Director, Enterprise Sales - Northern Europe
Director, Enterprise Sales - Northern Europe

Director, Enterprise Sales - Northern Europe

London Full-Time 72000 - 108000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead and develop a high-performing sales team while managing key enterprise accounts.
  • Company: Join Smartly, a leading platform in performance marketing automation.
  • Benefits: Competitive salary, performance incentives, and a people-first culture.
  • Why this job: Drive growth for world-class brands using cutting-edge marketing technology.
  • Qualifications: 10+ years in SaaS or digital marketing with leadership experience.
  • Other info: Opportunity to thrive in a fast-growing global tech company.

The predicted salary is between 72000 - 108000 ÂŁ per year.

Director, Enterprise Sales – Northern Europe

London, England, United Kingdom

About Smartly

Smartly is the leading platform for performance marketing automation, empowering the world’s largest brands and agencies to manage, optimize, and scale their digital advertising across social and retail media channels. We partner with global enterprises to drive measurable growth through creative automation, intelligent optimization, and data-driven insights.

Our customers include some of the most recognized brands across retail, travel, e-commerce, and consumer goods. As we continue to expand across EMEA, we’re seeking a proven commercial leader to drive growth across Northern Europe.

Role Overview

The director, enterprise sales – Northern Europe will lead Smartly’s commercial success across key markets in the region, including the UK, France, Benelux, and Nordics. This player/coach role combines strategic leadership with hands‑on execution—managing a team of high‑performing account executives while also owning a personal book of enterprise global accounts.

This is a unique opportunity for a driven, entrepreneurial leader who thrives in both strategic and client‑facing environments. You will work closely with marketing, customer success, partnerships, agency and product teams to accelerate revenue growth and expand Smartly’s presence among enterprise advertisers.

Key ResponsibilitiesLeadership & Team Management

  • Lead, coach, and develop a team of account executives across Northern Europe, ensuring consistent performance and professional growth.
  • Set clear goals, forecast accurately, and implement best‑in‑class sales practices.
  • Foster a culture of accountability, collaboration, and excellence within the team.

Commercial Execution

  • Personally own and manage a portfolio of high‑value enterprise accounts, including global brands with multi‑market operations.
  • Drive the full sales cycle: from strategic prospecting to complex deal structuring and closing.
  • Build and maintain strong C‑level and senior stakeholder relationships with key clients and partners.
  • Achieve and exceed regional revenue targets and individual sales quotas.
  • Define and execute the go‑to‑market strategy for Northern Europe, in alignment with Smartly’s EMEA growth objectives.
  • Identify new business opportunities and partnerships across target verticals.
  • Work cross‑functionally with agency, customer success, and product to ensure customer success and long‑term retention.
  • Represent Smartly at industry events, conferences, and executive meetings in the region.

Qualifications & Experience

  • 10+ years of commercial experience in SaaS or digital marketing, with a strong record of success in enterprise sales.
  • 3+ years of leadership experience managing sales teams within high‑growth technology or adtech environments.
  • Proven ability to close complex, multi‑stakeholder enterprise deals.
  • Deep understanding of digital advertising, media buying, and marketing automation.
  • Strong leadership, coaching, and mentoring skills with a player/coach mindset.
  • Exceptional communication and presentation skills, with the ability to engage C‑level stakeholders.
  • Fluent in English; additional Northern European languages are a plus.
  • Willingness to travel across the region as required.

Why Join Smartly

  • Join a fast‑growing, global tech company redefining performance marketing.
  • Work with world‑class brands and cutting‑edge marketing technology.
  • Be part of a collaborative, high‑performing, and people‑first culture.
  • Competitive compensation package, including performance‑based incentives.

Smartly is committed to being a great place for growth‑minded individuals to thrive. Explore more in our Culture Handbook!

Apply now and build your future with Smartly!

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Director, Enterprise Sales - Northern Europe employer: Smartly.io

Smartly is an exceptional employer that champions a collaborative and high-performing culture, making it an ideal workplace for growth-minded individuals. With a competitive compensation package and a commitment to employee development, you will have the opportunity to lead a talented team while working with world-class brands in the dynamic field of performance marketing. Join us in London and be part of a company that values innovation and empowers its employees to thrive.
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Contact Detail:

Smartly.io Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Director, Enterprise Sales - Northern Europe

✨Tip Number 1

Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. You never know who might have the inside scoop on job openings or can put in a good word for you.

✨Tip Number 2

Prepare for those interviews by researching Smartly and its competitors. Understand their products and how they fit into the market. This will help you stand out and show that you're genuinely interested in the role.

✨Tip Number 3

Practice your pitch! Be ready to talk about your experience and how it aligns with the Director, Enterprise Sales role. Highlight your leadership skills and success in driving revenue growth—this is your time to shine!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Smartly team.

We think you need these skills to ace Director, Enterprise Sales - Northern Europe

Leadership
Team Management
Sales Strategy
Account Management
Client Relationship Management
Commercial Acumen
Digital Advertising Knowledge
SaaS Experience
Presentation Skills
Negotiation Skills
Cross-Functional Collaboration
Revenue Growth Strategy
Stakeholder Engagement
Problem-Solving Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Director, Enterprise Sales role. Highlight your leadership experience and any successes in enterprise sales to catch our eye!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for Smartly. Share specific examples of how you've driven growth and managed teams in the past.

Showcase Your Achievements: When detailing your experience, focus on quantifiable achievements. Numbers speak volumes, so if you've exceeded sales targets or led successful projects, let us know!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows us you’re serious about joining the Smartly team!

How to prepare for a job interview at Smartly.io

✨Know Your Numbers

As a Director of Enterprise Sales, you'll need to demonstrate your understanding of sales metrics and performance indicators. Be prepared to discuss your past achievements in terms of revenue growth, deal sizes, and team performance. Bring specific examples that showcase how you've driven results in previous roles.

✨Showcase Your Leadership Style

This role requires a strong leader who can coach and develop a team. Think about your leadership philosophy and be ready to share examples of how you've successfully managed teams in high-pressure environments. Highlight your player/coach approach and how you balance strategic oversight with hands-on execution.

✨Understand the Market Landscape

Familiarise yourself with the digital advertising landscape in Northern Europe. Research key players, trends, and challenges in the market. This knowledge will not only impress your interviewers but also help you articulate how you plan to drive Smartly's growth in the region.

✨Prepare for C-Level Conversations

Since you'll be engaging with senior stakeholders, practice articulating your value proposition clearly and confidently. Prepare to discuss how you build and maintain relationships with C-level executives, and think of scenarios where you've successfully navigated complex stakeholder environments.

Director, Enterprise Sales - Northern Europe
Smartly.io
Location: London
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  • Director, Enterprise Sales - Northern Europe

    London
    Full-Time
    72000 - 108000 ÂŁ / year (est.)
  • S

    Smartly.io

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