At a Glance
- Tasks: Join our team to learn and execute digital marketing strategies, from SEO to email campaigns.
- Company: McCarthy & Stone, a leader in the property sector with a vibrant marketing team.
- Benefits: Earn while you learn with a competitive salary and a recognised qualification.
- Other info: Enjoy hybrid working and potential for a permanent role after your apprenticeship.
- Why this job: Kickstart your career in digital marketing with hands-on experience and mentorship.
- Qualifications: No prior experience needed, just a passion for digital marketing and strong communication skills.
The predicted salary is between 24000 - 24000 £ per year.
Are you looking to start your career in digital marketing? McCarthy & Stone are seeking a motivated and enthusiastic Digital Marketing Executive Apprentice to join their Group Marketing team. This is an exciting opportunity for an individual who wants to build practical digital marketing skills while gaining valuable workplace experience.
As part of this apprenticeship, you will be enrolled on a recognised Digital Marketing qualification, providing structured learning alongside hands-on experience across website management, content creation, SEO, digital campaigns and email marketing support. Working closely with experienced marketing professionals, you will receive training, mentoring and support to develop your skills and confidence. Upon successful completion of the apprenticeship, there may be an opportunity to progress into a permanent Digital Marketing Executive role.
Key Responsibilities- Website Content Management
- Update and maintain website content using our Content Management System (CMS)
- Ensure property and development information is accurate, up to date and presented consistently
- Assist with creating and updating floor plans, site maps and development information
- Support website testing and quality assurance activities
- Help identify and report website issues, escalating where appropriate
- Work with marketing colleagues to keep website content current and relevant
- You will learn how to:
- Optimise website content for search engines through page titles, headings, metadata and image descriptions
- Support the creation and updating of website content, landing pages, promotions and campaigns
- Use digital marketing tools such as Google Analytics and SEO platforms to monitor website performance
- Identify opportunities to improve website visibility and user experience
- Email Marketing
- Assist in the creation, scheduling and deployment of email marketing campaigns
- Support the production of engaging email content, including copy, imagery and calls to action
- Build and maintain email templates in line with brand guidelines
- Help segment customer databases to ensure relevant and targeted communications
- Monitor campaign performance including open rates, click-through rates and conversions
- Assist with A/B testing subject lines, content and email layouts to improve engagement
- Ensure customer data is managed in line with GDPR and company policies
- General Responsibilities
- Work collaboratively with colleagues across Marketing, Sales and Digital teams
- Support digital marketing campaigns and initiatives
- Follow brand guidelines and digital best practice
- Participate fully in apprenticeship learning activities and coursework
- Share ideas and contribute to continuous improvement projects
- Develop knowledge and skills through training, coaching and practical experience
- Maintaining accurate and engaging website content
- Developing a strong understanding of SEO and digital marketing principles
- Supporting improvements in website performance and customer engagement
- Producing high-quality digital content aligned to brand standards
- Successfully completing apprenticeship coursework and assessments
- Building the skills and confidence required for a future Digital Marketing Executive position
- Internal Teams
- Digital Marketing
- Brand & Acquisition
- Corporate Communications
- Customer Service
- HR
- IT
- External Partners
- Digital marketing agencies
- Website and platform providers
- Property portal partners
We welcome applications from college leavers, university graduates, career changers and individuals looking to start a career in digital marketing. You do not need previous work experience for this role.
- A genuine interest in digital marketing and online content
- Strong written and verbal communication skills
- Good attention to detail and willingness to learn
- Comfortable using computers and online platforms
- Positive attitude and enthusiasm for developing new skills
- Good organisational and time management skills
- Ability to work both independently and as part of a team
- Qualification in Marketing, Business, Digital Media, Communications or a related subject
- Familiarity with social media platforms and digital channels
- Basic understanding of websites, SEO or digital marketing concepts
- Experience using Microsoft Office applications
- Experience gained through education, personal projects, volunteering or extracurricular activities
- Curious and eager to learn
- Creative and willing to share ideas
- Organised and proactive
- Customer-focused
- Adaptable and resilient
- Collaborative and supportive of others
- Professional and responsible
- Comfortable working with data and reporting
- Analytical skills
- Creative
- Initiative
From planning high-impact campaigns to creating engaging content across social media and digital channels, multi-channel marketers play a vital role in today’s fast-moving business landscape. At The Juice Academy (part of the Apprentify Group), we specialise in developing industry-ready marketing professionals and our Multi-Channel Marketer Level 3 Apprenticeship is designed to do just that.
