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- Tasks: Lead impactful research projects to drive smart meter adoption across the UK.
- Company: Join Smart Energy GB, a government-backed organisation promoting a greener energy future.
- Benefits: Enjoy competitive pay, flexible working, and opportunities for personal growth.
- Why this job: Make a real difference in energy efficiency while developing your career in a dynamic environment.
- Qualifications: Experience in marketing research and strong analytical skills are essential.
- Other info: Diverse workplace committed to inclusion and equal opportunities.
The predicted salary is between 36000 - 60000 £ per year.
At Smart Energy GB, we aim to engage and communicate with our diverse nation about the smart meter rollout across England, Scotland, and Wales. We are an independent organisation set up by the government to deliver the national public engagement campaign, raise awareness of smart meters and drive adoption of this technology in everyone's homes. Smart meters are essential building blocks in the creation of a cleaner, greener energy system for the future.
We are looking for a Senior Insight Manager, with experience working in a relevant marketing research or insight role, and extensive knowledge of a range of primary research methodologies, including end-to-end project management of primary research studies (both qualitative or quantitative), ensuring that project designs are appropriate for the business objectives at hand, to join our team in our London office!
Insight & Analytics is a central team within Smart Energy GB. Our task is to help ensure Smart Energy GB’s long-term strategy is planned and grounded in the best possible understanding of our target audiences, consumer behaviour and cutting-edge marketing science.
Responsibilities
- Lead on writing research briefs and ensuring that the design commissioned is appropriate to meet objectives, budgets and timescales.
- Liaise with internal and external stakeholders to deliver insight.
- Lead on designing and delivering research projects conducted in-house with support from junior team members.
- Oversee the scope and delivery of internal or agency-led analytics workstreams.
- Support internal teams in briefing campaigns and lead in the setting of KPIs / success criteria for activity.
- Lead on financial planning, scheduling and design of selected research strands for sign-off by the Head of Insight & Analytics.
- Oversee liaison with research agencies, and provide support to junior team members.
- Perform final reviews on research findings to be published externally.
- Provide line management to executives in the team.
- Manage requests for research and insight from across the business.
- Support the Head of Insight & Analytics in managing and developing the Insight & Analytics team.
- Oversee peer review of third-party research and insight.
- Provide strategic advice to the Head of Insight & Analytics and the Deputy Director of Insight & Strategy.
- Deputise for the Head of Insight & Analytics as and when required.
Skills, experience and competencies
Essential:
- Experience of working in a relevant marketing research or insight role.
- Extensive experience and knowledge of a range of primary research methodologies.
- Strong experience of analysing and generating insight from both qualitative and quantitative data sources.
- Confident and experienced at distilling and interpreting research findings.
- Creative and innovative in your approach to insight.
- Strong organisational skills.
- Confident in building and managing relationships with internal and external stakeholders.
- Up to date with the latest trends in research.
- Experience in line management and coaching of more junior team members.
- Strong IT skills, including Microsoft Office.
- Excellent communication skills (verbal/writing).
Desirable:
- Solid experience of advertising research.
- Understanding and experience of behaviour change theory and research.
- Experience of differing research audiences.
- Appreciation of the objectives and activities of Smart Energy GB.
- Appreciate the diversity of the people and communities of Great Britain.
To apply for the role
Please click 'apply' to be redirected to our careers page to submit your application.
Diversity
Smart Energy GB is an equal opportunity employer and we value diversity. We actively encourage applications from currently under-represented groups.
Senior Insight Manager in London employer: SMART ENERGY GB
Contact Detail:
SMART ENERGY GB Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Insight Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their mission and values, especially how they relate to smart energy. This will help you tailor your answers and show you're genuinely interested.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or use online resources. The more comfortable you are answering questions, the more confident you'll be when it counts.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Senior Insight Manager in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Insight Manager role. Highlight your experience in marketing research and primary research methodologies, as this will show us you understand what we're looking for.
Showcase Your Insights: When writing your application, don’t just list your skills—give us examples of how you've used them to generate insights. We love seeing how candidates have turned data into actionable stories that align with business objectives.
Be Clear and Concise: Keep your writing clear and to the point. We appreciate well-structured applications that are easy to read. Use bullet points where necessary to make your key achievements stand out!
Apply Through Our Website: Don’t forget to apply through our careers page! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, you can find more info about us and the benefits we offer!
How to prepare for a job interview at SMART ENERGY GB
✨Know Your Research Methodologies
Make sure you brush up on various primary research methodologies, both qualitative and quantitative. Be ready to discuss how you've applied these in past projects and how they can be tailored to meet Smart Energy GB's objectives.
✨Showcase Your Insight Skills
Prepare examples of how you've distilled complex data into clear, actionable insights. Think about specific instances where your insights influenced strategic decisions, and be ready to share these stories during the interview.
✨Understand Stakeholder Needs
Familiarise yourself with the different stakeholders you might work with at Smart Energy GB. Be prepared to discuss how you would approach liaising with internal teams and external partners to ensure research findings are effectively utilised.
✨Demonstrate Leadership and Mentoring
As a Senior Insight Manager, you'll likely be managing junior team members. Think of examples where you've successfully led a team or mentored others, and be ready to explain your approach to fostering a collaborative and efficient working environment.
