Strategic Communications, Public Relations & Technology Business Development Manager
Blackburn, UK (Hybrid) £41,400 per annum Full-Time
Job Description
Blackburn, UK (Hybrid) £41,400 per annum Full-Time
Relevant Skilled Worker Occupational Alignment
This role is designed to align with higher-skilled professional duties commonly associated with strategic public relations, business research, market intelligence, commercial development, and technology-sector stakeholder engagement.
Role Overview
Smartech IT Solutions Ltd is seeking a senior Strategic Communications, Public Relations & Technology Business Development Manager to support the growth, positioning, and international commercial development of its UK branch.
Smartech IT Solutions Ltd operates in the United Kingdom as part of a wider business structure with its main office in Oman. The role therefore requires a professional who can operate confidently across UK and Middle Eastern business environments, communicate effectively with ownership-level stakeholders, and help connect the UK branch with the company’s wider leadership, partner, client, and investor networks.
This is a senior professional role combining strategic communications, public relations, business research, market intelligence, technology-sector positioning, stakeholder engagement, and commercial development. The successful candidate will help strengthen how Smartech presents itself to clients, technology partners, vendors, investors, public‑sector contacts, media audiences, and international stakeholders.
The role is particularly important as Smartech continues to expand its work across IT solutions, SaaS products, AI‑enabled digital services, e‑commerce platforms, digital publishing technologies, educational technology, automation tools, and wider technology‑led business services.
This is not a routine marketing or sales role. It is a strategic, research‑led, commercially focused position for someone who can combine communication expertise, technology‑sector understanding, business analysis, stakeholder influence, and international relationship‑building to support measurable company growth.
Purpose of the Role
The purpose of this role is to help Smartech UK become more visible, credible, and commercially competitive in the UK and international technology markets.
The postholder will be responsible for developing strategic communication plans, strengthening the company’s public and commercial reputation, identifying new business opportunities, researching markets and competitors, supporting technology‑sector growth campaigns, and representing the company in high‑value stakeholder discussions.
The role also requires the ability to communicate complex technology services, including AI‑supported solutions, SaaS products, digital transformation services, cloud‑based platforms, e‑commerce systems, and software‑related offerings, in a clear and commercially persuasive way.
Key Responsibilities
- Develop and lead Smartech UK’s strategic communications, public relations, brand positioning, stakeholder engagement, and market representation strategy.
- Align the UK branch’s communications and business development activity with the wider company direction, including regular coordination with senior stakeholders connected to the main office in Oman.
- Build a clear, credible, and professional corporate voice across company profiles, client proposals, investor materials, sales presentations, media content, public‑facing campaigns, and stakeholder briefings.
- Represent Smartech in business meetings, technology exhibitions, trade shows, seminars, partnership discussions, stakeholder meetings, and international networking opportunities.
- Build and maintain professional relationships with clients, partners, suppliers, public‑sector contacts, media representatives, technology vendors, investors, ownership‑level stakeholders, and international business contacts.
- Conduct market, competitor, customer, media, and technology‑sector research to identify commercial opportunities and support evidence‑based decision‑making.
- Research and assess growth opportunities across IT services, SaaS platforms, AI‑enabled digital solutions, e‑commerce systems, digital publishing, educational technology, automation tools, and related technology sectors.
- Develop business intelligence reports, market‑entry analysis, competitor reviews, customer insight reports, and strategic recommendations for senior leadership.
- Lead communications and outreach activity that supports sales pipelines, partnership building, lead generation, brand awareness, and market credibility.
- Translate technical products and services into clear, persuasive, commercially relevant messages for business, public‑sector, investor, and non‑technical audiences.
- Support the positioning of Smartech’s AI‑enabled, cloud‑based, SaaS, digital transformation, and software‑related services in competitive markets.
- Prepare professional reports, strategic communication plans, market research documents, business development plans, campaign proposals, press materials, and senior stakeholder briefings.
- Support product launches, service promotions, corporate announcements, media‑facing communications, and technology‑sector growth campaigns.
- Identify and develop strategic partnership opportunities with technology providers, regional business networks, digital platforms, public‑sector contacts, and commercial prospects.
- Monitor technology trends, AI adoption, customer behaviour, competitor activity, public perception, and emerging commercial opportunities relevant to Smartech’s services.
- Strengthen Smartech’s reputation as a trusted, capable, internationally connected, and forward‑looking technology company.
- Help position the UK branch as a serious contributor to the company’s wider international growth strategy.
Required Qualifications and Experience
- Advanced academic or professional background in a relevant field such as strategic communication, public relations, media, business management, technology management, information systems, digital business, IT management, marketing, international business, business analytics, or a closely related discipline.
- Strong understanding of strategic communication, stakeholder influence, business research, market intelligence, organisational reputation, and commercial positioning.
- Substantial experience in technology, IT services, SaaS, software, digital transformation, AI‑enabled services, e‑commerce, digital platforms, publishing technology, educational technology, or a related commercial environment.
- Proven experience in a senior or influential role involving business development, strategic communications, public relations, stakeholder management, client engagement, sales support, market research, partnership development, or corporate representation.
- Demonstrated ability to convert market insight, communication strategy, and stakeholder relationships into measurable organisational and commercial value.
- Strong understanding of how technology companies build credibility, communicate innovation, differentiate services, and compete in complex markets.
- Experience preparing high‑quality business reports, client‑facing proposals, strategic plans, communications materials, market analysis, and stakeholder presentations.
- Ability to work across different business cultures, especially UK and Middle Eastern stakeholder environments.
