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- Tasks: Lead SEO and ASO strategies to boost organic growth for our website and app.
- Company: Join Sky Showtime, a dynamic player in the streaming industry focused on innovation.
- Benefits: Enjoy flexible working options, competitive salary, and opportunities for professional growth.
- Why this job: Be part of a fast-paced team that values data-driven strategies and creativity.
- Qualifications: Proven experience in SEO/ASO with strong analytical and project management skills required.
- Other info: Ideal for those passionate about digital marketing and eager to make an impact.
The predicted salary is between 36000 - 60000 £ per year.
As an SEO/ASO Manager at Sky Showtime, you'll lead the strategy for organic growth across both our website and app platforms. You'll be responsible for optimising our SEO and ASO efforts, collaborating closely with cross-functional teams to drive traffic, increase app visibility, and ensure our digital assets are performing at their best. We're looking for someone with a proven track record in SEO and ASO, who thrives in a fast-paced environment and is passionate about using data to shape successful strategies.
Key Responsibilities
- Own SEO & ASO Strategy: Lead SEO and ASO strategies to drive organic growth and increase visibility across web and app platforms.
- Cross-Functional Collaboration: Work closely with eCommerce, Product, and Marketing teams to align SEO, ASO, and broader subscriber acquisition strategies.
- Optimise App Store Listings: Apply ASO best practices to enhance app store visibility and optimise metadata, keywords, and in-app events.
- Content Optimisation: Partner with content teams to optimise workflows and outputs, ensuring content maximises SEO impact and engagement.
- Analyse & Report Performance: Measure content performance and SEO/ASO results, delivering actionable insights and reports to key stakeholders.
- Stay Current with Industry Trends: Continuously monitor SEO and ASO trends, algorithm updates, and best practices to stay ahead of the curve.
- Conduct Audits & Identify Opportunities: Perform SEO and ASO audits to identify optimisation opportunities, ensuring the brand and products appear in the right places.
- Technical SEO Best Practices: Define requirements, including hreflang tags, canonical links, and optimised site architecture to support organic search performance.
Skills, Knowledge and Expertise
- Proven SEO/ASO Expertise: Solid experience in SEO and ASO, with a demonstrated ability to drive organic growth across web and app platforms.
- SEO Knowledge: Strong expertise in on-page optimisation, keyword research, content optimisation, and technical SEO (e.g., hreflang, canonicals, sitemaps).
- ASO Experience: Hands-on experience optimising app listings, metadata, and in-app events to improve visibility and user engagement.
- Technical SEO Knowledge: Practical experience with technical SEO, including site architecture, hreflang tags, and optimising code for search performance.
- Analytics Proficiency: Familiarity with Google Analytics, Search Console, Adobe Analytics, and app store consoles to monitor and report on performance.
- Streaming Platform Experience: Experience in the streaming industry is a plus, particularly with SEO/ASO for video-on-demand or similar platforms.
- Project Management Skills: Strong organisational skills, with the ability to manage multiple projects simultaneously and meet deadlines.
- Global SEO/ASO: Experience working across different markets and understanding regional SEO/ASO nuances and localisation strategies.
SEO/ASO Manager employer: SkyShowtime
Contact Detail:
SkyShowtime Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO/ASO Manager
✨Tip Number 1
Familiarise yourself with the latest SEO and ASO trends. Follow industry blogs, attend webinars, and join relevant forums to stay updated. This knowledge will not only help you in interviews but also demonstrate your passion for the field.
✨Tip Number 2
Network with professionals in the SEO/ASO space. Attend local meetups or online events where you can connect with others in the industry. Building relationships can lead to valuable insights and potential referrals for the position.
✨Tip Number 3
Prepare to discuss specific case studies or projects you've worked on that showcase your SEO and ASO skills. Be ready to explain your strategies, the results achieved, and how you collaborated with other teams to drive success.
✨Tip Number 4
Research Sky Showtime's current digital presence. Analyse their website and app store listings to identify areas for improvement. Bringing these insights to your interview will show your proactive approach and genuine interest in the role.
We think you need these skills to ace SEO/ASO Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your specific experience in SEO and ASO. Use keywords from the job description to demonstrate that you meet the requirements and have relevant skills.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for SEO/ASO and your understanding of the streaming industry. Mention specific achievements and how they relate to the responsibilities outlined in the job description.
Showcase Relevant Experience: In your application, provide examples of past projects where you successfully implemented SEO and ASO strategies. Include metrics or results to quantify your impact and demonstrate your expertise.
Highlight Technical Skills: Emphasise your technical SEO knowledge and experience with tools like Google Analytics and Search Console. Mention any familiarity with app store optimisation techniques and how you've applied them in previous roles.
How to prepare for a job interview at SkyShowtime
✨Showcase Your SEO/ASO Expertise
Be prepared to discuss your previous experiences in SEO and ASO. Highlight specific strategies you've implemented that led to measurable growth, and be ready to share case studies or examples that demonstrate your success in optimising both web and app platforms.
✨Understand the Company’s Digital Landscape
Research Sky Showtime's current SEO and ASO performance. Familiarise yourself with their website and app, noting areas for improvement. This will not only show your initiative but also allow you to suggest tailored strategies during the interview.
✨Prepare for Technical Questions
Expect questions on technical SEO practices such as hreflang tags, canonical links, and site architecture. Brush up on these topics and be ready to explain how they impact organic search performance, as this role requires a solid understanding of technical aspects.
✨Demonstrate Cross-Functional Collaboration Skills
Since the role involves working closely with various teams, prepare examples of how you've successfully collaborated with others in past roles. Discuss how you aligned SEO/ASO strategies with marketing or product teams to achieve common goals.
