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- Tasks: Own and scale our influencer marketing strategy for a fast-growing e-commerce brand.
- Company: Join Skinnify, a revolutionary fitness brand transforming everyday clothing into exercise gear.
- Benefits: Enjoy full flexibility, remote work, and the chance to make a real impact.
- Why this job: Lead influencer marketing and shape our growth in a dynamic environment.
- Qualifications: Proven experience in influencer marketing for DTC brands and strong strategic thinking.
- Other info: Highly rated workplace with a 5/5 Glassdoor score and excellent career growth opportunities.
The predicted salary is between 28800 - 48000 £ per year.
Own & Scale Our Influencer Growth Engine | Fast-Growing E-Commerce Brand
Only apply if you have hands-on experience building and scaling influencer marketing programs for DTC e-commerce brands. As part of the application, you will be asked to describe the influencer marketing strategy you would use to make Skinnify successful.
About Skinnify
At Skinnify, we’re reinventing fitness by integrating resistance into everyday clothing. Our products turn daily movement into exercise - no gym required. In just 3 years, we’ve grown from 0 to 150,000+ customers, and influencer marketing is one of our most important growth channels going forward. Now, we’re looking for a full-time Influencer Marketing Manager to take ownership of this channel and scale it to the next level.
Tasks
- Own the influencer channel end-to-end, from strategy to execution to optimization.
- Develop and execute a clear influencer marketing strategy aligned with Skinnify’s growth goals.
- Source, recruit, and manage creators across Instagram, TikTok, YouTube, and other relevant platforms.
- Build and scale programs using impact, LTK, ShopMy, etc.
- Identify high-performing creators and turn them into long-term brand partners.
- Manage influencer contracts, payouts, tracking links, and performance reporting.
- Collaborate closely with paid media, content, and creative teams.
- Analyze performance (ROI, CPA, conversions) and continuously optimize campaigns.
- Stay on top of influencer, UGC, and social commerce trends.
- Ensure brand alignment, authenticity, and compliance across all partnerships.
Requirements
- Proven experience in influencer marketing for DTC e-commerce brands.
- Hands-on experience with impact, LTK, and/or ShopMy.
- Strong strategic thinking - you know how to scale influencer programs profitably.
- Excellent communication and relationship-building skills.
- Data-driven mindset with a clear understanding of performance metrics.
- Highly organized and comfortable managing multiple creators and campaigns.
- Self-starter who takes ownership and gets things done.
Benefits
- Full flexibility – Work remotely with ownership and autonomy.
- High-growth environment – From 0 to 150,000+ customers in 3 years.
- Real impact – You will directly shape one of our most important growth channels.
- Ownership & trust – This is not a “support” role; you lead the strategy.
- Highly rated workplace – 5/5 Glassdoor reviews.
Full-Time Influencer Marketing Manager (40h/week) in Wigan employer: Skinnify
Contact Detail:
Skinnify Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Full-Time Influencer Marketing Manager (40h/week) in Wigan
✨Tip Number 1
Get to know Skinnify inside out! Familiarise yourself with our products and values. When you understand what we stand for, you can tailor your influencer marketing strategy to align perfectly with our brand.
✨Tip Number 2
Show us your creativity! Think outside the box when it comes to influencer partnerships. We want to see innovative ideas that can help us scale our influencer growth engine and make a real impact.
✨Tip Number 3
Be data-driven! Come prepared with insights on how you would analyse performance metrics. We love numbers, so show us how you can optimise campaigns based on ROI and conversions.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it gives you a chance to showcase your understanding of our needs right from the start.
We think you need these skills to ace Full-Time Influencer Marketing Manager (40h/week) in Wigan
Some tips for your application 🫡
Show Us Your Strategy: When applying, make sure to clearly outline the influencer marketing strategy you’d use for Skinnify. We want to see your creative thinking and how you plan to scale our influencer growth engine!
Be Authentic: Let your personality shine through in your application! We’re looking for someone who can build genuine relationships with creators, so don’t be afraid to show us who you are and why you’re passionate about influencer marketing.
Highlight Your Experience: Make sure to showcase your hands-on experience with DTC e-commerce brands and tools like impact, LTK, or ShopMy. We want to know how your background aligns with what we’re doing at Skinnify!
Apply Through Our Website: Don’t forget to apply through our website using the link provided! It’s the best way for us to receive your application and get you one step closer to joining our team.
How to prepare for a job interview at Skinnify
✨Know Your Influencer Marketing Strategy
Before the interview, make sure you have a solid influencer marketing strategy ready to share. Think about how you would scale Skinnify’s influencer channel and be prepared to discuss specific tactics, platforms, and metrics that align with their growth goals.
✨Showcase Your Hands-On Experience
Since they’re looking for someone with proven experience in DTC e-commerce, come armed with examples from your past roles. Highlight successful campaigns you've managed, the tools you used like impact or LTK, and the results you achieved to demonstrate your expertise.
✨Be Data-Driven
Prepare to discuss how you analyse performance metrics such as ROI and CPA. Bring examples of how you've optimised campaigns based on data insights in the past. This will show them you have a strong understanding of what drives success in influencer marketing.
✨Demonstrate Strong Communication Skills
As an Influencer Marketing Manager, you'll need to build relationships with creators and collaborate with various teams. Be ready to share examples of how you've effectively communicated and built partnerships in previous roles, showcasing your relationship-building skills.
