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For Companies At a Glance
- Tasks: Lead sales and marketing strategies for an innovative IT consulting firm.
- Company: Dynamic IT consulting firm focused on managed and professional services.
- Benefits: Competitive salary, growth opportunities, and a collaborative work environment.
- Why this job: Drive impactful growth strategies and shape the future of IT consulting.
- Qualifications: 8+ years in IT consulting with proven sales and marketing leadership.
- Other info: Join a high-performing team and make a real difference in the industry.
The predicted salary is between 48000 - 72000 £ per year.
We are seeking a dynamic and results-driven Sales & Marketing Director to lead the growth strategy for our IT Consulting firm specializing in Managed Services and Professional Services. The ideal candidate will combine strategic vision with hands-on execution, owning the entire sales and marketing lifecycle — from go-to-market planning and brand positioning to pipeline generation, deal closure, and account growth. This role requires a proven leader with deep experience in the IT consulting, Professional Services and the MSP sector, who can align business objectives with sales and marketing execution to deliver consistent revenue growth.
Key Responsibilities
- Strategic Leadership
- Develop and execute the go-to-market strategy, sales roadmap, and marketing execution plan to drive new client acquisition and account expansion.
- Define and own growth targets (revenue, pipeline, market share) aligned with company strategy.
- Work closely with the executive team to refine service offerings, pricing strategies, and market positioning.
- Sales Leadership
- Lead the end-to-end sales cycle: prospecting, qualification, solution selling, proposal development, negotiation, and closure.
- Build and maintain a robust pipeline of opportunities across target verticals (e.g., financial services, healthcare, manufacturing, public sector).
- Establish and nurture executive-level client relationships, becoming a trusted advisor.
- Drive account-based growth strategies, including cross-sell and upsell of managed and professional services.
- Implement sales performance metrics, forecasting models, and reporting.
- Marketing Leadership
- Oversee brand positioning, digital marketing, content strategy, and thought leadership campaigns to enhance market presence.
- Drive demand generation programs that deliver qualified leads to the sales pipeline.
- Align marketing efforts with sales goals, ensuring clear ROI on campaigns.
- Represent the company at industry events, trade shows, and networking forums.
- Develop case studies, client success stories, and service value propositions.
- Team Leadership & Collaboration
- Build, mentor, and lead a high-performing sales & marketing team.
- Foster a culture of accountability, innovation, and collaboration.
- Work closely with service delivery leaders to ensure client satisfaction and strong referenceability.
- Collaborate with pre-sales, solutions architects, and technical teams to design compelling proposals.
Education & Certification
- Bachelor's degree in Business, Marketing, or related field (MBA desirable).
- Sales / Marketing leadership certifications (HubSpot, Salesforce, CIM, etc.) a plus.
Experience
- 8+ years of progressive experience in IT consulting, managed services, or professional services sales / marketing.
- Proven track record of achieving and exceeding multi-million revenue targets in B2B IT, Professional and Managed services.
- Experience in developing and executing growth strategies across multiple service lines (cloud, infrastructure, cybersecurity, digital workplace, etc.).
- Strong background in consultative solution selling and relationship-based sales.
- Experience managing and scaling marketing functions, including digital demand generation, campaigns, and brand development.
Skills & Competencies
- Exceptional strategic planning and execution skills — ability to translate vision into actionable sales and marketing plans.
- Strong understanding of UK & EMEA IT and Professional services market trends, buyer behavior, and competitive landscape.
- Excellent leadership, coaching, and team development skills.
- Strong financial acumen (P&L ownership, pipeline forecasting, ROI measurement).
- Outstanding presentation, communication, and negotiation skills.
- Proficiency with CRM and marketing automation platforms (Salesforce, HubSpot, MS Dynamics).
Personal Attributes
- Entrepreneurial, growth-driven mindset with a passion for technology consulting.
- Hands-on leader who can balance strategy with execution.
- Strong network within the UK enterprise and mid-market IT sector.
- High integrity, resilience, and client-centric approach.
Director Sales & Marketing employer: SkySys
Contact Detail:
SkySys Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director Sales & Marketing
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events, trade shows, or even online forums. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Showcase your expertise! Create content that highlights your knowledge in IT consulting and managed services. Whether it's a blog post or a LinkedIn article, let us see your thought leadership in action.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their services, market position, and recent news. This will help you tailor your responses and show you're genuinely interested.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Director Sales & Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales & Marketing Director role. Highlight your experience in IT consulting and managed services, and don’t forget to showcase your achievements in driving revenue growth!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for our team. Share specific examples of how you've led successful sales strategies and marketing campaigns in the past.
Showcase Your Leadership Skills: We want to see your leadership style! In your application, mention how you've built and mentored high-performing teams. Highlight any innovative approaches you've taken to foster collaboration and accountability.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at SkySys
✨Know Your Numbers
As a Sales & Marketing Director, you'll need to demonstrate your ability to drive revenue growth. Be prepared to discuss specific figures from your past roles, such as revenue targets you've met or exceeded, and how you achieved them. This shows you can back up your strategic vision with real results.
✨Showcase Your Strategic Vision
This role requires a strong strategic mindset. Prepare to articulate your go-to-market strategies and how you've successfully executed them in the past. Think about how you can align sales and marketing efforts to achieve business objectives, and be ready to share examples of your strategic planning.
✨Demonstrate Leadership Skills
You'll be leading a team, so it's crucial to highlight your leadership experience. Share stories about how you've built and mentored high-performing teams, fostered collaboration, and driven accountability. This will show that you're not just a strategist but also a hands-on leader.
✨Understand the Market Landscape
Familiarise yourself with current trends in the IT consulting and managed services sectors. Be ready to discuss how these trends impact sales and marketing strategies. Showing that you have a deep understanding of the market will position you as a knowledgeable candidate who can navigate challenges effectively.
