Digital Account Manager

Digital Account Manager

Slough Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead digital campaigns, manage client relationships, and optimise performance across various platforms.
  • Company: Sister London is a creative marketing agency founded by women, celebrating 25 years of success.
  • Benefits: Enjoy a competitive salary, 25 days holiday, and a flexible 4-day work week.
  • Why this job: Join a dynamic team, drive impactful campaigns, and grow your career in a supportive environment.
  • Qualifications: 3+ years in digital marketing with strong skills in campaign management and analytics.
  • Other info: Work from our stylish Fora office network and collaborate with industry experts.

The predicted salary is between 36000 - 60000 £ per year.

Sister London is an integrated creative marketing agency established by female founders Sarah Millar and Kay Copeland. Celebrating its 25th anniversary this year, we promote destinations, brands and restaurants to global audiences.

As the Digital Account Manager, you will oversee digital campaign strategy, implementation and performance across multiple channels. You will work within an experienced team, collaborate with clients, and ensure that campaigns meet KPIs and drive business growth. This leadership role requires a blend of strategic thinking, technical expertise, and team management.

Key Responsibilities:
  • Serve as the day-to-day point of contact for key clients, managing expectations and building strong, long-term relationships
  • Present digital strategies, concepts, and campaign performance reports to clients
  • Stay ahead of industry trends, platform updates, and emerging technologies to provide proactive recommendations
  • Support the Digital Director in managing a team of digital specialists, including content creators and SEO experts
  • Oversee influencer partnerships, including relationship management, contract negotiations, and execution of paid collaborations
  • Proven experience managing digital campaigns across multiple platforms (Google Ads, Meta, LinkedIn, TikTok, etc.)
  • Monitor digital campaign performance, identifying insights and optimisations
  • Content creation
  • Manage budgets, timelines, and resources across multiple client projects
  • Stay current with digital marketing trends, technologies, and platform updates
  • Contribute to new business pitches and proposals with strategic digital insights
  • Strong expertise in managing paid advertising campaigns through Meta Ads Manager, with a focus on performance optimisation and audience targeting
  • Develop and execute multi-channel digital marketing strategies (PPC, SEO, social media, email marketing, influencer marketing, etc.) for agency clients
  • Optimise digital campaigns to achieve key KPIs
Requirements:
  • 3+ years of experience in digital marketing
  • Understanding of digital marketing tools and analytics (e.g., Google Analytics, Meta Ads, CRM platforms)
  • Confident communicator with strong presentation and interpersonal skills
  • Highly organised, detail-oriented, and capable of juggling multiple projects
  • Proven experience managing digital campaigns across multiple platforms (Google Ads, Meta, LinkedIn, TikTok, etc.)
  • Understanding of performance marketing, SEO, social media advertising, and CRO
  • Excellent analytical skills and proficiency with analytics/reporting tools
  • Experience in managing teams and mentoring junior staff
Desirable:
  • Google Ads and Meta Blueprint certifications
  • Familiarity with marketing automation platforms (e.g., HubSpot, Mailchimp)
  • Understanding web development fundamentals (HTML, CSS, CMS platforms like WordPress)
Benefits:
  • Competitive salary depending on experience
  • 25 days holiday + bank holidays + 1 day for birthday
  • 4 days per week based in our Fora office network

Find out more about us at www.sisterlondon.com / @sisterlondon_

To Apply: Please submit your cover letter and CV to chloe.orton@sisterlondon.com. In your cover letter, please highlight your relevant experience and explain why you are interested in this position.

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Contact Detail:

Sister London Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Digital Account Manager

✨Tip Number 1

Familiarise yourself with Sister London's recent campaigns and case studies. Understanding their approach and success stories will help you tailor your discussions during interviews, showcasing your knowledge of their work and how you can contribute.

✨Tip Number 2

Network with current or former employees of Sister London on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations, which you can leverage in your application process.

✨Tip Number 3

Stay updated on the latest digital marketing trends and tools relevant to the role. Being able to discuss recent developments in PPC, SEO, and social media advertising during your interview will demonstrate your commitment to staying ahead in the industry.

✨Tip Number 4

Prepare to showcase your leadership skills by thinking of examples where you've successfully managed teams or projects. Highlighting your ability to mentor junior staff and drive campaign performance will resonate well with the responsibilities of the Digital Account Manager role.

We think you need these skills to ace Digital Account Manager

Digital Marketing Strategy
Client Relationship Management
Performance Marketing
Campaign Management
Analytical Skills
Content Creation
SEO Expertise
Social Media Advertising
PPC Management
Budget Management
Team Leadership
Presentation Skills
Interpersonal Skills
Familiarity with Google Analytics
Proficiency in Meta Ads Manager
Understanding of Marketing Automation Platforms

Some tips for your application 🫡

Tailor Your Cover Letter: Make sure to customise your cover letter for the Digital Account Manager position. Highlight your relevant experience in digital marketing and explain how it aligns with Sister London's goals and values.

Showcase Your Skills: In your CV, emphasise your experience managing digital campaigns across various platforms like Google Ads, Meta, and LinkedIn. Include specific examples of successful campaigns and the KPIs you achieved.

Research the Company: Familiarise yourself with Sister London’s work, especially their approach to integrated marketing. Mention any specific campaigns or projects that resonate with you in your application to demonstrate your genuine interest.

Highlight Leadership Experience: Since this role involves team management, be sure to detail your experience in leading teams and mentoring junior staff. Provide examples of how you've successfully managed projects and built client relationships.

How to prepare for a job interview at Sister London

✨Know Your Digital Marketing Tools

Familiarise yourself with the digital marketing tools mentioned in the job description, such as Google Analytics and Meta Ads. Be prepared to discuss how you've used these tools in past campaigns and how they can benefit Sister London.

✨Showcase Your Campaign Successes

Prepare specific examples of successful digital campaigns you've managed. Highlight the strategies you implemented, the KPIs you achieved, and how you optimised performance across different platforms.

✨Demonstrate Leadership Skills

As this role involves team management, be ready to discuss your experience in leading teams. Share examples of how you've mentored junior staff and collaborated with colleagues to achieve campaign goals.

✨Stay Ahead of Industry Trends

Research current trends in digital marketing and be ready to discuss them during your interview. Show that you're proactive about staying informed and can bring fresh ideas to Sister London’s campaigns.

Digital Account Manager
Sister London
Location: Slough
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