What You’ll Be LearningDuring your apprenticeship, you will gain experience in:
- Website content management and optimisation
- Search Engine Optimisation (SEO)
- Digital content creation and copywriting
- Email marketing and customer engagement
- Website performance analysis and reporting
- Customer Relationship Management (CRM) systems
- Digital marketing best practice and campaign support
- Marketing analytics and performance measurement
This role will be hybrid working, based at the Bournemouth head office.
What We Offer- A fully supported Digital Marketing Apprenticeship qualification
- Structured learning and development programme
- Mentoring from experienced marketing professionals
- Hands-on experience across a wide range of digital marketing activities
- Hybrid and flexible working arrangements
- Opportunities to build a long-term career within the business
- Potential progression into a permanent Digital Marketing Executive role upon successful completion of the apprenticeship
At a Glance
- Salary: £24000 per year
- Working week: Monday-Friday
- Duration: 18 Months
Digital Marketing Executive Apprentice in Bournemouth employer: Skern Training
McCarthy & Stone is an exceptional employer that prioritises the growth and development of its employees, offering a fully supported Digital Marketing Apprenticeship qualification alongside hands-on experience in a collaborative and dynamic work environment. With a strong focus on mentoring from experienced professionals, flexible hybrid working arrangements, and clear pathways for career progression, this role provides a unique opportunity to kickstart your digital marketing career in the vibrant setting of Bournemouth.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive Apprentice in Bournemouth
✨Tip Number 1
Network like a pro! Reach out to people in the digital marketing field on LinkedIn or at local events. You never know who might have a lead on an apprenticeship or job opportunity.
✨Tip Number 2
Show off your skills! Create a personal website or blog where you can showcase your digital marketing projects, even if they're just personal or educational. This gives potential employers a taste of what you can do.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to digital marketing. Think about how you can demonstrate your enthusiasm and willingness to learn during the conversation.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities that might be perfect for you. Plus, it’s a great way to show your interest in joining our team directly.
We think you need these skills to ace Digital Marketing Executive Apprentice in Bournemouth
Some tips for your application 🫡
Show Your Passion for Digital Marketing:When writing your application, let your enthusiasm for digital marketing shine through! Share any personal projects or experiences that sparked your interest in this field. We love seeing candidates who are genuinely excited about the role.
Tailor Your Application:Make sure to customise your application to highlight how your skills and interests align with the responsibilities mentioned in the job description. We want to see how you can contribute to our team, so don’t be shy about showcasing relevant experiences!
Keep It Clear and Concise:While we appreciate creativity, clarity is key! Make sure your application is easy to read and straight to the point. Use bullet points if necessary to break down your skills and experiences, making it easier for us to see what you bring to the table.
Apply Through Our Website:We encourage you to apply directly through our website for a smoother process. This way, you can ensure your application reaches us without any hiccups. Plus, it shows you’re proactive and keen to join our team!
How to prepare for a job interview at Skern Training
✨Know Your Digital Marketing Basics
Before the interview, brush up on key digital marketing concepts like SEO, email marketing, and content management. Familiarise yourself with common tools like Google Analytics and CMS platforms, as this will show your genuine interest and readiness to learn.
✨Showcase Your Creativity
Prepare to discuss any personal projects or experiences related to digital marketing. Whether it's a blog you’ve started or social media campaigns you've run, sharing these examples can highlight your creativity and initiative, which are crucial for this role.
✨Ask Insightful Questions
Interviews are a two-way street! Prepare thoughtful questions about the team dynamics, the types of campaigns you'll be involved in, or how success is measured in the role. This shows your enthusiasm and helps you gauge if the company is the right fit for you.
✨Demonstrate Your Team Spirit
Since collaboration is key in this role, be ready to share examples of how you've worked effectively in teams. Highlight your adaptability and willingness to support others, as these traits will resonate well with the hiring team.
