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- Tasks: Lead marketing strategy for Hamilton's top entertainment hub, driving promotions and partnerships.
- Company: SkyCity Hamilton is the ultimate destination for fun in Waikato, featuring a casino, dining, and entertainment.
- Benefits: Enjoy flexible work options, discounts, subsidized meals, health insurance, and more!
- Why this job: Join a vibrant team, develop your career, and make a real impact in a dynamic environment.
- Qualifications: Must have 3+ years in senior marketing roles with proven leadership and strategic skills.
- Other info: Apply now to be part of a diverse team that celebrates differences and values performance!
The predicted salary is between 43200 - 72000 £ per year.
If you are ready to take ownership of marketing for Hamilton’s premier entertainment destination, then we want to hear from you!
About SkyCity
SkyCity Hamilton is the place to come for fun in the Waikato. With our casino at our heart, live entertainment, restaurants, a conference centre and ten pin bowling, there’s always something happening around here!
About the role
As our Head of Marketing, you will report to the Hamilton General Manager and be responsible for driving and implementing marketing strategy for SkyCity Hamilton within Group frameworks and ensuring robust plans and partnerships are embedded to deliver optimum returns from site wide activity. You will have responsibility for developing marketing plans and promotional calendars, advertising programmes, and leveraging sponsorships and events to promote SkyCity Hamilton favourably within the community.
This is a Full-Time opportunity, working 40 hours per week. Flexibility is vital to meet business needs, therefore work outside of standard office hours will be required. In return, flexible working options are available.
About you
As an experienced marketing professional, you’ll have demonstrated leadership capability and an ability to deliver through others, a strong customer and community focus, and a solid background in developing and executing strategies to build market share, improve brand favourability, media results and business profitability. You’ll be dealing with a range of stakeholders, so your ability to build professional relationships at all levels and effectively influence will be paramount.
To be successful in this role, you will:
- Have significant marketing experience within a customer-focused organisation with a minimum of three years at a senior level
- Proven experience in developing and implementing strategies/campaigns/promotions that have resulted in increased visitation, increased revenue, and favourable brand awareness
- Have demonstrable leadership capability including strategic thinking and project management, and the ability to turn ideas into action
- Be approachable and an authentic leader with direct experience leading, motivating, coaching and developing a team
- Be customer and delivery focused with the ability to work with stakeholders and partners at all levels, internally and externally
- Have experience in producing end to end promotions in a fast-paced and highly regulated environment with a proven ability to plan ahead and meet deadlines, but also the ability to pivot as needed
- Have a good credit and criminal history – the role will require a gaming licence so these checks will be done
- A relevant tertiary qualification is preferable
What’s great about working for SkyCity?
Other than the opportunity to join a fantastic team in a varied role, you will have great scope for development and career progression all whilst getting to work in a fun, busy and vibrant environment. And if all that’s not enough – SkyCity offers great staff benefits including discounts across our outlets, subsidised meals in our staff dining facility, subsidised health insurance, free or heavily discounted car parking, and much more!
We begin reviewing all applications as soon as we receive them, so if this role ticks your boxes, apply today and we could be speaking to you very soon.
Not sure if this role is for you but interested in what else SkyCity has to offer? Please visit to see our current vacancies or to register your interest in joining the team.
The career opportunities we have at SkyCity are so diverse, and so are we. We don’t just accept differences, we celebrate and support them. We recruit based on capability and performance – regardless of gender, gender identity or expression, race, national origin, age, educational background, disability or religious beliefs.
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Head of Marketing | SkyCity Hamilton employer: SkyCity
Contact Detail:
SkyCity Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing | SkyCity Hamilton
✨Tip Number 1
Familiarize yourself with the local market and community in Hamilton. Understanding the unique characteristics and preferences of the audience will help you tailor your marketing strategies effectively.
✨Tip Number 2
Network with local businesses and stakeholders in the entertainment and hospitality sectors. Building these relationships can provide valuable insights and potential partnerships that will enhance your marketing efforts.
✨Tip Number 3
Stay updated on the latest marketing trends and technologies, especially those relevant to the entertainment industry. This knowledge will enable you to implement innovative strategies that can set SkyCity Hamilton apart from competitors.
✨Tip Number 4
Prepare to showcase your leadership skills during the interview process. Be ready to discuss specific examples of how you've successfully led teams and executed marketing campaigns that drove results in previous roles.
We think you need these skills to ace Head of Marketing | SkyCity Hamilton
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Head of Marketing position at SkyCity Hamilton. Understand the key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your CV: Customize your CV to highlight relevant marketing experience, leadership roles, and successful campaigns you've managed. Use specific metrics to demonstrate your impact, such as increased visitation or revenue growth.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the company. Discuss your strategic thinking abilities and how you can contribute to SkyCity Hamilton's marketing goals. Be sure to mention any relevant community engagement experience.
Highlight Leadership Experience: In both your CV and cover letter, emphasize your leadership capabilities. Provide examples of how you've motivated and developed teams, and how you've successfully influenced stakeholders at various levels.
How to prepare for a job interview at SkyCity
✨Showcase Your Leadership Skills
As the Head of Marketing, you'll need to demonstrate your leadership capabilities. Prepare examples of how you've successfully led teams and projects in the past, focusing on your ability to motivate and develop others.
✨Understand the Community Focus
SkyCity Hamilton emphasizes a strong customer and community focus. Research the local community and think about how your marketing strategies can enhance engagement and brand favorability within it.
✨Prepare for Stakeholder Engagement
You'll be dealing with various stakeholders, so practice how you would build professional relationships and influence decisions. Be ready to discuss your experience in collaborating with different levels of an organization.
✨Demonstrate Strategic Thinking
The role requires strategic thinking and project management skills. Be prepared to discuss specific marketing strategies or campaigns you've developed that resulted in increased visitation and revenue, showcasing your ability to turn ideas into action.
