At a Glance
- Tasks: Create engaging social content and promote Sky News' political and world journalism.
- Company: Join Sky, Europe's leading media brand with 24 million customers across six countries.
- Benefits: Enjoy perks like private healthcare, discounted mobile plans, and a hybrid working model.
- Why this job: Be part of a dynamic team transforming news for the digital future while showcasing your creativity.
- Qualifications: Passion for journalism, strong writing skills, and experience with social media content creation required.
- Other info: Work mainly in Central London with flexible hours to cover breaking news.
The predicted salary is between 28800 - 43200 £ per year.
Join to apply for the Social & Audience Engagement Producer (UK News) role at Sky.
Want to do the best work of your life? With 24 million customers in 6 countries, make your mark at Europe’s leading media and entertainment brand. A workplace where you can proudly be yourself; our people make Sky a truly exciting and inclusive place to work.
Sky News is on a mission to be the best live, breaking and premium news broadcaster. We are transforming into a premium video-first newsroom built for the digital future by 2030. With one of the largest, leading TikTok news accounts and the most sought-after YouTube channel for breaking news and bespoke daily social live streams, the Audience and Social Team sits at the heart of our work to connect with and deliver for our audiences.
This is one of two exciting new roles working to promote and showcase our coverage. This post is for people with an interest in Politics & World news. You’ll work closely with the presenters and programme teams behind the Politics Hub with Sophy Ridge and the World with Yalda Hakim to promote the journalism, brands and talent at the heart of our evening proposition.
What You’ll Do- Be familiar and comfortable with the original journalism from our award-winning politics and international newsgathering teams and have a passion for telling these stories.
- Know what makes a great social post and smart digital video.
- Have detailed knowledge of crafting and optimising social content for Instagram, TikTok, Twitter, Facebook, Snapchat and YouTube.
- Have creative ideas for developing our talent in these areas with the aim of fostering community and audience engagement.
- Be someone who takes pride in accuracy as well as coming up with fresh ideas, for treatments or original stories.
- Be a standout colleague who is comfortable working closely with other parts of the newsroom, demonstrating adaptability and resilience at work.
- Be a digital native – and a passionate consumer of news on multiple platforms.
- Know how to tell sophisticated stories in a clear and innovative way with the audiences’ needs in mind.
- Be comfortable working mostly evenings but with an ability to flex around news demands – this is 24-hour news and we’ll need you on the biggest stories.
- A heartfelt belief in the importance of journalism to serve our audiences and hold power to account.
- Knowledge of the Sky News brand, its key programming strands and talent across all platforms.
- Have experience of working closely and building trusted relationships with presenters and high-profile guests.
- Proven experience in posting content to news publishers and presenters’ social media accounts.
- Excellent writing skills.
- An ability to work at pace whilst maintaining a high level of accuracy.
- Demonstrable training and knowledge of media law and the regulatory environment in the UK (copyright, defamation, Ofcom code etc).
- Flair for innovation, creativity and generating ideas and an eye for what makes for a compelling social clip and social promotion strategy.
- Proficiency with Adobe suite (particularly Premiere, Photoshop, AfterEffects) to edit videos and create engaging, clickable graphics.
- Experience self-shooting social media content using smartphones and Osmos.
- A strong understanding of the domestic political and international news agendas.
To apply, please submit your CV along with a cover letter outlining your relevant experience, skills, and motivation for joining our team. Your cover letter should be no longer than one page and should clearly explain why you are the right fit for this role. Applications with cover letter that doesn’t meet requirements above or with no cover letter may not be considered.
Team OverviewSky News is a world-class news service with a spirit of innovation and a fresh approach to storytelling. Our aim is to be the best and most trusted place for news, reflecting the diversity of our audience. Made by people who dare to challenge. Made for people who want clarity in an uncertain world.
The RewardsThere’s one thing people can’t stop talking about when it comes to: the perks. Here’s a taster:
- Sky Q, for the TV you love all in one place.
- The magic of Sky Glass at an exclusive rate.
