their full potential. We actively encourage applications from people of all backgrounds and cultures and believe that a diverse team helps build the best products, deliver the best services, and tackle the diverse and exciting challenges we face.
Pre-Employment Checks
We take the security of our business and our duty of care to our customers and their data very seriously, so we need to check that you don’t have any adverse history that could pose a legitimate security risk to our business or customers. To do this, we perform background checks on you if you are offered the job. We will not discriminate unfairly against you based on any information revealed in those checks.
How We Use Your Personal Data
We take data protection very seriously at GetBusy. To find out how we will use your personal data during this application process, please visit GetBusy Applicant Privacy Policy.
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Marketing Operations Manager Marketing · Houston · employer: SmartVault Corporation
Contact Detail:
SmartVault Corporation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Operations Manager Marketing · Houston ·
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend local meetups, and engage with professionals on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Prepare for interviews by researching SmartVault and understanding our products and values. Tailor your responses to show how your skills align with our mission to make people’s lives better at work.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience in B2B SaaS marketing and your knowledge of tools like Pardot and Salesforce can contribute to our marketing operations. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the SmartVault team.
We think you need these skills to ace Marketing Operations Manager Marketing · Houston ·
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Marketing Operations Manager role. Highlight your experience with marketing automation tools like Pardot and Salesforce, and show us how you've optimised email campaigns in the past.
Show Your Data Skills: We love data! Include examples of how you've used data analysis to improve marketing ROI or campaign effectiveness. Mention any tools you’ve used, like Tableau, to back up your claims.
Be Clear and Concise: Keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to see your key achievements and skills at a glance.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at SmartVault Corporation
✨Know Your Tech Stack
Familiarise yourself with the marketing tools mentioned in the job description, like Pardot and Salesforce. Be ready to discuss how you've used these platforms in your previous roles to optimise lead flow and campaign execution.
✨Showcase Your Data Skills
Prepare examples of how you've used data analysis to improve marketing ROI. Discuss specific metrics you've monitored, such as open rates and conversion rates, and how you’ve applied insights from these metrics to enhance campaign effectiveness.
✨Collaborative Mindset
SmartVault values collaboration, so be prepared to talk about how you've partnered with sales and customer success teams in the past. Highlight any successful initiatives that resulted from these partnerships, especially those that drove pipeline or customer retention.
✨Emphasise Attention to Detail
Given the meticulous nature of the role, share examples that demonstrate your project management skills and attention to detail. Discuss how you've maintained data cleanliness and built scalable processes in your previous positions.
