Communications Director (Digital / Social)
Communications Director (Digital / Social)

Communications Director (Digital / Social)

Belfast Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead a digital content team to create impactful campaigns for global brands.
  • Company: Join Smarts, a top UK PR & Creative agency with a dynamic international presence.
  • Benefits: Enjoy hybrid working, competitive salary, and excellent perks.
  • Why this job: Be part of exciting projects with renowned brands and make a real impact.
  • Qualifications: 6+ years in digital communications with strong analytical and leadership skills.
  • Other info: Opportunity for travel and collaboration with diverse teams.

The predicted salary is between 43200 - 72000 £ per year.

Communications Director

Based in Belfast or London

Hybrid working – 2 days in the office

Competitive salary plus excellent benefits

About Smarts

Smarts is one of the UK’s top PR & Creative agencies and one of the fastest growing in the PR Week Top 20. From our offices in Belfast, London, Glasgow, Amsterdam, and New York, our 180+ team deliver award-winning work nationally and internationally for brands like Booking.com, Zalando, Guinness, British Gas, Bosch, Diageo Bar Academy and Johnnie Walker.

A multi-disciplinary agency, our expertise stretches beyond traditional PR and media relations, into social and digital, influencer partnerships, content creation and more.

About the Role: Communications Director (Digital/Social)

We have a unique opportunity for a Communications Director to join our team and work on some of our most exciting accounts including the Diageo portfolio.

An expert in digital communications strategy & content, they will have a track record of leading a digital content production team to deliver stand-out work and results. Demonstrating the ability to review digital performance and identify clear insights and actions to optimise performance. An integral part of the team, they will work alongside senior leads to build a deep and trusted partnership with clients.

Constantly striving to achieve bigger, better, more creative campaigns and results for clients that help grow fame and reputation for them and us.

Key Responsibilities

  • Leading digital content production team to deliver against strategy and achieve KPIs.
  • Managing the delivery of a multi-channel digital comms plans across global markets.
  • Supporting global comms teams to the deliver digital comms strategy in different global markets and achieve KPIs.
  • Line managing an ambitious team.

About you

We are looking for someone with over 6 years of experience, someone with a can-do attitude who is curious and committed.

Knowledge

  • Excellent knowledge of digital content strategy and production
  • Experience working on global brands
  • Experience working along global team to deliver strategy/campaign and achieve results. Experience using GA4 & other analytics tools
  • Knowledge of social & newsletter strategy
  • Knowledge of SEO strategy and implementation

Key Skills

  • Organisational skills, good project manager and multi-tasker
  • Strong presentation skills
  • High attention to detail
  • Process improvement mindset
  • Analytical and logical problem-solving skills
  • Clear communicator: written & verbal
  • Process improvement mindset Abilities
  • Trusted with clients and confident giving counsel
  • Able to manage teams and nurture junior talent
  • Able to work with teams from around the business, influencer experts, designers, content creators etc
  • Ability to independently run projects
  • Ability to manage budget and cost projects
  • Ability to think out of the box
  • Ability to work under pressure and to tight deadlines

The role may also include some travel, as and when required.

If you feel this could be a good fit for you, please apply today.

Communications Director (Digital / Social) employer: Smarts

At Smarts, we pride ourselves on being a leading PR & Creative agency that fosters a dynamic and inclusive work culture. With hybrid working options in vibrant cities like Belfast and London, we offer competitive salaries, excellent benefits, and ample opportunities for professional growth. Join our passionate team of over 180 experts and collaborate on exciting global brands while enjoying a supportive environment that encourages creativity and innovation.
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Contact Detail:

Smarts Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Communications Director (Digital / Social)

✨Tip Number 1

Familiarize yourself with the latest trends in digital communications and social media. This will not only help you understand the landscape but also allow you to speak confidently about innovative strategies during your interview.

✨Tip Number 2

Showcase your experience with global brands by preparing specific examples of successful campaigns you've led. Highlight how you collaborated with diverse teams to achieve results, as this aligns with our focus on multi-channel digital comms.

✨Tip Number 3

Brush up on your analytical skills, especially with tools like GA4. Be ready to discuss how you've used data to optimize digital performance and drive campaign success in previous roles.

✨Tip Number 4

Prepare to demonstrate your leadership abilities. Think of examples where you've managed a team or mentored junior talent, as we value strong leaders who can nurture and inspire others.

We think you need these skills to ace Communications Director (Digital / Social)

Digital Communications Strategy
Content Production Management
Performance Analysis
Multi-Channel Campaign Management
Global Brand Experience
Team Leadership
Google Analytics 4 (GA4)
Social Media Strategy
Newsletter Strategy
SEO Strategy and Implementation
Organizational Skills
Project Management
Presentation Skills
Attention to Detail
Process Improvement Mindset
Analytical Problem-Solving
Clear Communication Skills
Client Relationship Management
Budget Management
Creative Thinking
Ability to Work Under Pressure

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in digital communications and content strategy. Include specific examples of campaigns you've led and the results achieved, especially for global brands.

Craft a Compelling Cover Letter: In your cover letter, express your passion for digital communications and your understanding of the role. Mention your experience with analytics tools like GA4 and how you've used insights to optimize performance.

Showcase Leadership Skills: Emphasize your ability to manage teams and nurture junior talent. Provide examples of how you've successfully led a team to deliver on KPIs and achieve campaign goals.

Demonstrate Analytical Thinking: Highlight your analytical skills by discussing how you've used data to inform your strategies. Mention any specific instances where your insights led to improved campaign performance.

How to prepare for a job interview at Smarts

✨Showcase Your Digital Expertise

Be prepared to discuss your experience with digital communications strategy and content production. Highlight specific campaigns you've led, the results achieved, and how you utilized analytics tools like GA4 to optimize performance.

✨Demonstrate Leadership Skills

Since this role involves managing a team, share examples of how you've successfully led teams in the past. Discuss your approach to nurturing junior talent and fostering a collaborative environment.

✨Prepare for Global Perspectives

Given the global nature of the accounts you'll be working on, familiarize yourself with different market dynamics. Be ready to discuss how you've adapted strategies for various global markets and the challenges you faced.

✨Communicate Clearly and Confidently

As a Communications Director, strong communication skills are essential. Practice articulating your thoughts clearly and confidently, both in writing and verbally. Prepare to present your ideas and strategies effectively during the interview.

Communications Director (Digital / Social)
Smarts
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  • Communications Director (Digital / Social)

    Belfast
    Full-Time
    43200 - 72000 £ / year (est.)

    Application deadline: 2027-01-29

  • S

    Smarts

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