Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead and innovate Digital PR strategies for impactful client campaigns.
- Company: Join Sleeping Giant Media, a B Corp certified digital marketing agency.
- Benefits: Enjoy hybrid working, healthcare plans, and continuous development opportunities.
- Why this job: Make a real impact in a mission-driven company that values quality and innovation.
- Qualifications: Proven experience in Digital PR leadership and strategic thinking.
- Other info: Inclusive workplace with a focus on diversity and personal growth.
The predicted salary is between 49000 - 68600 £ per year.
ROLE: Digital PR Director
DEPARTMENT: Content Team
RIGHT TO WORK: Applicants must have the right to work in the UK, as we are unable to provide visa sponsorship.
WORK LOCATION & FLEXIBILITY: Hybrid/Remote. We’re open to discussing arrangements that work best for you.
DURATION: Permanent, Full Time. Working Monday to Friday 9am-5:30pm (37.5 hours weekly).
PACKAGE: Starting from £49,000 DOE + Benefits. We’re proud to be B Corp certified and a Real Living Wage employer. We publish salaries in all job ads to ensure transparency and fairness for every candidate.
OVERVIEW: We’re Sleeping Giant Media. A multi-award-winning digital marketing agency on a mission to make digital better. From Folkestone to Europe, we help businesses grow through smart strategy, creative thinking and genuine partnership. Right now, we’re looking for a Digital PR Director to join our growing team. As a certified B Corporation, we’re proud to be part of a global community of businesses committed to balancing profit with purpose. Our workplace is grounded in equity, transparency and impact, where doing good and doing great go hand in hand. We believe in flexible working, diverse voices and giving people the space to thrive. If you’re someone who loves learning, tackling new challenges and being part of something meaningful, we think you’ll fit right in.
THE ROLE: As our Digital PR Director, you’ll take ownership of our Digital PR service offering, setting the vision, standards and direction for how we deliver high-impact, performance-led Digital PR for our clients. You’ll play a pivotal role in shaping how Digital PR operates at Sleeping Giant Media from strategy and innovation through to delivery, reporting and team development. Working closely with the Head of Content & Digital PR, you’ll help evolve our offering, drive revenue growth and ensure our work consistently delivers tangible results.
- Owning and developing the Digital PR service, refining ways of working and driving continuous improvement in quality, efficiency and effectiveness.
- Leading Digital PR strategy across key accounts, from ideation through to delivery, reporting and optimisation.
- Setting campaign KPIs and leading on performance reporting, including metrics such as brand presence, sentiment, backlink acquisition and citations in AI engines.
- Leading on Digital PR sales proposals, supporting new business wins and client retention.
- Working collaboratively with SEO, Content, Accounts and Project Management teams to deliver integrated, holistic strategies.
- Developing and maintaining scalable Digital PR processes, including the responsible use of AI to improve efficiency and innovation.
- Mentoring, coaching and developing the Digital PR team, helping them grow their skills and confidence through feedback and training.
- Keeping a strong point of view on industry trends, Digital PR innovation and publishing standards, bringing insights back into the business to inform decision-making.
- Supporting recruitment for Digital PR roles as the team grows.
THE PERSON: You’re a strategic Digital PR leader who combines big-picture thinking with hands-on delivery. You care deeply about quality, impact and doing things the right way, for clients, for teams and for the wider industry.
BENEFITS: We’ve created a place where you can do great work and enjoy doing it. Here’s what you get:
- Hybrid working
- Healthcare cash plan (includes dependants)
- 24/7 access to doctors and counsellors
- Employee Assistance Programme (EAP)
- Pension with salary sacrifice option
- 10 paid sick days
- Birthday day off
- Fully stocked kitchen, games, and great social events
- Paid training, conferences, and continuous development
- Charity initiatives and volunteer opportunities
OTHER INFO: Sleeping Giant Media is committed to equality and diversity. We welcome applications from everyone regardless of background, identity, or circumstance. We’re building an inclusive workplace where everyone can thrive. Need adjustments or support during the application process? We’ve got you, just let us know. Visit our website for the full job ad and to apply!
Digital PR Director in Folkestone employer: Sleeping Giant Media Limited
Contact Detail:
Sleeping Giant Media Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital PR Director in Folkestone
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. The more you engage with others, the better your chances of landing that Digital PR Director role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best Digital PR campaigns and results. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its values. At Sleeping Giant Media, they value transparency and impact, so be ready to discuss how you align with their mission.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team at Sleeping Giant Media.
We think you need these skills to ace Digital PR Director in Folkestone
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for Digital PR shine through! We want to see how much you care about the industry and what excites you about joining our team at Sleeping Giant Media.
Tailor Your CV: Make sure your CV is tailored to the role of Digital PR Director. Highlight relevant experience and skills that align with our mission and values. We love seeing how your background can contribute to our goals!
Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured responses that get straight to the heart of your experience and ideas. Remember, quality over quantity!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, you’ll find all the details you need there!
How to prepare for a job interview at Sleeping Giant Media Limited
✨Know Your Digital PR Stuff
Make sure you brush up on the latest trends and strategies in Digital PR. Familiarise yourself with successful campaigns and be ready to discuss how you would approach similar projects at Sleeping Giant Media.
✨Showcase Your Leadership Skills
As a Digital PR Director, you'll be leading a team. Prepare examples of how you've mentored or developed team members in the past. Highlight your ability to drive performance and foster a collaborative environment.
✨Be Data-Driven
Understand key performance indicators (KPIs) relevant to Digital PR, such as brand presence and backlink acquisition. Be ready to discuss how you would set and measure these KPIs for campaigns, showcasing your analytical skills.
✨Align with Their Values
Sleeping Giant Media is all about balancing profit with purpose. Be prepared to discuss how your values align with theirs, especially regarding equity, transparency, and making a positive impact in the industry.