- A generous pension package.
- Private healthcare.
- Discounted mobile and broadband.
- A wide range of Sky VIP rewards and experiences.
We know the world has changed, and we want to offer our employees the chance to collaborate at our unique office spaces, whilst enjoying the convenience of working from home. We’ve adopted a hybrid working approach to give more flexibility on where and how we work. You’ll find out more about what this means for this role during the recruitment process.
Your Office BaseMainly at our Central London Newsroom (Westminster) and also Osterley: Our Osterley Campus is a 10-minute walk from Syon Lane train station. Or you can hop on one of our free shuttle buses that run to and from Osterley, Gunnersbury, Ealing Broadway and South Ealing tube stations. There’s also plenty of bike shelters and showers. On campus, you’ll find 13 subsidised restaurants, cafes, and a Waitrose. You can keep in shape at our subsidised gym, catch the latest shows and movies at our cinema, get your car washed and even get pampered at our beauty salon.
InclusionAt Sky we don’t just look at your CV. We’re more focused on who you are and your potential. We also know that everyone has a life outside work, so we’re happy to discuss flexible working. We are a Disability Confident Accredited Employer, and welcome and encourage applications from all candidates. We will look to ensure a fair and consistent experience for all and will make reasonable adjustments to support you where appropriate. Please flag any adjustments you need to your recruiter as early as you can.
Why wait? Apply now to build an amazing career and be part of a brilliant team. We can’t wait to hear from you.
Social & Audience Engagement Producer (UK News) employer: Sky
Contact Detail:
Sky Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social & Audience Engagement Producer (UK News)
✨Tip Number 1
Familiarise yourself with Sky News' key programming strands and their presenters. Understanding the brand and its content will help you engage more effectively during interviews and demonstrate your genuine interest in the role.
✨Tip Number 2
Stay updated on current political and world news, especially stories that are trending on social media platforms. This knowledge will not only prepare you for discussions but also show your passion for the subject matter.
✨Tip Number 3
Network with professionals in the media industry, particularly those who work in social media engagement or journalism. Building relationships can provide valuable insights and potentially lead to referrals for the position.
✨Tip Number 4
Demonstrate your creativity by preparing a few examples of innovative social media posts or campaigns that could enhance Sky News' audience engagement. Presenting these ideas during your interview can set you apart from other candidates.
We think you need these skills to ace Social & Audience Engagement Producer (UK News)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Social & Audience Engagement Producer role. Familiarise yourself with Sky News' content style and audience engagement strategies.
Craft a Compelling Cover Letter: Your cover letter should be no longer than one page and clearly outline your relevant experience, skills, and motivation for joining Sky. Highlight your passion for journalism and your understanding of social media platforms.
Showcase Your Writing Skills: Since excellent writing skills are crucial for this role, ensure that your CV and cover letter are well-written, free of errors, and demonstrate your ability to communicate effectively. Use clear and engaging language.
Highlight Relevant Experience: In your CV, emphasise any previous experience in social media management, content creation, or journalism. Include specific examples of how you've successfully engaged audiences or created compelling content on various platforms.
How to prepare for a job interview at Sky
✨Know Your Audience
Before the interview, research Sky News and its audience engagement strategies. Understand their key programming strands and how they connect with viewers on social media platforms. This will help you tailor your responses to show that you're aligned with their mission.
✨Showcase Your Creativity
Prepare examples of innovative social media content you've created in the past. Be ready to discuss what makes a compelling social post and how you can contribute fresh ideas to enhance audience engagement at Sky.
✨Demonstrate Your Digital Savvy
As a digital native, be prepared to discuss your experience with various social media platforms and tools. Highlight your proficiency with Adobe Suite, especially in creating engaging graphics and videos, as this is crucial for the role.
✨Emphasise Collaboration Skills
Sky values teamwork, so be ready to share experiences where you've successfully collaborated with colleagues or high-profile guests. Show that you can adapt and thrive in a fast-paced newsroom environment while maintaining strong relationships.