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For Companies At a Glance
- Tasks: Manage and scale SEM/Display channels across 20+ global markets.
- Company: Join a profitable, founder-led designer eyewear e-commerce group with a dynamic culture.
- Benefits: Enjoy flexible work options, monthly performance bonuses, and fast-track career growth.
- Why this job: Work directly with founders, make a real impact, and thrive in a politics-free environment.
- Qualifications: 5+ years of experience managing high-budget campaigns with strong commercial acumen.
- Other info: Include 'Avocado' in your cover letter to apply!
The predicted salary is between 36000 - 60000 ÂŁ per year.
Location: Work From Home/Remote or Office, Flexible, Full-Time
Reports to: CEO/Senior Management
Compensation: Competitive base + monthly performance bonus + fast-track career growth
About Us
We’re a profitable, founder-led global designer eyewear e-commerce group operating across 20+ markets, with teams across Asia, Europe and beyond. We run all IT and performance marketing in-house — no agencies, no fluff. Our culture is entrepreneurial, execution-driven, and politics-free. If you’re smart, commercial, and love making a real impact, you’ll thrive here.
Why Join
- Exposure to founders & C-level. You’ll work directly with our co-founders and senior leadership, not layers of middle management
- Global International Team, strong company values/culture
- Work from anywhere: WFH or hybrid — your choice
- Real career acceleration: We want to mentor ambitious people and fast-track their growth.
- Monthly bonuses tied to performance and ROI wins
- Flexible holidays and autonomy over your time
- No politics, no red tape — just smart people building something real
About the Role
We’re looking for a commercially minded, analytically sharp SEM & Display Manager who wants to go beyond “managing campaigns” and take real ownership of a core revenue channel across 20+ global markets. You’ll manage and grow our global SEM & Display ecosystem (Google, Facebook etc), scale Revenue performance to targeted ROI, and bring smart ideas to life fast — with full visibility and direct access to the founding team.
What You’ll Do
- Own the day-to-day management and strategic scaling of our SEM/Display channel across 20+ global markets
- Identify, test, and optimize new SEM/Display opportunities to unlock growth and ROI
- Launch and manage disciplined A/B tests to evaluate new creatives, placements, and bidding strategies.
- Support cross-functional collaboration by coordinating with content, design, and sales teams to maximise the impact of campaigns.
- Maintain and grow relationships with ad platform reps, for updates and best practices.
- Lead and mentor junior SEM team
- Translate complex data into clear insights and action plans — no fluff reporting
- Stay ahead of the curve on ad tech, attribution, and best practices in multi-market performance marketing
What We’re Looking For
- 5+ years hands-on experience managing high-budget campaigns (especially Google, Facebook etc)
- Alignment with our company’s 5 core values: Passionate, Entrepreneurial, Smart, Collaborative and Caring
- Strong commercial acumen — not just a technical executor
- Excellent written and verbal English communication
- Self-starter with a bias for action and experimentation
- KPI and naturally ROI driven in all aspects of work
- A strategic mindset with a strong understanding of user behaviour and funnel metrics
- High attention to detail and a proactive, self-starting attitude
- Proven problem-solving ability and creativity in a fast-paced environment
- A passion for learning and improving continuously
To Apply
Provide a cover letter explaining why you would love this role and why you are the most suitable. Include in your letter your current salary expectations and mention the word Avocado.
Global SEM and Display Marketing Manager - United Kingdom employer: SmartBuyGlasses
Contact Detail:
SmartBuyGlasses Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global SEM and Display Marketing Manager - United Kingdom
✨Tip Number 1
Familiarise yourself with the latest trends in SEM and display marketing. Follow industry leaders on social media and subscribe to relevant newsletters to stay updated on best practices and new tools that can enhance your skills.
✨Tip Number 2
Network with professionals in the field by attending webinars, conferences, or local meetups. Building relationships with others in SEM and display marketing can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Showcase your analytical skills by preparing case studies of past campaigns you've managed. Be ready to discuss specific metrics and outcomes during interviews to demonstrate your ability to drive ROI.
✨Tip Number 4
Research SmartBuyGlasses thoroughly. Understand their brand values and recent marketing initiatives so you can tailor your discussions and show how your experience aligns with their goals and culture.
We think you need these skills to ace Global SEM and Display Marketing Manager - United Kingdom
Some tips for your application 🫡
Tailor Your Cover Letter: Craft a cover letter that specifically addresses the role of Global SEM and Display Marketing Manager. Highlight your relevant experience, particularly in managing high-budget campaigns, and explain why you are passionate about this position. Don't forget to include your current salary expectations and the word 'Avocado' as requested.
Showcase Your Achievements: In your CV, focus on quantifiable achievements related to SEM and display marketing. Use metrics to demonstrate how you've successfully scaled revenue performance or optimised campaigns in previous roles. This will help you stand out as a results-driven candidate.
Highlight Relevant Skills: Make sure to emphasise skills that align with the job description, such as strong commercial acumen, strategic mindset, and problem-solving abilities. Mention your experience with tools like Google Ads and Facebook Ads, as well as your ability to translate complex data into actionable insights.
Proofread Your Application: Before submitting your application, thoroughly proofread your cover letter and CV for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial for the role.
How to prepare for a job interview at SmartBuyGlasses
✨Showcase Your Analytical Skills
As a Global SEM and Display Marketing Manager, you'll need to demonstrate your ability to analyse data effectively. Prepare examples of how you've used data to drive decisions in past roles, particularly in managing high-budget campaigns.
✨Understand the Company Culture
Familiarise yourself with the company's core values: Passionate, Entrepreneurial, Smart, Collaborative, and Caring. Be ready to discuss how your personal values align with theirs and provide examples from your experience that reflect these traits.
✨Prepare for Technical Questions
Expect questions about SEM and display marketing strategies, including A/B testing and ROI optimisation. Brush up on the latest trends and best practices in ad tech to show that you're ahead of the curve.
✨Craft a Compelling Cover Letter
Your cover letter is your chance to shine. Clearly explain why you want this role and what makes you the best fit. Don’t forget to include your salary expectations and the word 'Avocado' as requested in the job description!