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- Tasks: Lead media relations strategy and enhance the firm's reputation through proactive engagement.
- Company: Join Slater and Gordon, a leading consumer law firm transforming legal services.
- Benefits: Enjoy hybrid working, competitive salary, 25 days holiday, and comprehensive benefits.
- Why this job: Make a real impact in media relations and position lawyers as thought leaders.
- Qualifications: Experience in media strategy, stakeholder management, and strong communication skills.
- Other info: Opportunity for career growth in a dynamic and supportive environment.
The predicted salary is between 43200 - 72000 ÂŁ per year.
Slater and Gordon are a leading consumer law firm which provides a broad range of specialist legal and complementary services. We are undergoing a huge transformation across all areas of the business, with a focus on people and technology, and our mission is to give people easier access to our world class legal services.
We have an exciting opportunity for a Senior Media Adviser to join our team in Manchester. The Senior Media Advisor is responsible for leading and executing the firm's media relations strategy. This includes managing all aspects of media engagement, proactive and reactive, to protect and enhance the firm's reputation, support strategic priorities, and position our lawyers and practice areas as thought leaders. The role requires a blend of strategic thinking, editorial judgment, stakeholder management, and handsâon delivery. You are the firm's media expert and advisor, responsible for ensuring our media presence is accurate, timely, impactful, and aligned with legal sensitivities and business goals.
Responsibilities- Strategic Media Leadership
- Develop and maintain a firm-wide media strategy aligned with business objectives, reputational priorities, and marketing campaigns.
- Create annual and quarterly media plans with clear goals, target outlets, key messages, and stakeholder alignment.
- Advise on media positioning, reputational risks, and opportunities.
- Proactive Media Engagement
- Identify and pitch stories to national, regional, legal, and sectorâspecific media.
- Build and maintain strong relationships with journalists, editors, and producers.
- Develop media angles from legal developments, client wins, thought leadership, and firm initiatives.
- Coordinate interviews, media briefings, roundtables and any other initiative as required.
- Draft and edit press releases, thought leadership, comment pieces, and media kits.
- Manage incoming media enquiries, ensuring timely, accurate, and legally sound responses.
- Draft reactive statements, Q&As, and holding lines.
- Liaise with legal teams to ensure messaging is compliant and riskâmanaged.
- Escalate reputational risks and coordinate internal approvals.
- Stakeholder Engagement & Collaboration
- Work closely with lawyers, and practice area leads to understand priorities and sensitivities.
- Provide media training and coaching to spokespeople.
- Manage the strategic relationship with Markettiers and any other PR partners.
- Demonstrate the S+G way in all you do and all interactions you have.
- Ensure media content is repurposed for owned channels (website, social media).
- Collaborate with digital and content teams to amplify media coverage.
- Support integrated campaigns that span earned, owned, and paid media.
- Maintain a media content calendar aligned with firm priorities.
- Monitoring, Reporting & Evaluation
- Track journalist engagement and maintain a CRM of media contacts.
- Governance & Process Management
- Maintain media protocols, approval workflows, and messaging templates.
- Ensure compliance with legal, regulatory, and client confidentiality requirements.
- Manage embargoes, exclusives, and media agreements.
- Keep internal stakeholders informed of media activity and risks.
- Sector & Practice Area Support
- Develop tailored media strategies for priority sectors and practice areas.
- Support lawyers with media engagement, including ghostâwriting and briefing.
- Monitor legal and industry developments to identify media opportunities.
- Thought Leadership & Profile Building
- Position the firm's experts in commentary on legal, regulatory, and societal issues.
- Identify awards, rankings, and media features to raise profile.
- Manage the Legal 500 and Chambers & Partners activity alongside the Head of Marketing and Communications.
- Support leadership visibility through media interviews and authored content.
What we offer in return: We offer a hybrid working environment, alongside a competitive salary and benefits package including 25 days holiday allowance plus the option to purchase an extra 5 days, pension scheme, health cash plan, life assurance and income protection insurance. The opportunity to develop a rewarding and successful career with an awardâwinning law firm.
Senior Public Relations Manager in Manchester employer: Slater and Gordon Lawyers (UK)
Contact Detail:
Slater and Gordon Lawyers (UK) Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Senior Public Relations Manager in Manchester
â¨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and donât be shy about reaching out to professionals on LinkedIn. You never know who might have the inside scoop on job openings!
â¨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your media relations achievements. Include case studies, press releases, and any successful campaigns you've led. This will give potential employers a taste of what you can bring to the table.
â¨Tip Number 3
Prepare for interviews by researching the companyâs recent media coverage and their overall PR strategy. Be ready to discuss how you can enhance their media presence and align with their business goals. Tailor your responses to show you understand their needs!
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets seen by the right people. Plus, it shows youâre genuinely interested in joining our team at Slater and Gordon. Letâs make it happen!
We think you need these skills to ace Senior Public Relations Manager in Manchester
Some tips for your application đŤĄ
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Public Relations Manager role. Highlight your relevant experience in media relations and strategic thinking, showing us how you can contribute to our mission at Slater and Gordon.
Showcase Your Media Savvy: We want to see your understanding of media engagement! Include examples of how you've successfully pitched stories or managed media relationships in the past. This will help us gauge your expertise and fit for the role.
Be Clear and Concise: When writing your application, keep it straightforward and to the point. Use clear language and avoid jargon where possible. We appreciate a well-structured application that makes it easy for us to see your qualifications.
Apply Through Our Website: Donât forget to submit your application through our official website! This ensures we receive all your details correctly and helps us process your application smoothly. Weâre excited to hear from you!
How to prepare for a job interview at Slater and Gordon Lawyers (UK)
â¨Know Your Media Landscape
Before the interview, dive deep into Slater and Gordon's media presence. Familiarise yourself with their recent press releases, media coverage, and any notable stories. This will not only show your genuine interest but also help you discuss how you can enhance their media strategy.
â¨Showcase Your Strategic Thinking
Prepare to discuss specific examples of how you've developed and executed media strategies in the past. Highlight your ability to align media plans with business objectives and how you've managed reputational risks. This will demonstrate your fit for the Senior Media Adviser role.
â¨Build Rapport with Stakeholders
Think about how you would engage with various stakeholders at Slater and Gordon. Be ready to share your approach to building relationships with lawyers and practice area leads, as well as how you would provide media training to spokespeople. This shows you're a team player who values collaboration.
â¨Prepare for Scenario Questions
Anticipate questions that may ask how you would handle specific media situations or crises. Think through your responses to ensure they reflect your editorial judgment and strategic thinking. This will help you convey your readiness to manage the firm's media relations effectively.