At a Glance
- Tasks: Drive influencer marketing strategies and manage partnerships to boost brand growth.
- Company: Join a mission-driven start-up focused on transforming skincare.
- Benefits: Enjoy 25 days holiday, free meals, and a £500 development budget.
- Other info: Flexible hybrid working, dog-friendly office, and a vibrant culture club.
- Why this job: Be part of a dynamic team making a real impact in the beauty industry.
- Qualifications: Experience in influencer marketing is a plus; creativity and organisation are key.
The predicted salary is between 30000 - 42000 £ per year.
Description
Skin + Me is a mission driven start-up with seriously big skin goals.
We’re looking for an ambitious Influencer Marketing Executive to join our Growth Team at Skin + Me on a 6 month fixed term contract. This is a hybrid working role with three days a week in our Paddington HQ (Mon, Tue, Fri) and two days remote.
About the role:
As an Influencer Marketing Executive at Skin + Me you will be working across the entire end-to-end pipeline, from outreaching to influencers to briefing in and vetting content production. Your role will be instrumental in helping us hit our KPIs and ambitious growth targets.
The ideal candidate will have some experience in either influencer marketing or growth marketing and good basic knowledge of key marketing metrics. This role will be pivotal in growing the influencer channel, from strategy to execution.
The successful candidate will be confident working autonomously and communicate well with others, including senior stakeholders. They will be positive, energetic and ambitious, looking for an opportunity to take their career to the next level in a fast growing business.
What you'll do:
- Identify suitable influencers through extensive research that will be a good fit for the brand.
- Reach out and contact influencers/agents to sell-in the opportunity of working with us
- Experiment with different messaging and formats of contact to see what gets the best response rate from influencers.
- Negotiate best in-market commercial deals for each influencer to ensure we are getting the most cost-effective partnerships.
- Coordinate with influencers/agents to sign contracts.
- Coordinate with influencers to ensure that they sign-up and any queries are answered that they might have during the process and on receipt of the product.
- Clearly brief the influencer on messaging and creative format that is most effective for performance, feeding back when you think the content needs to work harder.
- Manage closely to commercial KPIs including sign-up volume, CPA and LTV.
- Continuously evaluate the end-to-end process and identify any opportunities to streamline it.
- Work across a variety of channels including Instagram, YouTube & TikTok.
- Work closely with the rest of the growth team to build out your marketing knowledge and help build a solid portfolio of growth channels.
Who you are:
- These are the skills we’re looking for. Even if you don’t tick every box, but feel you’re right for us, we’d still love to hear from you.
- Commercially-minded and driven by hitting targets.
- Creative thinker who can help direct an influencer to craft the best content possible.
- Highly organised and able to effortlessly manage multiple work streams at the same time.
- Experience working with influencers in the EU, specifically Germany, is a bonus.
- A strong understanding of how to apply data to measure success. Experience with Google Sheets is a plus.
- Appetite for learning and developing both professionally, in a marketing career, and personally in a rapidly growing company.
Why should you choose Skin + Me?
- A daily challenge – in a thrilling, entrepreneurial start-up environment, no two days will ever be the same.
- Make a difference – work within a revolutionary company that is focused on improving millions of lives.
- Serious commitment to growth – personal development is important to us and we’ll make sure we support your growth, and give you broad experience across your role.
Benefits
- Time off: 25 days holiday plus bank holidays.
- Hybrid & flexible: We are all remote on Wednesday and Thursday. When we are in the office on Monday, Tuesday and Friday our core hours are 10-4. If you're an early bird you can do 7-4, and if you're a night owl 10-7 is fine too. Need more flexibility around your life – just let us know.
- Fuelled: free breakfast and lunch on office days, plus snacks and drinks.
- Growth: a £500 annual personal development budget.
- Family & health: healthcare cash plan, cycle-to-work, and a workplace nursery scheme (save tax/NI on childcare).
- The extras: a dog-friendly HQ (two resident pups), an active Culture Club, and heavily discounted products for you and 10 friends & family.
More about Skin + Me, and the + Me Brands
In 2018, we set out to solve a problem that millions of people faced: not just struggling with their skin, but struggling to navigate skincare itself. By combining dermatology expertise, pharmacy and technology, Skin + Me created a simpler, more personalised approach – and proved that expert-led care could reach people who'd never had access to it before.
That belief became the foundation of something bigger.
Today, + Me is the company behind Skin + Me, Hair + Me and Renew + Me, with more on the horizon. We're not building a single brand. We're building a category – one where clinical expertise, smart technology and real personalisation are the standard, not the exception.
Every brand we build starts with a real problem. Every solution is rooted in science. And every person who joins + Me becomes part of re-engineering personal care for more people, in more ways.
Influencer Marketing Executive (6 Month FTC) in London employer: Skin + Me
Skin + Me is an exceptional employer that fosters a dynamic and innovative work culture, particularly within the Operations Team at our North Acton factory. We prioritise employee growth through hands-on project leadership opportunities and offer attractive benefits such as health plans, equity options, and complimentary meals, making it a rewarding place for skilled professionals to thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Influencer Marketing Executive (6 Month FTC) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Skin + Me and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Skin + Me are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Skin + Me on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Skin + Me. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Influencer Marketing Executive (6 Month FTC) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Skin + Me. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Skin + Me:Show us that you’ve done your homework! In your application, briefly mention what you admire about Skin + Me’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Skin + Me
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Skin + Me will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Skin + Me, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.