At a Glance
- Tasks: Design and deliver partner training programs to boost sales and productivity.
- Company: Join Smarsh, a leader in digital communication risk management.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Dynamic, collaborative environment focused on innovation and diversity.
- Why this job: Make a real impact by empowering partners with essential skills and knowledge.
- Qualifications: 5-8 years in partner enablement or sales enablement, with strong communication skills.
The predicted salary is between 81500 - 99000 £ per year.
Smarsh empowers its customers to manage risk and unleash intelligence in their digital communications. Our growing community of over 6500 organizations in regulated industries counts on Smarsh every day to help them spot compliance, legal or reputational risks in 80+ communication channels before those risks become regulatory fines or headlines. Relentless innovation has fueled our journey to consistent leadership recognition from analysts like Gartner and Forrester, and our sustained, aggressive growth has landed Smarsh in the annual Inc. 5000 list of fastest-growing American companies since 2008.
The Partner Enablement Manager (PEM) is responsible for building partner capability at scale — ensuring partners are equipped to sell, position, and deliver Smarsh solutions effectively and consistently. This role owns the design and execution of structured enablement programs, replacing ad hoc training with repeatable, measurable frameworks that drive partner productivity and revenue impact. The PEM operates as a program builder and structured operator, working closely with Channel Account Managers (CAMs) and Partner Success Managers (PSMs) to ensure partners are fully enabled across each stage of the lifecycle. The role is focused on capability building — not direct revenue ownership or renewal execution.
How will you contribute?
- Partner Onboarding & Activation
- Design and deliver structured onboarding programs that accelerate partner readiness and early productivity.
- Build standardized onboarding journeys for new partners.
- Ensure partners are equipped with core sales, technical, and positioning knowledge.
- Partner with CAMs during recruitment and early activation phases.
- Establish clear onboarding milestones and success criteria.
- Enablement Programs & Certification
- Create scalable enablement frameworks that drive consistent partner performance.
- Develop global training curriculum across Channel Sales / Pre-Sales and Partner Success roles.
- Build and manage certification programs aligned to partner tiers and capabilities.
- Launch and manage a centralized Partner Academy (LMS-driven where applicable).
- Ensure ongoing learning paths for new Products, Features, and GTM priorities.
- Content & Tools Development
- Own the creation and distribution of high-quality enablement assets.
- Develop playbooks, sales narratives, demos, and competitive positioning materials.
- Ensure partners have access to consistent, up-to-date enablement resources.
- Partner with Product and Marketing to align content with GTM strategy.
- Equip partners with tools, systems, and sales kits required for execution.
- Program Design for Productivity & Growth
- Build enablement programs that directly improve partner performance and revenue contribution.
- Design structured programs that increase partner pipeline generation and win rates.
- Support launch readiness for new SKUs and solutions.
- Align enablement programs to partner segmentation and tiering models.
- Continuously refine programs based on performance data and feedback.
- Measurement & Continuous Improvement
- Establish a data-driven approach to enablement effectiveness.
- Track KPIs such as partner activation rate, certification completion, and productivity metrics.
- Measure impact of enablement on pipeline and revenue contribution.
- Identify gaps and continuously optimize programs for scale and efficiency.
- Cross-Functional Alignment
- Operate as the central enablement link across internal teams.
- Partner with CAMs to align enablement to growth priorities.
- Support PSMs with targeted enablement where adoption gaps impact renewals.
- Collaborate with Product, Marketing, and Operations to ensure alignment with GTM strategy.
- Ensure consistency across regions while allowing for localized execution.
Role Scope and Boundaries
- Owns: Partner onboarding frameworks and activation programs, Training curricula, certification paths, and Partner Academy, Enablement content, tools, and playbooks, Launch readiness for new products and solutions.
- Does Not Own: Technical Product Training, Revenue quota or pipeline ownership, Renewal forecasting or execution, Commercial negotiation or pricing strategy, Day-to-day account growth strategy.
This role is focused on capability building — not revenue ownership or retention execution.
Ideal Experience Profile
- Program Builder & Structured Operator
- Proven experience building scalable enablement programs and frameworks.
- Ability to create structure in ambiguous environments.
- Strong operational discipline and attention to detail.
- Channel & Partner Enablement Expertise
- Experience working within Channel Partner ecosystems.
- Deep understanding of onboarding, certification, and partner development.
- Ability to translate product complexity into clear, actionable enablement.
- Cross-Functional Influence
- Experience working across Sales, Product, Marketing, and Operations.
- Strong stakeholder management and alignment capabilities.
- Ability to balance global consistency with regional needs.
What will you bring?
- 5–8+ years in Partner Enablement, Sales Enablement, or Channel Programs.
- Experience in SaaS or recurring revenue environments.
- Proven success designing and delivering training or certification programs.
