At a Glance
- Tasks: Lead field marketing strategy and execution across EMEA, driving enterprise revenue growth.
- Company: Dynamic company focused on innovative marketing solutions in a hybrid work environment.
- Benefits: Competitive salary, flexible working arrangements, and opportunities for professional development.
- Other info: Join a collaborative team and thrive in an evolving environment with excellent growth potential.
- Why this job: Shape the future of marketing in diverse markets and make a significant impact.
- Qualifications: Proven leadership experience in field marketing and strong strategic thinking skills.
The predicted salary is between 100000 - 150000 £ per year.
We are seeking a Sr. Director, Field Marketing EMEA to lead enterprise‑focused field marketing strategy and execution across EMEA, in close partnership with regional Sales leadership. This role is accountable for pipeline contribution, investment strategy, and operational rigor across key EMEA markets, with a strong emphasis on enterprise revenue growth.
This role, based hybrid in London, is a builder role for an experienced leader who thrives in evolving environments and is excited to establish, scale, and mature field marketing capabilities across diverse markets. As a senior leader in the Go‑to‑Market organization, you will define what success looks like for EMEA Field Marketing and contribute to the operating model, team, and programs required to deliver predictable pipeline impact across complex and varied markets.
You will balance global consistency with local market nuance, while serving as a strong voice for EMEA in global planning and prioritization.
What You’ll Do- Own EMEA field marketing strategy aligned to enterprise revenue targets, pipeline gaps, and regional sales priorities
- Lead the team responsible for field marketing, regional programs, and partner marketing across EMEA
- Define success metrics and accountability, including pipeline contribution, coverage, and deal acceleration
- Establish regular pipeline and performance inspection cadences with Sales to identify gaps and course‑correct quickly
- Establish Field Marketing Managers and Partner Marketing Managers as the strategic marketing partner of Sales
- Partner closely with EMEA Sales leadership on territory planning
Sr. Director, Field Marketing EMEA in London employer: Smartsheet Inc
Contact Detail:
Smartsheet Inc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sr. Director, Field Marketing EMEA in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Sr. Director role. Personal recommendations can make a huge difference, so don’t be shy about asking for introductions.
✨Tip Number 2
Prepare for interviews by researching the company’s field marketing strategies and recent successes. This shows you’re genuinely interested and ready to contribute to their goals right from the get-go.
✨Tip Number 3
Practice your pitch! Be ready to articulate how your experience aligns with their needs, especially around pipeline contribution and revenue growth. We want to hear how you can drive results in EMEA!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team.
We think you need these skills to ace Sr. Director, Field Marketing EMEA in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Sr. Director, Field Marketing EMEA. Highlight your experience in leading field marketing strategies and how you've contributed to pipeline growth in previous roles. We want to see how you can bring that expertise to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of your successes in enterprise marketing and how you’ve navigated complex markets. We love a good story that showcases your skills!
Showcase Your Leadership Style: As a senior leader, we want to know how you lead teams and drive results. In your application, mention your approach to building and scaling marketing capabilities. Let us see your vision for leading a diverse team in the EMEA region!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates. Plus, it’s super easy – just follow the prompts and let us see what you’ve got!
How to prepare for a job interview at Smartsheet Inc
✨Know Your Market
Before the interview, dive deep into the EMEA market landscape. Understand the key players, trends, and challenges in field marketing. This knowledge will help you demonstrate your expertise and show that you're ready to tackle the role head-on.
✨Align with Sales Strategies
Since this role involves close collaboration with regional Sales leadership, be prepared to discuss how you can align field marketing strategies with sales priorities. Bring examples of past experiences where you've successfully partnered with sales teams to drive revenue growth.
✨Define Success Metrics
Be ready to talk about how you would define success for the EMEA Field Marketing team. Discuss specific metrics you would use to measure pipeline contribution and deal acceleration, and how you would implement regular performance inspections with Sales.
✨Showcase Your Leadership Style
As a senior leader, your ability to build and scale teams is crucial. Share your leadership philosophy and provide examples of how you've developed marketing capabilities in previous roles. Highlight your adaptability in evolving environments and your approach to fostering collaboration.