Account Executive (DACH) - German Speaking

Account Executive (DACH) - German Speaking

Full-Time 60000 - 80000 € / year (est.) No home office possible
Siteimprove

At a Glance

  • Tasks: Drive sales and build relationships with high-value customers in the DACH region.
  • Company: Siteimprove, a leading SaaS provider focused on digital accessibility and analytics.
  • Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
  • Other info: Collaborative environment with a focus on continuous learning and development.
  • Why this job: Join a dynamic team and make a real impact in the tech industry.
  • Qualifications: 5+ years of SaaS sales experience and fluency in German.

The predicted salary is between 60000 - 80000 € per year.

The New Business Account Executive role is a critical hire at Siteimprove as we drive our 2024 growth. This position will work closely with our high‑value customers and prospects across multiple industries ($250M - $5B+) to identify key business issues and recommend Siteimprove solutions that drive positive business outcomes for them. We already have over 6000 customers realising tremendous business value from our platform.

The primary objective of the Account Executive at Siteimprove is to grow our ARR by selling our SaaS solutions to prospects in their territory, build and cultivate relationships with our strategic customers and prospects through proactive targeted efforts, and effectively align internal resources to their needs. As an Account Executive, you will formulate and execute sales strategies for each of your assigned prospects and customers.

We are looking for individuals who have an understanding of selling SaaS‑based software products and solutions. Any exposure selling or working within the Martech ecosystem would be highly beneficial. The Account Executive will drive forward and lead New Business conversations with key Marketing personas. You will manage all aspects of the sales process including lead management, qualification, evaluation, close, and account care. Additionally, we are looking for collaborative, hungry, nimble, and intelligent Sellers with the ability and willingness to close large deals. This is a quota‑carrying position.

What you will be doing:

  • Own the full sales cycle for named enterprise accounts, driving both new logo acquisition and expansion opportunities within your territory.
  • Build and maintain trusted relationships with senior decision‑makers across Marketing, Digital, Communications, IT, Accessibility, and Procurement.
  • Execute a multi‑threaded sales approach to navigate complex enterprise buying processes and long sales cycles.
  • Identify customer challenges and align Siteimprove’s accessibility, analytics, SEO, and content intelligence solutions to business outcomes.
  • Partner closely with internal teams including Marketing, Solutions Engineering, Value Consulting, and Customer Success to deliver tailored, high‑impact customer engagements.
  • Maintain accurate forecasting and pipeline management in Salesforce, ensuring disciplined opportunity progression.
  • Stay informed on EU and DACH digital accessibility regulations, AI governance trends, and enterprise compliance requirements.
  • Represent Siteimprove at industry events, conferences, and regional customer forums across EMEA.
  • Contribute to a culture of collaboration, continuous learning, and knowledge sharing across the sales organization.

What we will require of you:

  • 5+ years of SaaS sales experience with a strong track record in new business and/or account growth.
  • Experience selling Martech, digital experience, or related enterprise software (e.g., Adobe, Oracle, Demandbase, Amplitude, Braze, 6sense).
  • Fluency in German (written and spoken), with experience selling into the DACH market strongly preferred.
  • Proven ability to manage complex, multi‑stakeholder enterprise sales cycles.
  • Experience engaging senior and executive stakeholders (CMO, CDO, CIO, and equivalent roles).
  • Strong commercial acumen with the ability to build, forecast, and close large, strategic deals.
  • Collaborative mindset with a strong bias for action, learning, and cross‑functional partnership.
  • High resilience, adaptability, and performance orientation in a fast‑paced environment.

What we will love about you:

  • Experience selling into regulated or highly governed industries such as financial services, insurance, or public sector.
  • Passion for digital accessibility, inclusive design, ESG, or responsible AI.
  • Familiarity with value‑based selling methodologies (MEDDICC or similar) and consultative enterprise sales approaches.

Base pay will depend on the position, individual qualifications, market, and other operational business needs. Siteimprove is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.

Account Executive (DACH) - German Speaking employer: Siteimprove

Siteimprove is an exceptional employer that fosters a dynamic and collaborative work culture, where employees are encouraged to grow and innovate. With a strong focus on employee development and a commitment to diversity and inclusion, Siteimprove offers unique opportunities for professional advancement in the thriving tech hub of London. Join us to be part of a forward-thinking team that values your contributions and supports your journey in the fast-paced SaaS industry.

Siteimprove

Contact Detail:

Siteimprove Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land Account Executive (DACH) - German Speaking

Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. Building relationships can open doors that a CV just can't.

Tip Number 2

Practice your pitch! You never know when you’ll get a chance to sell yourself. Prepare a quick elevator pitch that highlights your experience and what you can bring to the table. Keep it concise and engaging – you want to leave them wanting more!

Tip Number 3

Research the company inside out. Know their products, culture, and recent news. This will not only help you tailor your conversations but also show that you're genuinely interested in what they do. Plus, it gives you great talking points during interviews!

Tip Number 4

Apply through our website! We love seeing candidates who take the initiative to apply directly. It shows you're serious about joining us at Siteimprove. Plus, it makes it easier for us to spot your application and get you into the process faster!

We think you need these skills to ace Account Executive (DACH) - German Speaking

SaaS Sales Experience
Fluency in German
New Business Development
Account Growth
Martech Knowledge
Complex Sales Cycle Management
Stakeholder Engagement

Some tips for your application 🫡

Tailor Your CV:Make sure your CV speaks directly to the role of Account Executive. Highlight your SaaS sales experience and any relevant achievements in the DACH market. We want to see how you can bring value to our team!

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital accessibility and how your skills align with our mission at Siteimprove. Keep it engaging and personal!

Showcase Your Sales Skills:In your application, don’t forget to mention specific sales strategies you've used in the past. We love seeing examples of how you've navigated complex sales cycles and closed big deals. Let us know what makes you a top seller!

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!

How to prepare for a job interview at Siteimprove

Know Your SaaS Inside Out

Make sure you have a solid understanding of Siteimprove's SaaS solutions and how they can address the specific needs of potential clients. Brush up on the features, benefits, and any recent updates to the platform so you can confidently discuss them during your interview.

Research the DACH Market

Familiarise yourself with the DACH market dynamics, including key players, trends, and regulations. This will not only help you answer questions more effectively but also demonstrate your commitment to understanding the landscape in which you'll be selling.

Prepare for Scenario-Based Questions

Expect to face scenario-based questions that assess your problem-solving skills and sales strategies. Think of examples from your past experiences where you've successfully navigated complex sales cycles or built relationships with senior stakeholders, and be ready to share those stories.

Show Your Collaborative Spirit

Since the role requires working closely with various internal teams, be prepared to discuss how you've collaborated in previous roles. Highlight instances where teamwork led to successful outcomes, showcasing your ability to partner effectively across functions.