- Familiarity with LMS, PRM (e.g. Magentrix), and CRM platforms (e.g., Salesforce).
- Strong communication, content development, and program management skills.
- Analytical, structured, and execution-focused.
Salary £81,500 - £99,000 a year. The above salary range represents Smarsh's good faith and reasonable estimate of the range of possible base compensation at the time of posting. Any applicable bonus programs will be discussed during the recruiting process. The salary for this role will be set based on a variety of factors, including but not limited to, internal equity, experience, education, location, specialty and training. Local cost of living assessments are done for each new hire at the time of offer.
About our culture Smarsh hires lifelong learners with a passion for innovating with purpose, humility and humor. Collaboration is at the heart of everything we do. We work closely with the most popular communications platforms and the world’s leading cloud infrastructure platforms. We use the latest in AI/ML technology to help our customers break new ground at scale. We are a global organization that values diversity, and we believe that providing opportunities for everyone to be their authentic self is key to our success. Smarsh leadership, culture, and commitment to developing our people have all garnered Comparably.com Best Places to Work Awards. Come join us and find out what the best work of your career looks like.
Channel Partner Enablement Manager employer: Smarsh, Inc.
Smarsh is an exceptional employer that fosters a culture of collaboration and innovation, empowering employees to grow and thrive in their careers. With a commitment to lifelong learning and diversity, Smarsh offers structured enablement programs and opportunities for professional development, ensuring that every team member can contribute meaningfully to the company's mission. Located in a dynamic environment, employees benefit from cutting-edge technology and a supportive atmosphere that values authenticity and creativity.
StudySmarter Expert Advice🤫
We think this is how you could land Channel Partner Enablement Manager
✨Get to Know the Company Culture
Before jumping into applications, it’s super helpful to understand the vibe at Smarsh, Inc.. Check out their social media, read reviews on sites like Glassdoor, and see how they engage with customers. It'll give you clues on their values and help tailor your conversation during interviews.
✨Join Customer Support Communities
Dive into online communities like those on Reddit or LinkedIn where customer support pros hang out. Participating in discussions or asking questions can make you more visible to potential recruiters and help you learn about job openings at companies like Smarsh, Inc. before they even post them.
✨Attend Job Fairs or Networking Events
Look out for local job fairs or events specifically for customer support roles. This is your chance to meet hiring managers face-to-face, and you might even get the opportunity to interview on the spot!
✨Show Off Your Skills with Customer Interactions
In the customer support world, showcasing your communication skills is key. Consider creating a short video introducing yourself or even doing a mock call to showcase your abilities. It's a memorable way to stand out, especially if you can share this during your interview process!
We think you need these skills to ace Channel Partner Enablement Manager
Some tips for your application 🫡
Show Off Your Communication Skills:In customer support, clear communication is key. Make sure your CV highlights any experience you've had in customer-facing roles and your ability to resolve issues. Don't shy away from including specific examples of how you've gone above and beyond to help customers – this really shows your potential in the role.
Tailor Your Cover Letter to Smarsh, Inc.:Your cover letter is your chance to shine! Tell us why you want to work at Smarsh, Inc. specifically. Mention any unique aspects of our company that resonate with you and how your skills can enhance our customer support. This personal touch will set your application apart from the rest!
Highlight Any Relevant Tools or Tech Skills:If you've used customer support software like Zendesk or Freshdesk or have experience with CRM systems, make sure to mention these in your application. Being familiar with industry-standard tools can be a big plus for us when we’re reviewing applications, as it shows you can hit the ground running!
Demonstrate Your Problem-Solving Skills:Customer support roles often require a knack for problem-solving. In your application, share examples of past experiences where you've tackled tough situations or resolved conflicts effectively. This will give us a good sense of how you handle challenges—an essential skill for success at Smarsh, Inc.!
How to prepare for a job interview at Smarsh, Inc.
✨Show Off Your People Skills
In customer support, it's all about communicating effectively. Prepare to share instances from your past experiences where you handled difficult customers or resolved conflicts. We want to hear how you empathised and found the best solutions, so think of specific examples to back up your stories!
✨Know the Tools of the Trade
Familiarise yourself with common customer support tools like Zendesk or Freshdesk, and make sure to review how you’ve used any similar systems in the past. During the interview, being able to discuss your hands-on experience with software or ticketing systems can really set you apart from the competition, so don’t skip this prep!
✨Show Genuine Enthusiasm
As this is a full-time role, employers want someone who isn’t just looking for any job, but wants to grow within customer support. Make sure to express your enthusiasm for helping customers and your desire to develop your skills. Show them why you're passionate about this field!
✨Practice Common Scenarios
Be prepared for role-playing scenarios where you might have to reassess a solution with a frustrated customer or explain a complex process in simple terms. Practising these common scenarios can help us feel more confident and demonstrate our practical skills effectively during the interview.