- Excellent written and spoken English, with the ability to produce clear, professional, and persuasive corporate, commercial, technical, and media‑facing content.
- Ability and willingness to travel within the UK and internationally for meetings, exhibitions, business development, partnership building, and company representation.
Essential Skills
- Strategic communication, public relations, stakeholder engagement, and reputation management.
- Business research, market intelligence, competitor analysis, customer insight, and commercial opportunity assessment.
- Technology‑sector understanding, including the ability to explain IT services, SaaS products, AI‑enabled tools, digital platforms, cloud‑based services, e‑commerce systems, and software solutions to different audiences.
- Senior‑level presentation, negotiation, relationship‑building, and corporate representation skills.
- Ability to develop and deliver communication strategies that support sales growth, market entry, partnership development, and brand credibility.
- Strong commercial awareness, including understanding of lead generation, sales pipelines, customer acquisition, stakeholder mapping, strategic partnerships, and market positioning.
- Ability to prepare sales‑supporting materials, partnership proposals, client presentations, campaign plans, business development reports, and senior‑level briefings.
- Confidence working directly with directors, technical teams, clients, external partners, media contacts, ownership‑level representatives, and international stakeholders.
- Strong analytical ability, including the capacity to interpret market data, customer behaviour, competitor positioning, technology trends, and campaign performance.
- Professional judgement to protect and enhance the company’s reputation in public, commercial, digital, and international settings.
- Ability to lead strategic initiatives independently while working closely with senior management and technical teams.
- Cross‑cultural communication skills and the ability to build trust with stakeholders across the UK, Oman, the Gulf region, and wider international markets.
Technology and Innovation Focus
The successful candidate will support Smartech’s positioning in fast‑moving areas of the technology market, including:
- AI‑enabled business solutions and automation tools.
- SaaS products and subscription‑based digital platforms.
- Cloud‑based IT services and digital transformation solutions.
- E‑commerce systems and online business platforms.
- Digital publishing and content technology.
- Educational technology and online learning platforms.
- Data‑driven customer engagement and digital communication strategies.
- Technology‑sector market research, competitor positioning, and commercial intelligence.
The role requires the ability to understand these areas at a strategic and commercial level and communicate their value clearly to clients, partners, investors, and stakeholders.
Desirable Skills
- Fluency in Arabic would be a strong advantage, particularly for communication with owners, senior stakeholders, partners, and regional contacts connected to the company’s Oman‑based main office.
- Additional language skills relevant to Oman, the Gulf region, the Middle East, or wider regional business environments would be highly beneficial.
- Experience working with Omani, Gulf, Middle Eastern, or international business stakeholders.
- Experience in IT sales, software sales, SaaS business development, digital transformation, AI‑enabled solutions, technology consulting, managed IT services, or cloud‑based business services.
- Previous responsibility for corporate communications, public relations, media outreach, brand reputation, market research, stakeholder engagement, or strategic positioning within a technology company.
- Experience representing a company at exhibitions, conferences, trade shows, public speaking events, international business forums, or high‑level partnership discussions.
- Knowledge of digital publishing, e‑commerce, online platforms, educational technology, content technology, AI‑supported tools, software platforms, or digital transformation solutions.
- Experience supporting communication between branch offices, overseas headquarters, investors, owners, senior leadership, and regional partners.
- Experience engaging with diverse communities, international clients, or multicultural business networks.
Candidate Profile
- The ideal candidate is a strategic, articulate, commercially aware professional who understands how communication, technology, market research, and business development work together.
- They will be comfortable moving between boardroom discussions, client conversations, technical service explanations, media‑facing communication, sales‑supporting activity, stakeholder engagement, and long‑term market strategy.
- They should be able to build trust quickly, identify opportunity, influence perception, produce high‑quality business analysis, and represent Smartech professionally in UK and international settings.
- This role is suited to someone who combines strategic communication insight with practical commercial judgement and a strong understanding of technology‑led business growth. The right person will be able to think analytically, speak persuasively, write with authority, engage senior stakeholders across cultures, and help turn relationships into business growth.
What Success Looks Like
Success in this role will mean:
- Stronger public and commercial visibility for Smartech UK.
- Clearer and more professional company messaging.
- Improved stakeholder confidence across UK and international markets.
- Stronger alignment between the UK branch and the Oman‑based main office.
- Better market intelligence and competitor awareness.
- More effective sales‑supporting communications.
- New business development opportunities.
- Stronger strategic partnerships.
- Improved positioning of Smartech’s technology, SaaS, AI‑enabled, and digital services.
- A stronger reputation for Smartech as a trusted and forward‑looking technology company.
The successful candidate will play a direct role in helping Smartech UK move to a higher level of professional recognition, market influence, stakeholder confidence, and commercial growth.
About Smartech IT Solutions Ltd
Smartech IT Solutions Ltd is a technology company based in Blackburn, UK, operating as part of a wider business structure with its main office in Oman.
The company provides IT solutions, digital services, software‑related support, SaaS products, AI‑enabled digital tools, e‑commerce support, digital publishing solutions, educational technology services, and technology‑driven business services to clients across different sectors.
As Smartech continues to expand, the UK branch is investing in stronger communications, better public positioning, deeper partnerships, sharper market intelligence, and wider commercial reach. This role is central to that next stage of growth.
How to Apply
Applicants should submit a CV and covering letter explaining how their experience in strategic communications, public relations, business development, market research, stakeholder engagement, technology‑sector growth, and international business environments can support Smartech’s next stage of development.
